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REV.NOW
Learn to Read - Duolingo ABC earns about
$324.4K/month
range $178.4K – $470.4K · $3.89M/year
Live data · refreshed every hour
Per Day
$10.8K
$5.9K – $15.7K
Per Week
$75.7K
$41.6K – $109.8K
Per Month
$324.4K
$178.4K – $470.4K
Per Year
$3.89M
$2.14M – $5.64M
Lifetime
$9.73M
$5.35M – $14.11M
Brand revenue
✓ Verified filing
Duolingo - full brand revenue
Annual brand revenue (2024)
$748M/year
App Store / Play Store share
1%
≈ $4M/year of in-app revenue
Off-store revenue (everything else)
$744M/year
99% of total brand revenue
Duolingo earns about $748M/year across the whole brand.
Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.
App store revenue (in-app purchases, subscriptions, ads, paid downloads)
Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for Learn to Read - Duolingo ABC
Auto-generated from this app's real revenue ($324.4K/month · $3.89M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
67/100
Opportunity
65/100
Cloneability
$1
Revenue / install
✓ Features to copy
- subscription paywall (~$14.00/mo) - proven monetization
- streaks + daily reminders for retention
⚡ Improve / fix
- subscription is $14.00/mo - undercut by 30-50% to win price-sensitive users
- last updated 9 months ago - ship faster, advertise the freshness
🛠 MVP scope
- lesson content (curated)
- streak tracker
- XP/level system
- audio playback
- subscription paywall
💰 Pricing recommendation
Learn to Read - Duolingo ABC is at $14.00/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered EducationSmart : Education Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried Learn to Read - Duolingo ABC for 30 days - here's what I'd do differently"
- "Why Learn to Read - Duolingo ABC costs $14.00/mo when ours costs $8.40"
- "The education app Learn to Read - Duolingo ABC won't tell you these 3 things"
Monetization
Subscription (~$14.00/mo, language)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
16.5M installs · 7.2% active · 1.4% pay
Profile: Language
In-App Purchases
- Sub Subscription tier $14.00/month
Subscription tiers parsed from store description.
App Details
Pulled from Google Play- Current Version
- 1.22.0
- Released
- May 16, 2022
- Last Updated
- Aug 14, 2025
- Required OS
- 5.1
- Content Rating
- Everyone
- Category
- Education
- Price
- Free
- Currency
- USD
- Developer
- Duolingo
What's new in v1.22.0
Duolingo ABC is now on Android! Send us your feedback at literacy-feedback@duolingo.com.
Fun Numbers - share these
$0
every second
$8
every minute
$451
every hour
$10.8K
every day
- ☕ Buys 2K $5 coffees every day
- 👨💻 Pays for 22 senior engineer salaries per year
- 🚗 Earns enough for 93 Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 40 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Total Installs
16.5M
Reported: 10,000,000+
Active Users (MAU est.)
1.2M
7.2% of installs · language profile benchmark · cumulative-install decay × 0.3
Rating
4.07 ★
911 reviews
Monetization
Subscription (~$14.00/mo, language)
Rating Distribution
5★
15K
4★
969
3★
1K
2★
793
1★
3K
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Frequently Asked About Learn to Read - Duolingo ABC
How much money does Learn to Read - Duolingo ABC make on Google Play? ⌄
Learn to Read - Duolingo ABC has an estimated Play Store revenue of $324.4K per month (~$3.89M per year, $10.8K per day) with a likely range of $178.4K to $470.4K. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Learn to Read - Duolingo ABC get? ⌄
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Learn to Read - Duolingo ABC reports 10,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 16.5M total downloads and 1.2M monthly active users on Android.
Is Learn to Read - Duolingo ABC a top grossing Android app and what is its Play Store rank? ⌄
Learn to Read - Duolingo ABC is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Learn to Read - Duolingo ABC Play Store revenue estimated? ⌄
Rev.now estimates Learn to Read - Duolingo ABC Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges (shown on the Play listing when available), ad monetization (eCPM × impressions × MAU) and the Education category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Learn to Read - Duolingo ABC offer on Android? ⌄
Learn to Read - Duolingo ABC currently shows no in-app purchases or subscription pricing on the public Google Play listing. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Learn to Read - Duolingo ABC Play Store revenue with another Android app? ⌄
Yes. Use the free compare tool to compare Learn to Read - Duolingo ABC side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Learn to Read - Duolingo ABC? ⌄
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Learn to Read - Duolingo ABC. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.
