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Strava: Run, Bike, Walk earns about
$3.74M/month
range $2.06M – $5.43M · $44.90M/year
Live data · refreshed every hour
Per Day
$124.7K
$68.6K – $180.9K
Per Week
$873.1K
$480.2K – $1.27M
Per Month
$3.74M
$2.06M – $5.43M
Per Year
$44.90M
$24.70M – $65.11M
Lifetime
$112.25M
$61.74M – $162.77M
Brand revenue
≈ Estimated
Strava - full brand revenue
Annual brand revenue (2024)
$200M/year
App Store / Play Store share
22%
≈ $45M/year of in-app revenue
Off-store revenue (everything else)
$155M/year
78% of total brand revenue
Strava earns about $200M/year as a brand.
The app stores are one channel. The full brand pulls in revenue across web subscriptions, ad sales, enterprise contracts and other distribution outside iOS and Android.
App store revenue (in-app purchases, subscriptions, ads, paid downloads)
Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for Strava: Run, Bike, Walk
Auto-generated from this app's real revenue ($3.74M/month · $44.90M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
59/100
Opportunity
30/100
Cloneability
$1
Revenue / install
✓ Features to copy
- subscription paywall (~$27.34/mo) - proven monetization
- in-app purchase tier ladder for upsells
- photo-to-data feature (camera + AI for instant value delivery)
⚡ Improve / fix
- subscription is $27.34/mo - undercut by 30-50% to win price-sensitive users
🛠 MVP scope
- camera input
- AI vision API for analysis
- food/exercise database
- daily log + streaks
- subscription paywall
💰 Pricing recommendation
Strava: Run, Bike, Walk charges ~$27.34/mo. Competitive entry: $16.40/mo or annual at $98/year (50% off annual is the standard hook).
🔡 App Store title ideas
Pro: AI-Powered Health & FitnessSmart : Health & Fitness Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried Strava: Run, Bike, Walk for 30 days - here's what I'd do differently"
- "Why Strava: Run, Bike, Walk costs $27.34/mo when ours costs $16.40"
- "The health & fitness app Strava: Run, Bike, Walk won't tell you these 3 things"
Monetization
Subscription (~$27.34/mo, fitness-sub)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
121.8M installs · 4% active · 2.0% pay
Profile: Fitness sub
In-App Purchases
- Sub Subscription tier $2.99/month
- Sub Subscription tier $249.99/month
Subscription tiers parsed from store description.
App Details
Pulled from Google Play- Released
- Jun 9, 2011
- Last Updated
- May 5, 2026
- Content Rating
- Teen
- Category
- Health & Fitness
- Price
- Free
- Currency
- USD
- Developer
- Strava Inc.
What's new
Physical Therapy is officially a sport on Strava. These efforts often go uncelebrated, but the reality is that they keep us healthy or help us get back in the game when we do get injured. Keep your streak alive with your PT exercises and stay accountable.
Fun Numbers - share these
$1
every second
$87
every minute
$5.2K
every hour
$124.7K
every day
- ☕ Buys 25K $5 coffees every day
- 👨💻 Pays for 249 senior engineer salaries per year
- 🚗 Earns enough for 1K Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 3 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Total Installs
121.8M
Reported: 100,000,000+
Active Users (MAU est.)
4.9M
4% of installs · fitness-sub profile benchmark · cumulative-install decay × 0.14
Rating
4.59 ★
34K reviews
Monetization
Subscription (~$27.34/mo, fitness-sub)
IAP: $2.99 - $249.99 per item
Rating Distribution
5★
892K
4★
109K
3★
28K
2★
19K
1★
59K
Compare Strava: Run, Bike, Walk or explore similar apps
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Frequently Asked About Strava: Run, Bike, Walk
How much money does Strava: Run, Bike, Walk make on Google Play? ⌄
Strava: Run, Bike, Walk has an estimated Play Store revenue of $3.74M per month (~$44.90M per year, $124.7K per day) with a likely range of $2.06M to $5.43M. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Strava: Run, Bike, Walk get? ⌄
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Strava: Run, Bike, Walk reports 100,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 121.8M total downloads and 4.9M monthly active users on Android.
Is Strava: Run, Bike, Walk a top grossing Android app and what is its Play Store rank? ⌄
Strava: Run, Bike, Walk is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Strava: Run, Bike, Walk Play Store revenue estimated? ⌄
Rev.now estimates Strava: Run, Bike, Walk Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($2.99 - $249.99 per item), ad monetization (eCPM × impressions × MAU) and the Health & Fitness category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Strava: Run, Bike, Walk offer on Android? ⌄
Strava: Run, Bike, Walk offers in-app purchases ($2.99 - $249.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Strava: Run, Bike, Walk Play Store revenue with another Android app? ⌄
Yes. Use the free compare tool to compare Strava: Run, Bike, Walk side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Strava: Run, Bike, Walk? ⌄
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Strava: Run, Bike, Walk. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.
