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Microsoft Outlook Play Store Revenue Estimate

Microsoft Corporation · Productivity

Stay organized with a unified inbox, intelligent filtering and multiple calendars at a glance. Outlook is free for personal use and supports Microsoft Exchange, Microsoft 365, Outlook.com, Gmail, Yahoo Mail, iCloud, IMAP and POP3. Write po…

Google Play ★ 4.4 Free IAP 🎯 Opportunity 59 🔨 Clone 45
REV.NOW
Microsoft Outlook icon
Microsoft Outlook earns about
$4.74M/month
range $2.61M – $6.88M · $56.94M/year
Live data · refreshed every hour
Per Day
$158.2K
$87.0K – $229.3K
Per Week
$1.11M
$608.9K – $1.61M
Per Month
$4.74M
$2.61M – $6.88M
Per Year
$56.94M
$31.31M – $82.56M
Lifetime
$142.34M
$78.29M – $206.39M
Brand revenue ✓ Verified filing

Microsoft - full brand revenue

Annual brand revenue (2024)
$245B/year
Software · SEC 10-K FY2024
App Store / Play Store share
1%
≈ $57M/year of in-app revenue
Off-store revenue (everything else)
$245B/year
99% of total brand revenue

Microsoft earns about $245B/year across the whole brand.

Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.

App store revenue (in-app purchases, subscriptions, ads, paid downloads) Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Microsoft Outlook

Auto-generated from this app's real revenue ($4.74M/month · $56.94M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

59/100
Opportunity
Decent target
45/100
Cloneability
Hard (3-6 months - significant infrastructure or content needed)
$0
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$6.31/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • faster onboarding · clearer pricing page · richer empty-state

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Microsoft Outlook is at $6.31/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Productivity
  • Smart : Productivity Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Microsoft Outlook for 30 days - here's what I'd do differently"
  • "Why Microsoft Outlook costs $6.31/mo when ours costs $3.79"
  • "The productivity app Microsoft Outlook won't tell you these 3 things"

Monetization

Subscription (~$6.31/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
541K
1.6B installs · 1.8% active · 1.8% pay
In-App Purchases
  • Sub Subscription tier $1.99/month
  • Sub Subscription tier $20.00/month
Subscription tiers parsed from store description.

App Details

Pulled from Google Play
Current Version
5.2617.1
Released
Jan 28, 2015
Last Updated
May 7, 2026
Content Rating
Everyone
Category
Productivity
Price
Free
Currency
USD
Developer
Microsoft Corporation

What's new in v5.2617.1

Copilot helps you prepare for your meeting in minutes by summarizing key documents, tasks, and past meetings.

Fun Numbers - share these

$2
every second
$110
every minute
$6.6K
every hour
$158.2K
every day
  • ☕ Buys 32K $5 coffees every day
  • 👨‍💻 Pays for 316 senior engineer salaries per year
  • 🚗 Earns enough for 1K Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 3 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Total Installs
1.6B
Reported: 1,000,000,000+
Active Users (MAU est.)
29.7M
1.8% of installs · PRODUCTIVITY category benchmark · cumulative-install decay × 0.06
Rating
4.36 ★
347K reviews
Monetization
Subscription (~$6.31/mo)
IAP: $1.99 - $20.00 per item

Rating Distribution

5★
7.6M
4★
1.3M
3★
353K
2★
251K
1★
1.0M

Compare Microsoft Outlook or explore similar apps

Productivity · Google Play · pick a head-to-head or jump to a leaderboard.

Frequently Asked About Microsoft Outlook

How much money does Microsoft Outlook make on Google Play?
Microsoft Outlook has an estimated Play Store revenue of $4.74M per month (~$56.94M per year, $158.2K per day) with a likely range of $2.61M to $6.88M. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Microsoft Outlook get?
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Microsoft Outlook reports 1,000,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 1.6B total downloads and 29.7M monthly active users on Android.
Is Microsoft Outlook a top grossing Android app and what is its Play Store rank?
Microsoft Outlook is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Microsoft Outlook Play Store revenue estimated?
Rev.now estimates Microsoft Outlook Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($1.99 - $20.00 per item), ad monetization (eCPM × impressions × MAU) and the Productivity category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Microsoft Outlook offer on Android?
Microsoft Outlook offers in-app purchases ($1.99 - $20.00 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Microsoft Outlook Play Store revenue with another Android app?
Yes. Use the free compare tool to compare Microsoft Outlook side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Microsoft Outlook?
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Microsoft Outlook. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.