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Review Insights · Google Play

Happy Color®: Color by Number

X-FLOW · 3,855,501 ratings · ★ 4.6

4.6
★★★★★
3,855,501 ratings
5 ★
2,964,244 (77%)
4 ★
506,364 (13%)
3 ★
170,125 (4%)
2 ★
73,385 (2%)
1 ★
141,369 (4%)
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Top complaints - extracted from 15 negative reviews

Recurring phrases mined from 1-2★ reviews. The bigger the percentage, the more users have the same problem. Fix the top 2-3 in your version and you have product-market fit on day one.

1
"loved"
4 negative reviews mention this · 27% of all complaints
★★★★★ "I have been playing for years on every device I've gotten, my mammaw also loved it and it reminds me of her. Unfortunately it became another cash sucker. The amount of ads is unacceptable and glitches won't let you exit. I have also gotten …" - Autumn
2
"while"
4 negative reviews mention this · 27% of all complaints
★★★★ "There's ABSOLUTELY NO reason for ads while trying to color!!! I no longer enjoy using this app. On to the next without ads!" - Erika Seaton
3
"color"
4 negative reviews mention this · 27% of all complaints
★★★★ "There's ABSOLUTELY NO reason for ads while trying to color!!! I no longer enjoy using this app. On to the next without ads!" - Erika Seaton
4
"playing"
3 negative reviews mention this · 20% of all complaints
★★★★★ "I have been playing for years on every device I've gotten, my mammaw also loved it and it reminds me of her. Unfortunately it became another cash sucker. The amount of ads is unacceptable and glitches won't let you exit. I have also gotten …" - Autumn
5
"years"
3 negative reviews mention this · 20% of all complaints
★★★★★ "I have been playing for years on every device I've gotten, my mammaw also loved it and it reminds me of her. Unfortunately it became another cash sucker. The amount of ads is unacceptable and glitches won't let you exit. I have also gotten …" - Autumn
6
"uninstall"
3 negative reviews mention this · 20% of all complaints
★★★★ "app has become unusable. it completely locks up my device. I purchased the ad free version back in 2019 and have loved using it for the last 7 years, but sadly had to uninstall it." - Jennifer Tiffany
7
"coloring"
3 negative reviews mention this · 20% of all complaints
★★★★★ "This coloring game used to be a great balance of ads and play time but now is full of ads. There are ads when you open a picture, ads when you try to go back to the library, ads when you pause and resume the session, and now multiple ads du…" - Kim
8
"pictures"
3 negative reviews mention this · 20% of all complaints
★★★★★ "I have invested so much time in this app that I hate to have to uninstall it. I loved it so much but the ads are now intrusive. it is seriously ridiculous! You dont just have to watch them between pictures, now it gives ads right in the mid…" - Michelle Burchfield

📋 All 15 negative reviews

Every 1-2★ review we fetched. Use the copy button to grab them all for your own analysis (paste into ChatGPT/Claude with a prompt like "summarize core user problems, group by theme, ignore bugs, focus on missing features").

★★★★ Jennifer Tiffany 7/2/2026 v2.22.6
app has become unusable. it completely locks up my device. I purchased the ad free version back in 2019 and have loved using it for the last 7 years, but sadly had to uninstall it.
★★★★ Jane Cook 7/2/2026 v2.22.6
it keeps freezing
★★★★ Erika Seaton 7/1/2026
There's ABSOLUTELY NO reason for ads while trying to color!!! I no longer enjoy using this app. On to the next without ads!
★★★★ Habeebah Khabeer 7/1/2026 v2.22.6
if you can ever make it past the ads , the app can be relaxing. But the ads are so intrusive you can barely use the app.
★★★★ Jessie Scott 7/1/2026 v2.22.6
where are the treehouses. ???
★★★★ Milja “Mimmimilja” Vainio 7/1/2026 v2.22.6
Theres more and more AI slop and it brings down the app as a whole
★★★★ Eva 7/1/2026 v2.22.6
I used to be able to hold what I wanted to color but now I can't it sucks.
★★★★ Sentret Sparkle 7/1/2026 v2.22.6
I am keeping my one star review until they stop using ai generated pictures and apologize for lying about it. I'm quite insulted by the fact that they think people wouldn't notice the blatant ai usage, it's so obvious it's a bit offensive. So to the creators: quit lying to your audience, stop filling your app with slop, and don't comment on this review if you're not gonna fix this problem.
★★★★ Heather Midkiff 6/30/2026 v2.22.6
I loved this app until I was unable to sync my progress to my new phone. I contacted customer service via email for a while until they discovered there was no "cloud icon" to sync on either phone - claimed they will send an update. I have to send my old phone back for a trade in and I'm heartbroken I will lose a year of progress. Pretty lame if you ask me.
★★★★★ Autumn 7/2/2026 v2.22.6
I have been playing for years on every device I've gotten, my mammaw also loved it and it reminds me of her. Unfortunately it became another cash sucker. The amount of ads is unacceptable and glitches won't let you exit. I have also gotten vulgar and inappropriate ads which should not be on an app that presents as family-friendly. The only reason I still have it is became of the memories, but if I were a new player I would never install. The developers could fix it, but they don't really care.
★★★★★ Kim 7/1/2026 v2.22.6
This coloring game used to be a great balance of ads and play time but now is full of ads. There are ads when you open a picture, ads when you try to go back to the library, ads when you pause and resume the session, and now multiple ads during the session. It's become unbearable and I am looking for a new coloring game so I can uninstall this one. Seriously Happy Color?
★★★★★ Ry (ryttu3k) 7/1/2026 v2.22.6
Been playing this for years now. Number and duration of ads have been ever increasing, ads are harder to close, and now there are forced ad breaks while colouring. There is more AI art being snuck in. Finally, this app has only ever had tepid Pride Month images, but at least it's had something. This year, however, only had a beige, headless image on the last day of the month, telling LGBTQIA+ players that if you stay quiet, colourless, and faceless, you get rewarded with... rainbow socks. Poor!
★★★★★ Michelle Burchfield 7/1/2026 v2.22.6
I have invested so much time in this app that I hate to have to uninstall it. I loved it so much but the ads are now intrusive. it is seriously ridiculous! You dont just have to watch them between pictures, now it gives ads right in the middle of coloring pictures. I would not waste my time downloading this app at this point because you do more ad watching than coloring.
★★★★★ cincycowboypete 7/1/2026
you cannot push the number and get the car to pop up you have to go to the each color and touch it not good
★★★★★ LaTrice Jeter 7/1/2026 v2.22.6
Ads are popping up at bottom of screen now WHILE coloring. Loud and can't mute them or close out of them. Graphics after coloring pics changed drastically when "playing" completed pictures. No longer satisfying. Please change it back!!!

Sentiment summary

90%
Positive (4-5★)
4%
Neutral (3★)
6%
Negative (1-2★)

✓ Strong positive sentiment - clone path is harder, users like the existing app.