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REV.NOW
Rakuten Viber Messenger earns about
$6.24M/month
range $3.43M – $9.04M · $74.82M/year
Live data · refreshed every hour
Per Day
$207.8K
$114.3K – $301.4K
Per Week
$1.45M
$800.2K – $2.11M
Per Month
$6.24M
$3.43M – $9.04M
Per Year
$74.82M
$41.15M – $108.49M
Lifetime
$187.05M
$102.88M – $271.22M
Brand revenue
📰 Reported
Vice Media - full brand revenue
Annual brand revenue (2012)
$125M/year
App Store / Play Store share
60%
≈ $75M/year of in-app revenue
Off-store revenue (everything else)
$50M/year
40% of total brand revenue
Vice Media earns about $125M/year in total brand revenue.
App Store and Play Store revenue make up a meaningful share of total brand revenue for Vice Media - the gap to corporate revenue is small.
App store revenue (in-app purchases, subscriptions, ads, paid downloads)
Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for Rakuten Viber Messenger
Auto-generated from this app's real revenue ($6.24M/month · $74.82M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
65/100
Opportunity
15/100
Cloneability
$0
Revenue / install
✓ Features to copy
- subscription paywall (~$9.95/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- subscription is $9.95/mo - undercut by 30-50% to win price-sensitive users
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
Rakuten Viber Messenger is at $9.95/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered CommunicationSmart : Communication Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried Rakuten Viber Messenger for 30 days - here's what I'd do differently"
- "Why Rakuten Viber Messenger costs $9.95/mo when ours costs $5.97"
- "The communication app Rakuten Viber Messenger won't tell you these 3 things"
Monetization
Subscription (~$9.95/mo)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
1.3B installs · 3.2% active · 1.1% pay
In-App Purchases
- Sub Subscription tier $0.99/month
- Sub Subscription tier $99.99/month
Subscription tiers parsed from store description.
App Details
Pulled from Google Play- Released
- Jul 19, 2011
- Last Updated
- Apr 29, 2026
- Content Rating
- Teen
- Category
- Communication
- Price
- Free
- Currency
- USD
- Developer
- Viber Media
What's new
The Rakuten Viber experience just got better!
Update now and feel the difference.
Like what you see? Rate us and submit a review today 🙂
Fun Numbers - share these
$2
every second
$144
every minute
$8.7K
every hour
$207.8K
every day
- ☕ Buys 42K $5 coffees every day
- 👨💻 Pays for 416 senior engineer salaries per year
- 🚗 Earns enough for 2K Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 2 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Total Installs
1.3B
Reported: 1,000,000,000+
Active Users (MAU est.)
41.3M
3.2% of installs · COMMUNICATION category benchmark · cumulative-install decay × 0.06
Rating
4.13 ★
390K reviews
Monetization
Subscription (~$9.95/mo)
IAP: $0.99 - $99.99 per item
Rating Distribution
5★
11.6M
4★
1.4M
3★
698K
2★
511K
1★
2.6M
Compare Rakuten Viber Messenger or explore similar apps
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Frequently Asked About Rakuten Viber Messenger
How much money does Rakuten Viber Messenger make on Google Play? ⌄
Rakuten Viber Messenger has an estimated Play Store revenue of $6.24M per month (~$74.82M per year, $207.8K per day) with a likely range of $3.43M to $9.04M. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Rakuten Viber Messenger get? ⌄
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Rakuten Viber Messenger reports 1,000,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 1.3B total downloads and 41.3M monthly active users on Android.
Is Rakuten Viber Messenger a top grossing Android app and what is its Play Store rank? ⌄
Rakuten Viber Messenger is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Rakuten Viber Messenger Play Store revenue estimated? ⌄
Rev.now estimates Rakuten Viber Messenger Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($0.99 - $99.99 per item), ad monetization (eCPM × impressions × MAU) and the Communication category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Rakuten Viber Messenger offer on Android? ⌄
Rakuten Viber Messenger offers in-app purchases ($0.99 - $99.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Rakuten Viber Messenger Play Store revenue with another Android app? ⌄
Yes. Use the free compare tool to compare Rakuten Viber Messenger side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Rakuten Viber Messenger? ⌄
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Rakuten Viber Messenger. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.
