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Find a Grave icon

Find a Grave Play Store Revenue Estimate

Ancestry.com · Books & Reference

The Find a Grave app is a great way to use and add to the world’s largest free online collection of burial information. Quickly search more than 250 million graves in half a million cemeteries around the world. Add a new memorial or a phot…

Google Play ★ 4.7 Free 🔨 Clone 60
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Find a Grave icon
Find a Grave earns about
$0/month
range $0 – $0 · $0/year
Live data · refreshed every hour
Per Day
$0
$0 – $0
Per Week
$0
$0 – $0
Per Month
$0
$0 – $0
Per Year
$0
$0 – $0
Lifetime
$0
$0 – $0
Brand revenue 📰 Reported

Ancestry.com - full brand revenue

Annual brand revenue (2022)
$1.0B/year
Company · Wikipedia (Ancestry.com)
App Store / Play Store share
1%
≈ $0/year of in-app revenue
Off-store revenue (everything else)
$1.0B/year
99% of total brand revenue

Ancestry.com earns about $1.0B/year across the whole brand.

Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.

App store revenue (in-app purchases, subscriptions, ads, paid downloads) Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Find a Grave

Auto-generated from this app's real revenue ($0/month · $0/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

0/100
Opportunity
Marginal - only if you have a real angle
60/100
Cloneability
Moderate (4-8 weeks for a credible competitor)
$0
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • the proven core flow that drove these download numbers

⚡ Improve / fix

  • faster onboarding · clearer pricing page · richer empty-state

🛠 MVP scope

  • core feature
  • onboarding flow
  • IAP unlock or one-time purchase
  • settings + share

💰 Pricing recommendation

Find a Grave is free with ads. Consider a free trial → $4.99/mo or $29.99/yr subscription model - much higher ARPU than ads.

🔡 App Store title ideas

  • Pro: AI-Powered Books & Reference
  • Smart : Books & Reference Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Find a Grave for 30 days - here's what I'd do differently"
  • "Why Find a Grave costs $9.99/mo when ours costs $5.99"
  • "The books & reference app Find a Grave won't tell you these 3 things"

Monetization

No App Store revenue (monetizes off-store)
Revenue mix (estimated)
  • Ads / branded ~100%
Paying users (est.)
~$0.85 ARPU
Per-MAU revenue from category benchmark ($0.20–$1.50/mo)
In-App Purchases
No in-app purchases
Free app, likely ad-supported.

App Details

Pulled from Google Play
Current Version
3.4.0
Released
Dec 16, 2014
Last Updated
Jan 8, 2026
Required OS
8.0
Content Rating
Everyone
Category
Books & Reference
Price
Free
Currency
USD
Developer
Ancestry.com

What's new in v3.4.0

Added basic text recognition to help with transcribing. Improved relationship display and editing. Bug fixes.

Fun Numbers - share these

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12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Total Installs
559K
Reported: 500,000+
Active Users (MAU est.)
50K
8.9% of installs · default benchmark · cumulative-install decay × 0.75
Rating
4.71 ★
817 reviews
Monetization
No App Store revenue (monetizes off-store)

Rating Distribution

5★
3K
4★
156
3★
69
2★
0
1★
139

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Frequently Asked About Find a Grave

How much money does Find a Grave make on Google Play?
Find a Grave has an estimated Play Store revenue of $0 per month (~$0 per year, $0 per day) with a likely range of $0 to $0. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Find a Grave get?
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Find a Grave reports 500,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 559K total downloads and 50K monthly active users on Android.
Is Find a Grave a top grossing Android app and what is its Play Store rank?
Find a Grave is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Find a Grave Play Store revenue estimated?
Rev.now estimates Find a Grave Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges (shown on the Play listing when available), ad monetization (eCPM × impressions × MAU) and the Books & Reference category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Find a Grave offer on Android?
Find a Grave currently shows no in-app purchases or subscription pricing on the public Google Play listing. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Find a Grave Play Store revenue with another Android app?
Yes. Use the free compare tool to compare Find a Grave side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Find a Grave?
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Find a Grave. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.