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Tumblr: Social Media & Art earns about
$1.99M/month
range $1.10M – $2.89M · $23.91M/year
Live data · refreshed every hour
Per Day
$66.4K
$36.5K – $96.3K
Per Week
$464.9K
$255.7K – $674.1K
Per Month
$1.99M
$1.10M – $2.89M
Per Year
$23.91M
$13.15M – $34.67M
Lifetime
$59.77M
$32.87M – $86.67M
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for Tumblr: Social Media & Art
Auto-generated from this app's real revenue ($1.99M/month · $23.91M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
73/100
Opportunity
30/100
Cloneability
$0
Revenue / install
✓ Features to copy
- subscription paywall (~$12.19/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- ★ rating only 3.8 - read /intelligence/reviews/android/tumblr-social-media-art/ to mine the top complaints
- subscription is $12.19/mo - undercut by 30-50% to win price-sensitive users
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
Tumblr: Social Media & Art is at $12.19/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered SocialSmart : Social Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried Tumblr: Social Media & Art for 30 days - here's what I'd do differently"
- "Why Tumblr: Social Media & Art costs $12.19/mo when ours costs $7.31"
- "The social app Tumblr: Social Media & Art won't tell you these 3 things"
Monetization
Subscription (~$12.19/mo)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
149.2M installs · 5.9% active · 1.3% pay
In-App Purchases
- Sub Subscription tier $0.99/month
- Sub Subscription tier $149.99/month
Subscription tiers parsed from store description.
App Details
Pulled from Google Play- Current Version
- 44.4.0.108
- Released
- Aug 14, 2010
- Last Updated
- May 2, 2026
- Required OS
- 8.0
- Content Rating
- Mature 17+
- Category
- Social
- Price
- Free
- Currency
- USD
- Developer
- Tumblr, Inc
What's new in v44.4.0.108
Home to your new favorite artist.
Now with fewer glitches, more magic.
Fun Numbers - share these
$1
every second
$46
every minute
$2.8K
every hour
$66.4K
every day
- ☕ Buys 13K $5 coffees every day
- 👨💻 Pays for 133 senior engineer salaries per year
- 🚗 Earns enough for 569 Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 7 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Total Installs
149.2M
Reported: 100,000,000+
Active Users (MAU est.)
8.8M
5.9% of installs · SOCIAL category benchmark · cumulative-install decay × 0.14
Rating
3.80 ★
332K reviews
Monetization
Subscription (~$12.19/mo)
IAP: $0.99 - $149.99 per item
Rating Distribution
5★
2.3M
4★
367K
3★
113K
2★
118K
1★
886K
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Frequently Asked About Tumblr: Social Media & Art
How much money does Tumblr: Social Media & Art make on Google Play? ⌄
Tumblr: Social Media & Art has an estimated Play Store revenue of $1.99M per month (~$23.91M per year, $66.4K per day) with a likely range of $1.10M to $2.89M. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Tumblr: Social Media & Art get? ⌄
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Tumblr: Social Media & Art reports 100,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 149.2M total downloads and 8.8M monthly active users on Android.
Is Tumblr: Social Media & Art a top grossing Android app and what is its Play Store rank? ⌄
Tumblr: Social Media & Art is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Tumblr: Social Media & Art Play Store revenue estimated? ⌄
Rev.now estimates Tumblr: Social Media & Art Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($0.99 - $149.99 per item), ad monetization (eCPM × impressions × MAU) and the Social category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Tumblr: Social Media & Art offer on Android? ⌄
Tumblr: Social Media & Art offers in-app purchases ($0.99 - $149.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Tumblr: Social Media & Art Play Store revenue with another Android app? ⌄
Yes. Use the free compare tool to compare Tumblr: Social Media & Art side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Tumblr: Social Media & Art? ⌄
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Tumblr: Social Media & Art. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.
