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REV.NOW
Washington Post Select earns about
$10.5K/month
range $5.8K – $15.2K · $126.2K/year
Live data · refreshed every hour
Per Day
$351
$193 – $508
Per Week
$2.5K
$1.4K – $3.6K
Per Month
$10.5K
$5.8K – $15.2K
Per Year
$126.2K
$69.4K – $183.0K
Lifetime
$315.5K
$173.5K – $457.4K
Brand revenue
📰 Reported
Graham Holdings - full brand revenue
Annual brand revenue (2022)
$3.9B/year
App Store / Play Store share
1%
≈ $126K/year of in-app revenue
Off-store revenue (everything else)
$3.9B/year
99% of total brand revenue
Graham Holdings earns about $3.9B/year across the whole brand.
Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.
App store revenue (in-app purchases, subscriptions, ads, paid downloads)
Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for Washington Post Select
Auto-generated from this app's real revenue ($10.5K/month · $126.2K/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
41/100
Opportunity
65/100
Cloneability
$0
Revenue / install
✓ Features to copy
- subscription paywall (~$3.85/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- last updated 50 months ago - ship faster, advertise the freshness
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
Washington Post Select is at $3.85/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered News & MagazinesSmart : News & Magazines Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried Washington Post Select for 30 days - here's what I'd do differently"
- "Why Washington Post Select costs $3.85/mo when ours costs $2.31"
- "The news & magazines app Washington Post Select won't tell you these 3 things"
Monetization
Subscription (~$3.85/mo)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
1.1M installs · 8.3% active · 2.1% pay
In-App Purchases
- Sub Subscription tier $0.99/month
- Sub Subscription tier $15.00/month
Subscription tiers parsed from store description.
App Details
Pulled from Google Play- Current Version
- 1.31.3
- Released
- Sep 14, 2015
- Last Updated
- Mar 21, 2022
- Required OS
- 4.2
- Content Rating
- Everyone 10+
- Category
- News & Magazines
- Price
- Free
- Currency
- USD
- Developer
- The Washington Post
What's new in v1.31.3
This release contains performance improvements.
Fun Numbers - share these
$0
every second
$0
every minute
$15
every hour
$351
every day
- ☕ Buys 70 $5 coffees every day
- 👨💻 Pays for 1 senior engineer salaries per year
- 🚗 Earns enough for 3 Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 1,232 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Total Installs
1.1M
Reported: 1,000,000+
Active Users (MAU est.)
92K
8.3% of installs · NEWS_AND_MAGAZINES category benchmark · cumulative-install decay × 0.5
Rating
4.63 ★
17K reviews
Monetization
Subscription (~$3.85/mo)
IAP: $0.99 - $15.00 per item
Rating Distribution
5★
53K
4★
11K
3★
2K
2★
893
1★
2K
Compare Washington Post Select or explore similar apps
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Frequently Asked About Washington Post Select
How much money does Washington Post Select make on Google Play? ⌄
Washington Post Select has an estimated Play Store revenue of $10.5K per month (~$126.2K per year, $351 per day) with a likely range of $5.8K to $15.2K. This sums earnings from in-app purchases, subscription revenue, ad monetization and any paid downloads on Google Play - directional estimates from public signals only.
How many Play Store downloads does Washington Post Select get? ⌄
Google Play publishes install ranges (e.g. 1M+, 10M+, 100M+). Washington Post Select reports 1,000,000+ installs. Rev.now combines that range with ratings, reviews, grossing rank and category trends to estimate roughly 1.1M total downloads and 92K monthly active users on Android.
Is Washington Post Select a top grossing Android app and what is its Play Store rank? ⌄
Washington Post Select is analyzed using Google Play grossing rank, category ranking, install range, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Compare it to other highest-grossing Android apps on the Play Store leaderboard.
How is Washington Post Select Play Store revenue estimated? ⌄
Rev.now estimates Washington Post Select Play Store revenue from public app data: Google Play download ranges, monthly active users (MAU), Android paying-user conversion, scraped subscription pricing, in-app purchase ranges ($0.99 - $15.00 per item), ad monetization (eCPM × impressions × MAU) and the News & Magazines category ARPU benchmark - net of Google's 15-30% Play Store cut.
What in-app purchases and subscriptions does Washington Post Select offer on Android? ⌄
Washington Post Select offers in-app purchases ($0.99 - $15.00 per item) on Google Play, which usually means subscription tiers (weekly, monthly, annual), virtual currency or one-time unlocks. Subscription revenue and IAP earnings are usually the biggest contributors to monthly Play Store revenue.
Can I compare Washington Post Select Play Store revenue with another Android app? ⌄
Yes. Use the free compare tool to compare Washington Post Select side-by-side with any other Google Play app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact Play Store revenue for Washington Post Select? ⌄
No - Rev.now shows estimated Play Store revenue, in-app purchase earnings and subscription revenue for Washington Post Select. Exact financial data, paying-user counts and ad income are private to Google and the developer; Rev.now does not have access to Play Console or developer payouts.
