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Headway - Daily Micro Learning icon

Headway - Daily Micro Learning Play Store Revenue Estimate

Books Made Easy Corp · Education

🥵 Tired of mindless doom-scrolling? Want to scroll something meaningful? Headway is the trendsetting microlearning app that turns 10 minutes of your busy schedule or 20 minutes of purposeless time-killing into a self-improvement revolution…

Google Play ★ 4.5 Free IAP 🎯 Opportunity 51 🔨 Clone 35
REV.NOW
Headway - Daily Micro Learning icon
Headway - Daily Micro Learning earns about
$310.7K/month
range $170.9K – $450.5K · $3.73M/year
Live data · refreshed every hour
Per Day
$10.4K
$5.7K – $15.0K
Per Week
$72.5K
$39.9K – $105.1K
Per Month
$310.7K
$170.9K – $450.5K
Per Year
$3.73M
$2.05M – $5.41M
Lifetime
$9.32M
$5.13M – $13.52M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Headway - Daily Micro Learning

Auto-generated from this app's real revenue ($310.7K/month · $3.73M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

51/100
Opportunity
Decent target
35/100
Cloneability
Hard (3-6 months - significant infrastructure or content needed)
$0
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$19.90/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • subscription is $19.90/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Headway - Daily Micro Learning charges ~$19.90/mo. Competitive entry: $11.94/mo or annual at $72/year (50% off annual is the standard hook).

🔡 App Store title ideas

  • Pro: AI-Powered Education
  • Smart : Education Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Headway - Daily Micro Learning for 30 days - here's what I'd do differently"
  • "Why Headway - Daily Micro Learning costs $19.90/mo when ours costs $11.94"
  • "The education app Headway - Daily Micro Learning won't tell you these 3 things"

Monetization

Subscription (~$19.90/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
11K
30.4M installs · 3.5% active · 1.1% pay
In-App Purchases
  • Sub Subscription tier $0.99/month
  • Sub Subscription tier $399.99/month
Subscription tiers parsed from store description.

App Details

Pulled from Google Play
Current Version
3.160.0
Released
Mar 15, 2019
Last Updated
Apr 23, 2026
Required OS
10
Content Rating
Teen
Category
Education
Price
Free
Currency
USD
Developer
Books Made Easy Corp

What's new in v3.160.0

A smoother start every time. Enjoy an easier sign-in, more personalized content, and an experience that feels more intuitive from the first tap.

Fun Numbers - share these

$0
every second
$7
every minute
$432
every hour
$10.4K
every day
  • ☕ Buys 2K $5 coffees every day
  • 👨‍💻 Pays for 21 senior engineer salaries per year
  • 🚗 Earns enough for 89 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 42 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Total Installs
30.4M
Reported: 10,000,000+
Active Users (MAU est.)
1.1M
3.5% of installs · default benchmark · cumulative-install decay × 0.3
Rating
4.54 ★
9K reviews
Monetization
Subscription (~$19.90/mo)
IAP: $0.99 - $399.99 per item

Rating Distribution

5★
127K
4★
24K
3★
6K
2★
2K
1★
8K

Compare Headway - Daily Micro Learning or explore similar apps

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Frequently Asked About Headway - Daily Micro Learning

How much money does Headway - Daily Micro Learning make on Google Play?
Headway - Daily Micro Learning has an estimated Play Store revenue of $310.7K per month (~$3.73M per year, $10.4K per day) with a likely range of $170.9K to $450.5K. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Headway - Daily Micro Learning get?
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Headway - Daily Micro Learning reports 10,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 30.4M total downloads and 1.1M monthly active users on Android.
Is Headway - Daily Micro Learning a top grossing Android app and what is its Play Store rank?
Headway - Daily Micro Learning is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Headway - Daily Micro Learning Play Store revenue estimated?
Rev.now estimates Headway - Daily Micro Learning Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($0.99 - $399.99 per item), ad monetization (eCPM × impressions × MAU) and the Education category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Headway - Daily Micro Learning offer on Android?
Headway - Daily Micro Learning offers in-app purchases ($0.99 - $399.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Headway - Daily Micro Learning Play Store revenue with another Android app?
Yes. Use the free compare tool to compare Headway - Daily Micro Learning side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Headway - Daily Micro Learning?
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Headway - Daily Micro Learning. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.