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Avira Mobile Security App Store Revenue Estimate

Avira Holding · Utilities

Why iPhones deserve Avira? We’re a multi-award-winning German security company with +30 years of experience and a global vision: To keep people connected and secure in our digital world. Avira loves iPhones. Your phone is state-of-the-ar…

App Store ★ 4.3 Free IAP 🎯 Opportunity 52 🔨 Clone 40
REV.NOW
Avira Mobile Security icon
Avira Mobile Security earns about
$66.4K/month
range $36.5K – $96.3K · $797.0K/year
Live data · refreshed every hour
Per Day
$2.2K
$1.2K – $3.2K
Per Week
$15.5K
$8.5K – $22.5K
Per Month
$66.4K
$36.5K – $96.3K
Per Year
$797.0K
$438.3K – $1.16M
Lifetime
$1.99M
$1.10M – $2.89M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Avira Mobile Security

Auto-generated from this app's real revenue ($66.4K/month · $797.0K/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

52/100
Opportunity
Decent target
40/100
Cloneability
Hard (3-6 months - significant infrastructure or content needed)
$5
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$22.99/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • subscription is $22.99/mo - undercut by 30-50% to win price-sensitive users
  • last updated 7 months ago - ship faster, advertise the freshness

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Avira Mobile Security charges ~$22.99/mo. Competitive entry: $13.79/mo or annual at $83/year (50% off annual is the standard hook).

🔡 App Store title ideas

  • Pro: AI-Powered Utilities
  • Smart : Utilities Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Avira Mobile Security for 30 days - here's what I'd do differently"
  • "Why Avira Mobile Security costs $22.99/mo when ours costs $13.79"
  • "The utilities app Avira Mobile Security won't tell you these 3 things"

Monetization

Subscription (~$22.99/mo, security)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
2K
370K installs · 9.7% active · 5.8% pay
Profile: Security
In-App Purchases 5
  • Monthlyest. Prime Mobile Trial $22.99 /month
  • Weeklyest. Pro: Identity & Web Protection $5.49 /week ~$23.85/mo
  • Subscription Identity & Web Protection3 tiers $1.99 – $14.99 range
  • Subscription Ultimate Security - Pro + VPN2 tiers $3.49 – $22.99 range
  • Subscription Pro+Unlimited VPN+Spam Caller2 tiers $29.99 – $34.99 range
5 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
6.14.2
Released
Sep 30, 2013
Last Updated
Oct 6, 2025
File Size
82.6 MB
Required OS
13.0
Content Rating
4+
Category
Utilities
Price
Free
Currency
USD
Languages
Dutch, English, French, German, Indonesian, Italian, Japanese, Korean, Portuguese, Russian, Chinese, Spanish, Chinese, Turkish, Vietnamese
Developer
Avira Holding

What's new in v6.14.2

We’re constantly looking for ways to make things better, which is why we’ve implemented some fixes and cleared away some minor bugs. Enjoy this updated version of Avira and get back to living your best digital life!

Fun Numbers - share these

$0
every second
$2
every minute
$92
every hour
$2.2K
every day
  • ☕ Buys 443 $5 coffees every day
  • 👨‍💻 Pays for 4 senior engineer salaries per year
  • 🚗 Earns enough for 19 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 195 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
370K
estimated from 4,622 ratings
Active Users (MAU est.)
36K
9.7% of installs · security profile benchmark
Rating
4.26 ★
5K reviews
Monetization
Subscription (~$22.99/mo, security)

Rating Distribution

5★
3K
4★
683
3★
266
2★
179
1★
420

Compare Avira Mobile Security or explore similar apps

Utilities · App Store · pick a head-to-head or jump to a leaderboard.

Frequently Asked About Avira Mobile Security

How much money does Avira Mobile Security make on the App Store?
Avira Mobile Security has an estimated App Store revenue of $66.4K per month (~$797.0K per year, $2.2K per day) with a likely range of $36.5K to $96.3K. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Avira Mobile Security get?
Apple does not publish exact App Store download counts. Using public ratings (5K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 370K total iOS downloads for Avira Mobile Security - and roughly 36K monthly active users on iPhone and iPad.
Is Avira Mobile Security a top grossing iOS app and what is its App Store rank?
Avira Mobile Security is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Avira Mobile Security compares to other highest-grossing iPhone and iPad apps.
How is Avira Mobile Security App Store revenue estimated?
Rev.now estimates Avira Mobile Security App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Utilities category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Avira Mobile Security offer on iOS?
Avira Mobile Security offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Avira Mobile Security App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Avira Mobile Security side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Avira Mobile Security?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Avira Mobile Security. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.