← Check another app
REV.NOW
NordVPN – fast VPN for privacy earns about
$1.32M/month
range $723.8K – $1.91M · $15.79M/year
Live data · refreshed every hour
Per Day
$43.9K
$24.1K – $63.6K
Per Week
$307.1K
$168.9K – $445.3K
Per Month
$1.32M
$723.8K – $1.91M
Per Year
$15.79M
$8.69M – $22.90M
Lifetime
$39.48M
$21.72M – $57.25M
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for NordVPN - fast VPN for privacy
Auto-generated from this app's real revenue ($1.32M/month · $15.79M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
59/100
Opportunity
65/100
Cloneability
$0
Revenue / install
✓ Features to copy
- subscription paywall (~$24.45/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- subscription is $24.45/mo - undercut by 30-50% to win price-sensitive users
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
NordVPN - fast VPN for privacy charges ~$24.45/mo. Competitive entry: $14.67/mo or annual at $88/year (50% off annual is the standard hook).
🔡 App Store title ideas
Pro: AI-Powered ToolsSmart : Tools Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried NordVPN - fast VPN for privacy for 30 days - here's what I'd do differently"
- "Why NordVPN - fast VPN for privacy costs $24.45/mo when ours costs $14.67"
- "The tools app NordVPN - fast VPN for privacy won't tell you these 3 things"
Monetization
Subscription (~$24.45/mo, security)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
115.1M installs · 1.4% active · 2.4% pay
Profile: Security
In-App Purchases
- Sub Subscription tier $2.99/month
- Sub Subscription tier $199.99/month
Subscription tiers parsed from store description.
App Details
Pulled from Google Play- Released
- May 16, 2016
- Last Updated
- May 7, 2026
- Content Rating
- Everyone
- Category
- Tools
- Price
- Free
- Currency
- USD
- Developer
- Nord Security
What's new
Call Protection statistics are in! If you’ve ever wondered which categories of suspicious callers we’ve identified over the last week and which ones are most interested in you, now you’ll know. They may not stop calling, but at least you’ll know what to expect.
Fun Numbers - share these
$1
every second
$30
every minute
$1.8K
every hour
$43.9K
every day
- ☕ Buys 9K $5 coffees every day
- 👨💻 Pays for 88 senior engineer salaries per year
- 🚗 Earns enough for 376 Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 10 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Total Installs
115.1M
Reported: 100,000,000+
Active Users (MAU est.)
1.6M
1.4% of installs · security profile benchmark · cumulative-install decay × 0.14
Rating
4.57 ★
59K reviews
Monetization
Subscription (~$24.45/mo, security)
IAP: $2.99 - $199.99 per item
Rating Distribution
5★
1.0M
4★
131K
3★
37K
2★
17K
1★
71K
Compare NordVPN - fast VPN for privacy or explore similar apps
Tools · Google Play · pick a head-to-head or jump to a leaderboard.
Popular head-to-head comparisons
Frequently Asked About NordVPN – fast VPN for privacy
How much money does NordVPN - fast VPN for privacy make on Google Play? ⌄
NordVPN - fast VPN for privacy has an estimated Play Store revenue of $1.32M per month (~$15.79M per year, $43.9K per day) with a likely range of $723.8K to $1.91M. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does NordVPN - fast VPN for privacy get? ⌄
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). NordVPN - fast VPN for privacy reports 100,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 115.1M total downloads and 1.6M monthly active users on Android.
Is NordVPN - fast VPN for privacy a top grossing Android app and what is its Play Store rank? ⌄
NordVPN - fast VPN for privacy is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is NordVPN - fast VPN for privacy Play Store revenue estimated? ⌄
Rev.now estimates NordVPN - fast VPN for privacy Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($2.99 - $199.99 per item), ad monetization (eCPM × impressions × MAU) and the Tools category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does NordVPN - fast VPN for privacy offer on Android? ⌄
NordVPN - fast VPN for privacy offers in-app purchases ($2.99 - $199.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare NordVPN - fast VPN for privacy Play Store revenue with another Android app? ⌄
Yes. Use the free compare tool to compare NordVPN - fast VPN for privacy side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for NordVPN - fast VPN for privacy? ⌄
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for NordVPN - fast VPN for privacy. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.
