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Norton VPN - Fast & Secure Play Store Revenue Estimate

NortonMobile · Tools

Stay safer online with top-performing VPN and much more. Get fast and reliable VPN with advanced privacy and malware protection plus parental control to keep your family and your devices safer online. Available products after install: …

Google Play ★ 4.5 Free IAP 🎯 Opportunity 59 🔨 Clone 25
REV.NOW
Norton VPN - Fast & Secure icon
Norton VPN – Fast & Secure earns about
$1.45M/month
range $795.2K – $2.10M · $17.35M/year
Live data · refreshed every hour
Per Day
$48.2K
$26.5K – $69.9K
Per Week
$337.3K
$185.5K – $489.1K
Per Month
$1.45M
$795.2K – $2.10M
Per Year
$17.35M
$9.54M – $25.16M
Lifetime
$43.37M
$23.86M – $62.89M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Norton VPN - Fast & Secure

Auto-generated from this app's real revenue ($1.45M/month · $17.35M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

59/100
Opportunity
Decent target
25/100
Cloneability
Very hard (network effects, regulatory, or content-licensing moats);
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$36.04/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • subscription is $36.04/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Norton VPN - Fast & Secure charges ~$36.04/mo. Competitive entry: $21.62/mo or annual at $130/year (50% off annual is the standard hook).

🔡 App Store title ideas

  • Pro: AI-Powered Tools
  • Smart : Tools Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Norton VPN - Fast & Secure for 30 days - here's what I'd do differently"
  • "Why Norton VPN - Fast & Secure costs $36.04/mo when ours costs $21.62"
  • "The tools app Norton VPN - Fast & Secure won't tell you these 3 things"

Monetization

Subscription (~$36.04/mo, security)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
29K
40.2M installs · 3% active · 2.4% pay
Profile: Security
In-App Purchases
  • Sub Subscription tier $9.99/month
  • Sub Subscription tier $129.99/month
Subscription tiers parsed from store description.

App Details

Pulled from Google Play
Released
May 9, 2016
Last Updated
Apr 27, 2026
Required OS
10
Content Rating
Everyone
Category
Tools
Price
Free
Currency
USD
Developer
NortonMobile

What's new

Thank you for supporting Norton products. This newest app version contains:
- Fixes to improve the app experience
- Bug removal
Enjoying Norton Secure VPN? Rate our app today. We love hearing from you and value your feedback. Visit Norton.com for more information.

Fun Numbers - share these

$1
every second
$33
every minute
$2.0K
every hour
$48.2K
every day
  • ☕ Buys 10K $5 coffees every day
  • 👨‍💻 Pays for 96 senior engineer salaries per year
  • 🚗 Earns enough for 413 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 9 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Total Installs
40.2M
Reported: 10,000,000+
Active Users (MAU est.)
1.2M
3% of installs · security profile benchmark · cumulative-install decay × 0.3
Rating
4.50 ★
50K reviews
Monetization
Subscription (~$36.04/mo, security)
IAP: $9.99 - $129.99 per item

Rating Distribution

5★
229K
4★
40K
3★
11K
2★
5K
1★
19K

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Frequently Asked About Norton VPN – Fast & Secure

How much money does Norton VPN - Fast & Secure make on Google Play?
Norton VPN - Fast & Secure has an estimated Play Store revenue of $1.45M per month (~$17.35M per year, $48.2K per day) with a likely range of $795.2K to $2.10M. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Norton VPN - Fast & Secure get?
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Norton VPN - Fast & Secure reports 10,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 40.2M total downloads and 1.2M monthly active users on Android.
Is Norton VPN - Fast & Secure a top grossing Android app and what is its Play Store rank?
Norton VPN - Fast & Secure is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Norton VPN - Fast & Secure Play Store revenue estimated?
Rev.now estimates Norton VPN - Fast & Secure Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($9.99 - $129.99 per item), ad monetization (eCPM × impressions × MAU) and the Tools category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Norton VPN - Fast & Secure offer on Android?
Norton VPN - Fast & Secure offers in-app purchases ($9.99 - $129.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Norton VPN - Fast & Secure Play Store revenue with another Android app?
Yes. Use the free compare tool to compare Norton VPN - Fast & Secure side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Norton VPN - Fast & Secure?
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Norton VPN - Fast & Secure. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.