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Warhammer 40,000: The App icon

Warhammer 40,000: The App Play Store Revenue Estimate

Games Workshop · Lifestyle

Welcome to the official Warhammer 40,000 app! Here you’ll find everything you need to build armies, engage in brutal battles, and reference stats for your units. It’s your complete digital companion to waging tabletop warfare in the 41st Mi…

Google Play ★ 3.7 Free IAP 🎯 Opportunity 40 🔨 Clone 65
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Warhammer 40,000: The App icon
Warhammer 40,000: The App earns about
$19.2K/month
range $10.6K – $27.9K · $230.6K/year
Live data · refreshed every hour
Per Day
$641
$352 – $929
Per Week
$4.5K
$2.5K – $6.5K
Per Month
$19.2K
$10.6K – $27.9K
Per Year
$230.6K
$126.8K – $334.4K
Lifetime
$576.5K
$317.1K – $836.0K
Brand revenue 📰 Reported

Games Workshop - full brand revenue

Annual brand revenue (2025)
$718M/year
Company · Wikipedia (Games Workshop)
App Store / Play Store share
1%
≈ $231K/year of in-app revenue
Off-store revenue (everything else)
$717M/year
99% of total brand revenue

Games Workshop earns about $718M/year across the whole brand.

Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.

App store revenue (in-app purchases, subscriptions, ads, paid downloads) Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
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A specific clone-and-improve plan for Warhammer 40,000: The App

Auto-generated from this app's real revenue ($19.2K/month · $230.6K/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

40/100
Opportunity
Decent target
65/100
Cloneability
Moderate (4-8 weeks for a credible competitor)
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$20.48/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • ★ rating only 3.7 - read /intelligence/reviews/android/warhammer-40-000-the-app/ to mine the top complaints
  • subscription is $20.48/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Warhammer 40,000: The App charges ~$20.48/mo. Competitive entry: $12.29/mo or annual at $74/year (50% off annual is the standard hook).

🔡 App Store title ideas

  • Pro: AI-Powered Lifestyle
  • Smart : Lifestyle Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Warhammer 40,000: The App for 30 days - here's what I'd do differently"
  • "Why Warhammer 40,000: The App costs $20.48/mo when ours costs $12.29"
  • "The lifestyle app Warhammer 40,000: The App won't tell you these 3 things"

Monetization

Subscription (~$20.48/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
676
789K installs · 8.2% active · 1.0% pay
In-App Purchases
  • Sub Subscription tier $6.99/month
  • Sub Subscription tier $59.99/month
Subscription tiers parsed from store description.

App Details

Pulled from Google Play
Current Version
1.52.0
Released
Jun 9, 2023
Last Updated
Apr 29, 2026
Required OS
7.0
Content Rating
Teen
Category
Lifestyle
Price
Free
Currency
USD
Developer
Games Workshop

What's new in v1.52.0

The Return of Yarrick brings new Detachments and datasheets to the app!

Fun Numbers - share these

$0
every second
$0
every minute
$27
every hour
$641
every day
  • ☕ Buys 128 $5 coffees every day
  • 👨‍💻 Pays for 1 senior engineer salaries per year
  • 🚗 Earns enough for 5 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 674 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Total Installs
789K
Reported: 500,000+
Active Users (MAU est.)
65K
8.2% of installs · default benchmark · cumulative-install decay × 0.75
Rating
3.71 ★
1K reviews
Monetization
Subscription (~$20.48/mo)
IAP: $6.99 - $59.99 per item

Rating Distribution

5★
3K
4★
967
3★
687
2★
374
1★
1K

Compare Warhammer 40,000: The App or explore similar apps

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Frequently Asked About Warhammer 40,000: The App

How much money does Warhammer 40,000: The App make on Google Play?
Warhammer 40,000: The App has an estimated Play Store revenue of $19.2K per month (~$230.6K per year, $641 per day) with a likely range of $10.6K to $27.9K. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Warhammer 40,000: The App get?
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Warhammer 40,000: The App reports 500,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 789K total downloads and 65K monthly active users on Android.
Is Warhammer 40,000: The App a top grossing Android app and what is its Play Store rank?
Warhammer 40,000: The App is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Warhammer 40,000: The App Play Store revenue estimated?
Rev.now estimates Warhammer 40,000: The App Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($6.99 - $59.99 per item), ad monetization (eCPM × impressions × MAU) and the Lifestyle category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Warhammer 40,000: The App offer on Android?
Warhammer 40,000: The App offers in-app purchases ($6.99 - $59.99 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Warhammer 40,000: The App Play Store revenue with another Android app?
Yes. Use the free compare tool to compare Warhammer 40,000: The App side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Warhammer 40,000: The App?
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Warhammer 40,000: The App. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.