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Review Insights · Google Play

Happy Color®: Color by Number

X-FLOW · 3,855,145 ratings · ★ 4.6

4.6
★★★★★
3,855,145 ratings
5 ★
2,964,134 (77%)
4 ★
506,258 (13%)
3 ★
170,042 (4%)
2 ★
73,320 (2%)
1 ★
141,381 (4%)
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Top complaints - extracted from 21 negative reviews

Recurring phrases mined from 1-2★ reviews. The bigger the percentage, the more users have the same problem. Fix the top 2-3 in your version and you have product-market fit on day one.

1
"coloring"
4 negative reviews mention this · 19% of all complaints
★★★★★ "This coloring game used to be a great balance of ads and play time but now is full of ads. There are ads when you open a picture, ads when you try to go back to the library, ads when you pause and resume the session, and now multiple ads du…" - Kim
2
"game"
4 negative reviews mention this · 19% of all complaints
★★★★★ "This coloring game used to be a great balance of ads and play time but now is full of ads. There are ads when you open a picture, ads when you try to go back to the library, ads when you pause and resume the session, and now multiple ads du…" - Kim
3
"color"
4 negative reviews mention this · 19% of all complaints
★★★★★ "This coloring game used to be a great balance of ads and play time but now is full of ads. There are ads when you open a picture, ads when you try to go back to the library, ads when you pause and resume the session, and now multiple ads du…" - Kim
4
"pictures"
4 negative reviews mention this · 19% of all complaints
★★★★★ "I have invested so much time in this app that I hate to have to uninstall it. I loved it so much but the ads are now intrusive. it is seriously ridiculous! You dont just have to watch them between pictures, now it gives ads right in the mid…" - Michelle Burchfield
5
"play"
3 negative reviews mention this · 14% of all complaints
★★★★★ "This coloring game used to be a great balance of ads and play time but now is full of ads. There are ads when you open a picture, ads when you try to go back to the library, ads when you pause and resume the session, and now multiple ads du…" - Kim
6
"playing"
3 negative reviews mention this · 14% of all complaints
★★★★★ "Been playing this for years now. Number and duration of ads have been ever increasing, ads are harder to close, and now there are forced ad breaks while colouring. There is more AI art being snuck in. Finally, this app has only ever had tep…" - Ry (ryttu3k)
7
"breaks"
3 negative reviews mention this · 14% of all complaints
★★★★★ "Been playing this for years now. Number and duration of ads have been ever increasing, ads are harder to close, and now there are forced ad breaks while colouring. There is more AI art being snuck in. Finally, this app has only ever had tep…" - Ry (ryttu3k)
8
"while"
3 negative reviews mention this · 14% of all complaints
★★★★★ "Been playing this for years now. Number and duration of ads have been ever increasing, ads are harder to close, and now there are forced ad breaks while colouring. There is more AI art being snuck in. Finally, this app has only ever had tep…" - Ry (ryttu3k)
9
"until"
3 negative reviews mention this · 14% of all complaints
★★★★ "I am keeping my one star review until they stop using ai generated pictures and apologize for lying about it. I'm quite insulted by the fact that they think people wouldn't notice the blatant ai usage, it's so obvious it's a bit offensive. …" - Sentret Sparkle
10
"wouldn"
3 negative reviews mention this · 14% of all complaints
★★★★ "I am keeping my one star review until they stop using ai generated pictures and apologize for lying about it. I'm quite insulted by the fact that they think people wouldn't notice the blatant ai usage, it's so obvious it's a bit offensive. …" - Sentret Sparkle

📋 All 21 negative reviews

Every 1-2★ review we fetched. Use the copy button to grab them all for your own analysis (paste into ChatGPT/Claude with a prompt like "summarize core user problems, group by theme, ignore bugs, focus on missing features").

