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REV.NOW
Pilates Workout at Home earns about
$895.6K/month
range $492.6K – $1.30M · $10.75M/year
Live data · refreshed every hour
Per Day
$29.9K
$16.4K – $43.3K
Per Week
$209.0K
$114.9K – $303.0K
Per Month
$895.6K
$492.6K – $1.30M
Per Year
$10.75M
$5.91M – $15.58M
Lifetime
$26.87M
$14.78M – $38.96M
Brand revenue
📰 Reported
EHealthInsurance - full brand revenue
Annual brand revenue (2025)
$554M/year
App Store / Play Store share
2%
≈ $11M/year of in-app revenue
Off-store revenue (everything else)
$543M/year
98% of total brand revenue
EHealthInsurance earns about $554M/year across the whole brand.
Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.
App store revenue (in-app purchases, subscriptions, ads, paid downloads)
Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for Pilates Workout at Home
Auto-generated from this app's real revenue ($895.6K/month · $10.75M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
47/100
Opportunity
75/100
Cloneability
$1
Revenue / install
✓ Features to copy
- subscription paywall (~$19.98/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- subscription is $19.98/mo - undercut by 30-50% to win price-sensitive users
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
Pilates Workout at Home charges ~$19.98/mo. Competitive entry: $11.99/mo or annual at $72/year (50% off annual is the standard hook).
🔡 App Store title ideas
Pro: AI-Powered Health & FitnessSmart : Health & Fitness Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried Pilates Workout at Home for 30 days - here's what I'd do differently"
- "Why Pilates Workout at Home costs $19.98/mo when ours costs $11.99"
- "The health & fitness app Pilates Workout at Home won't tell you these 3 things"
Monetization
Subscription (~$19.98/mo)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
20.2M installs · 7.8% active · 2.0% pay
In-App Purchases
- Sub Subscription tier $4.99/month
- Sub Subscription tier $79.99/month
Subscription tiers parsed from store description.
App Details
Pulled from Google Play- Current Version
- 1.5.9
- Released
- Oct 23, 2023
- Last Updated
- Apr 29, 2026
- Required OS
- 8.0
- Content Rating
- Everyone
- Category
- Health & Fitness
- Price
- Free
- Currency
- USD
- Developer
- EZ Health
Fun Numbers - share these
$0
every second
$21
every minute
$1.2K
every hour
$29.9K
every day
- ☕ Buys 6K $5 coffees every day
- 👨💻 Pays for 60 senior engineer salaries per year
- 🚗 Earns enough for 256 Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 14 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Total Installs
20.2M
Reported: 10,000,000+
Active Users (MAU est.)
1.6M
7.8% of installs · HEALTH_AND_FITNESS category benchmark · cumulative-install decay × 0.3
Rating
4.78 ★
6K reviews
Monetization
Subscription (~$19.98/mo)
IAP: $4.99 - $79.99 per item
Rating Distribution
5★
245K
4★
9K
3★
3K
2★
964
1★
10K
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Frequently Asked About Pilates Workout at Home
How much money does Pilates Workout at Home make on Google Play? ⌄
Pilates Workout at Home has an estimated Play Store revenue of $895.6K per month (~$10.75M per year, $29.9K per day) with a likely range of $492.6K to $1.30M. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Pilates Workout at Home get? ⌄
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Pilates Workout at Home reports 10,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 20.2M total downloads and 1.6M monthly active users on Android.
Is Pilates Workout at Home a top grossing Android app and what is its Play Store rank? ⌄
Pilates Workout at Home is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Pilates Workout at Home Play Store revenue estimated? ⌄
Rev.now estimates Pilates Workout at Home Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($4.99 - $79.99 per item), ad monetization (eCPM × impressions × MAU) and the Health & Fitness category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Pilates Workout at Home offer on Android? ⌄
Pilates Workout at Home offers in-app purchases ($4.99 - $79.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Pilates Workout at Home Play Store revenue with another Android app? ⌄
Yes. Use the free compare tool to compare Pilates Workout at Home side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Pilates Workout at Home? ⌄
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Pilates Workout at Home. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.
