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REV.NOW
VSCO: Photo Editor earns about
$2.61M/month
range $1.43M – $3.78M · $31.28M/year
Live data · refreshed every hour
Per Day
$86.9K
$47.8K – $126.0K
Per Week
$608.3K
$334.6K – $882.0K
Per Month
$2.61M
$1.43M – $3.78M
Per Year
$31.28M
$17.21M – $45.36M
Lifetime
$78.21M
$43.01M – $113.40M
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for VSCO: Photo Editor
Auto-generated from this app's real revenue ($2.61M/month · $31.28M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
73/100
Opportunity
5/100
Cloneability
$0
Revenue / install
✓ Features to copy
- subscription paywall (~$5.45/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- ★ rating only 3.5 - read /intelligence/reviews/android/vsco-photo-editor/ to mine the top complaints
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
VSCO: Photo Editor is at $5.45/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered PhotographySmart : Photography Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried VSCO: Photo Editor for 30 days - here's what I'd do differently"
- "Why VSCO: Photo Editor costs $5.45/mo when ours costs $3.27"
- "The photography app VSCO: Photo Editor won't tell you these 3 things"
Monetization
Subscription (~$5.45/mo)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
162.9M installs · 4.1% active · 5.2% pay
In-App Purchases
- Sub Subscription tier $0.99/month
- Sub Subscription tier $29.99/month
Subscription tiers parsed from store description.
App Details
Pulled from Google Play- Current Version
- 463.1
- Released
- Dec 3, 2013
- Last Updated
- Apr 15, 2026
- Required OS
- 6.0
- Content Rating
- Teen
- Category
- Photography
- Price
- Free
- Currency
- USD
- Developer
- VSCO
What's new in v463.1
Regular Updates -
Thanks for creating with VSCO! We regularly release updates to improve your experience. Update to the latest version of the app for access to our newest presets, editing tools, and inspiring content.
If you encounter any issues or require further assistance, please visit https://vs.co/help.
Fun Numbers - share these
$1
every second
$60
every minute
$3.6K
every hour
$86.9K
every day
- ☕ Buys 17K $5 coffees every day
- 👨💻 Pays for 174 senior engineer salaries per year
- 🚗 Earns enough for 745 Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 5 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Total Installs
162.9M
Reported: 100,000,000+
Active Users (MAU est.)
6.7M
4.1% of installs · PHOTOGRAPHY category benchmark · cumulative-install decay × 0.14
Rating
3.55 ★
20K reviews
Monetization
Subscription (~$5.45/mo)
IAP: $0.99 - $29.99 per item
Rating Distribution
5★
689K
4★
139K
3★
68K
2★
71K
1★
360K
Compare VSCO: Photo Editor or explore similar apps
Photography · Google Play · pick a head-to-head or jump to a leaderboard.
Popular head-to-head comparisons
Frequently Asked About VSCO: Photo Editor
How much money does VSCO: Photo Editor make on Google Play? ⌄
VSCO: Photo Editor has an estimated Play Store revenue of $2.61M per month (~$31.28M per year, $86.9K per day) with a likely range of $1.43M to $3.78M. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does VSCO: Photo Editor get? ⌄
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). VSCO: Photo Editor reports 100,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 162.9M total downloads and 6.7M monthly active users on Android.
Is VSCO: Photo Editor a top grossing Android app and what is its Play Store rank? ⌄
VSCO: Photo Editor is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is VSCO: Photo Editor Play Store revenue estimated? ⌄
Rev.now estimates VSCO: Photo Editor Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($0.99 - $29.99 per item), ad monetization (eCPM × impressions × MAU) and the Photography category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does VSCO: Photo Editor offer on Android? ⌄
VSCO: Photo Editor offers in-app purchases ($0.99 - $29.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare VSCO: Photo Editor Play Store revenue with another Android app? ⌄
Yes. Use the free compare tool to compare VSCO: Photo Editor side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for VSCO: Photo Editor? ⌄
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for VSCO: Photo Editor. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.