★★★★ Jessie Scott 7/1/2026 v2.22.6
where are the treehouses. ???
★★★★ Milja “Mimmimilja” Vainio 7/1/2026 v2.22.6
Theres more and more AI slop and it brings down the app as a whole
★★★★ Eva 7/1/2026 v2.22.6
I used to be able to hold what I wanted to color but now I can't it sucks.
★★★★ Sentret Sparkle 7/1/2026 v2.22.6
I am keeping my one star review until they stop using ai generated pictures and apologize for lying about it. I'm quite insulted by the fact that they think people wouldn't notice the blatant ai usage, it's so obvious it's a bit offensive. So to the creators: quit lying to your audience, stop filling your app with slop, and don't comment on this review if you're not gonna fix this problem.
★★★★ Heather Midkiff 6/30/2026 v2.22.6
I loved this app until I was unable to sync my progress to my new phone. I contacted customer service via email for a while until they discovered there was no "cloud icon" to sync on either phone - claimed they will send an update. I have to send my old phone back for a trade in and I'm heartbroken I will lose a year of progress. Pretty lame if you ask me.
★★★★ sheila killen 6/30/2026 v2.22.6
none of the pictures on here are like those advertised 😒. deleted
★★★★ James Ramsey 6/30/2026 v2.21.6
Ad Breaks?? Really?? Come on.
★★★★ Prototype Ludwig 6/30/2026 v2.22.6
where is the poppy playtime chapters pls add them
★★★★ Pal Stevens 6/30/2026 v2.22.6
Still cannot long hold. Bye.
★★★★ Funks McGee 6/30/2026
I downloaded via freecash . free cash ripped me off, they are a scam . they make us play for several weeks and keep throwing new hurdles into the mix , before you get your first payment. I have not received a penny for playing your game.
★★★★ Mirage Brewer 6/30/2026
only gotten worse. I get it, need the ads for revenue but when the timer ends for the ad and I continue to get the same ad without a timer that is overkill.
★★★★★ Kim 7/1/2026 v2.22.6
This coloring game used to be a great balance of ads and play time but now is full of ads. There are ads when you open a picture, ads when you try to go back to the library, ads when you pause and resume the session, and now multiple ads during the session. It's become unbearable and I am looking for a new coloring game so I can uninstall this one. Seriously Happy Color?
★★★★★ Ry (ryttu3k) 7/1/2026 v2.22.6
Been playing this for years now. Number and duration of ads have been ever increasing, ads are harder to close, and now there are forced ad breaks while colouring. There is more AI art being snuck in. Finally, this app has only ever had tepid Pride Month images, but at least it's had something. This year, however, only had a beige, headless image on the last day of the month, telling LGBTQIA+ players that if you stay quiet, colourless, and faceless, you get rewarded with... rainbow socks. Poor!
★★★★★ Michelle Burchfield 7/1/2026 v2.22.6
I have invested so much time in this app that I hate to have to uninstall it. I loved it so much but the ads are now intrusive. it is seriously ridiculous! You dont just have to watch them between pictures, now it gives ads right in the middle of coloring pictures. I would not waste my time downloading this app at this point because you do more ad watching than coloring.
★★★★★ cincycowboypete 7/1/2026
you cannot push the number and get the car to pop up you have to go to the each color and touch it not good
★★★★★ LaTrice Jeter 7/1/2026 v2.22.6
Ads are popping up at bottom of screen now WHILE coloring. Loud and can't mute them or close out of them. Graphics after coloring pics changed drastically when "playing" completed pictures. No longer satisfying. Please change it back!!!
★★★★★ Jennifer Cook 6/30/2026 v2.22.6
Great way to pass some time. However, the longer you play the more ads you get stuck watching. If it were 1 or 2 I wouldn't mind. But to pop an ad in every 5 minutes, and "breaks". I was on this game to pass time or I'm taking a break from a busy day. For the love of all, get rid of the advertisements. I'm most definitely not one to spend money just to get no ads, especially sine they're still slipped in and intruding. Deleting this app and finding something else.
★★★★★ ktodd90 (Kayla) 6/30/2026 v2.22.6
Started out wonderful, now it's just ad after ad. can't even open the app without an ad. Try to select an item to color ad.
★★★★★ Alannah Needham 6/30/2026 v2.22.6
was good until the ads wouldn't let me X out to go back to my painting.
★★★★★ Glenda Andes 6/30/2026 v2.6.1
used to love this one but the ads... omg. I get having to watch an ad for a free game but the ads here are too often and too long. I did one picture after installing and gave up, switched to a different game. it's too bad really, the pics and app are great.
★★★★★ Frosta 6/30/2026
why does this annoying music keep coming on suddenly after a few minutes of coloring lately? As if the ads weren't annoying af,now there's this.

Sentiment summary

90%
Positive (4-5★)
4%
Neutral (3★)
6%
Negative (1-2★)

✓ Strong positive sentiment - clone path is harder, users like the existing app.