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Invoice2go: Easy Invoice Maker icon

Invoice2go: Easy Invoice Maker Play Store Revenue Estimate

Invoice2Go · Business

Invoice and accept payments with ease using Invoice 2go from BILL. Set up Invoice 2go Money to easily keep track of your payments and expenses in one central place. Small business owners in over 160 countries trust Invoice2go to send profes…

Google Play ★ 4.6 Free IAP 🎯 Opportunity 50 🔨 Clone 50
REV.NOW
Invoice2go: Easy Invoice Maker icon
Invoice2go: Easy Invoice Maker earns about
$86.4K/month
range $47.5K – $125.2K · $1.04M/year
Live data · refreshed every hour
Per Day
$2.9K
$1.6K – $4.2K
Per Week
$20.2K
$11.1K – $29.2K
Per Month
$86.4K
$47.5K – $125.2K
Per Year
$1.04M
$570.0K – $1.50M
Lifetime
$2.59M
$1.43M – $3.76M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Invoice2go: Easy Invoice Maker

Auto-generated from this app's real revenue ($86.4K/month · $1.04M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

50/100
Opportunity
Decent target
50/100
Cloneability
Moderate (4-8 weeks for a credible competitor)
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$21.11/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • subscription is $21.11/mo - undercut by 30-50% to win price-sensitive users
  • last updated 7 months ago - ship faster, advertise the freshness

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Invoice2go: Easy Invoice Maker charges ~$21.11/mo. Competitive entry: $12.66/mo or annual at $76/year (50% off annual is the standard hook).

🔡 App Store title ideas

  • Pro: AI-Powered Business
  • Smart : Business Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Invoice2go: Easy Invoice Maker for 30 days - here's what I'd do differently"
  • "Why Invoice2go: Easy Invoice Maker costs $21.11/mo when ours costs $12.66"
  • "The business app Invoice2go: Easy Invoice Maker won't tell you these 3 things"

Monetization

Subscription (~$21.11/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
3K
3.5M installs · 5.8% active · 1.5% pay
In-App Purchases
  • Sub Subscription tier $0.99/month
  • Sub Subscription tier $449.99/month
Subscription tiers parsed from store description.

App Details

Pulled from Google Play
Current Version
11.167.0
Released
Nov 25, 2012
Last Updated
Oct 20, 2025
Required OS
7.0
Content Rating
Everyone
Category
Business
Price
Free
Currency
USD
Developer
Invoice2Go

What's new in v11.167.0

- General performance improvements
- Minor bug fixes

Fun Numbers - share these

$0
every second
$2
every minute
$120
every hour
$2.9K
every day
  • ☕ Buys 576 $5 coffees every day
  • 👨‍💻 Pays for 6 senior engineer salaries per year
  • 🚗 Earns enough for 25 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 150 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Total Installs
3.5M
Reported: 1,000,000+
Active Users (MAU est.)
202K
5.8% of installs · default benchmark · cumulative-install decay × 0.5
Rating
4.56 ★
6K reviews
Monetization
Subscription (~$21.11/mo)
IAP: $0.99 - $449.99 per item

Rating Distribution

5★
26K
4★
2K
3★
314
2★
456
1★
2K

Compare Invoice2go: Easy Invoice Maker or explore similar apps

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Frequently Asked About Invoice2go: Easy Invoice Maker

How much money does Invoice2go: Easy Invoice Maker make on Google Play?
Invoice2go: Easy Invoice Maker has an estimated Play Store revenue of $86.4K per month (~$1.04M per year, $2.9K per day) with a likely range of $47.5K to $125.2K. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Invoice2go: Easy Invoice Maker get?
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Invoice2go: Easy Invoice Maker reports 1,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 3.5M total downloads and 202K monthly active users on Android.
Is Invoice2go: Easy Invoice Maker a top grossing Android app and what is its Play Store rank?
Invoice2go: Easy Invoice Maker is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Invoice2go: Easy Invoice Maker Play Store revenue estimated?
Rev.now estimates Invoice2go: Easy Invoice Maker Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($0.99 - $449.99 per item), ad monetization (eCPM × impressions × MAU) and the Business category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Invoice2go: Easy Invoice Maker offer on Android?
Invoice2go: Easy Invoice Maker offers in-app purchases ($0.99 - $449.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Invoice2go: Easy Invoice Maker Play Store revenue with another Android app?
Yes. Use the free compare tool to compare Invoice2go: Easy Invoice Maker side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Invoice2go: Easy Invoice Maker?
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Invoice2go: Easy Invoice Maker. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.