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Arlo Secure: Home Security icon

Arlo Secure: Home Security Play Store Revenue Estimate

Arlo Technologies, Inc · Lifestyle

Protect your everything with Arlo’s award-winning smart home security system, video doorbells, cameras, and floodlight. Control your home security from anywhere with one, easy-to-use app to protect your home, inside and out. Personalize yo…

Google Play ★ 3.2 Free IAP 🎯 Opportunity 68 🔨 Clone 65
REV.NOW
Arlo Secure: Home Security icon
Arlo Secure: Home Security earns about
$296.2K/month
range $162.9K – $429.6K · $3.55M/year
Live data · refreshed every hour
Per Day
$9.9K
$5.4K – $14.3K
Per Week
$69.1K
$38.0K – $100.2K
Per Month
$296.2K
$162.9K – $429.6K
Per Year
$3.55M
$1.96M – $5.15M
Lifetime
$8.89M
$4.89M – $12.89M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Arlo Secure: Home Security

Auto-generated from this app's real revenue ($296.2K/month · $3.55M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

68/100
Opportunity
Decent target
65/100
Cloneability
Moderate (4-8 weeks for a credible competitor)
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$54.74/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • ★ rating only 3.2 - read /intelligence/reviews/android/arlo-secure-home-security/ to mine the top complaints
  • subscription is $54.74/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Arlo Secure: Home Security charges ~$54.74/mo. Competitive entry: $32.85/mo or annual at $197/year (50% off annual is the standard hook).

🔡 App Store title ideas

  • Pro: AI-Powered Lifestyle
  • Smart : Lifestyle Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Arlo Secure: Home Security for 30 days - here's what I'd do differently"
  • "Why Arlo Secure: Home Security costs $54.74/mo when ours costs $32.85"
  • "The lifestyle app Arlo Secure: Home Security won't tell you these 3 things"

Monetization

Subscription (~$54.74/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
4K
7.6M installs · 5.3% active · 1.0% pay
In-App Purchases
  • Sub Subscription tier $9.99/month
  • Sub Subscription tier $299.99/month
Subscription tiers parsed from store description.

App Details

Pulled from Google Play
Current Version
6.26.1+6260102
Released
Sep 4, 2019
Last Updated
May 7, 2026
Required OS
9
Content Rating
Everyone
Category
Lifestyle
Price
Free
Currency
USD
Developer
Arlo Technologies, Inc

What's new in v6.26.1+6260102

General stability, bug fixes, and performance improvements.

Fun Numbers - share these

$0
every second
$7
every minute
$411
every hour
$9.9K
every day
  • ☕ Buys 2K $5 coffees every day
  • 👨‍💻 Pays for 20 senior engineer salaries per year
  • 🚗 Earns enough for 85 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 44 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Total Installs
7.6M
Reported: 5,000,000+
Active Users (MAU est.)
402K
5.3% of installs · default benchmark · cumulative-install decay × 0.5
Rating
3.20 ★
62K reviews
Monetization
Subscription (~$54.74/mo)
IAP: $9.99 - $299.99 per item

Rating Distribution

5★
74K
4★
19K
3★
15K
2★
18K
1★
56K

Compare Arlo Secure: Home Security or explore similar apps

Lifestyle · Google Play · pick a head-to-head or jump to a leaderboard.

Frequently Asked About Arlo Secure: Home Security

How much money does Arlo Secure: Home Security make on Google Play?
Arlo Secure: Home Security has an estimated Play Store revenue of $296.2K per month (~$3.55M per year, $9.9K per day) with a likely range of $162.9K to $429.6K. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Arlo Secure: Home Security get?
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Arlo Secure: Home Security reports 5,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 7.6M total downloads and 402K monthly active users on Android.
Is Arlo Secure: Home Security a top grossing Android app and what is its Play Store rank?
Arlo Secure: Home Security is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Arlo Secure: Home Security Play Store revenue estimated?
Rev.now estimates Arlo Secure: Home Security Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($9.99 - $299.99 per item), ad monetization (eCPM × impressions × MAU) and the Lifestyle category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Arlo Secure: Home Security offer on Android?
Arlo Secure: Home Security offers in-app purchases ($9.99 - $299.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Arlo Secure: Home Security Play Store revenue with another Android app?
Yes. Use the free compare tool to compare Arlo Secure: Home Security side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Arlo Secure: Home Security?
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Arlo Secure: Home Security. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.