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Disney+ App Store Revenue Estimate

Disney · Entertainment

Disney+ is the streaming home of your favorite stories. With beloved movies and series from Disney, Pixar, Marvel, Star Wars, National Geographic, there's always something to explore. Stream the latest movie releases, exclusive Original ser…

App Store ★ 4.6 Free IAP 🎯 Opportunity 59 🔨 Clone 40
REV.NOW
Disney+ icon
Disney+ earns about
$23.21M/month
range $12.76M – $33.65M · $278.49M/year
Live data · refreshed every hour
Per Day
$773.6K
$425.5K – $1.12M
Per Week
$5.42M
$2.98M – $7.85M
Per Month
$23.21M
$12.76M – $33.65M
Per Year
$278.49M
$153.17M – $403.81M
Lifetime
$696.23M
$382.92M – $1.01B
Brand revenue ✓ Verified filing

The Walt Disney Company - full brand revenue

Annual brand revenue (2024)
$91.4B/year
Media & Entertainment · SEC 10-K FY2024
App Store / Play Store share
1%
≈ $278M/year of in-app revenue
Off-store revenue (everything else)
$91.1B/year
99% of total brand revenue

The Walt Disney Company earns about $91.4B/year across the whole brand.

Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.

App store revenue (in-app purchases, subscriptions, ads, paid downloads) Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
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A specific clone-and-improve plan for Disney+

Auto-generated from this app's real revenue ($23.21M/month · $278.49M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

59/100
Opportunity
Decent target
40/100
Cloneability
Hard (3-6 months - significant infrastructure or content needed)
$2
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$11.99/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • subscription is $11.99/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Disney+ is at $11.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Entertainment
  • Smart : Entertainment Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Disney+ for 30 days - here's what I'd do differently"
  • "Why Disney+ costs $11.99/mo when ours costs $7.19"
  • "The entertainment app Disney+ won't tell you these 3 things"

Monetization

Subscription (~$11.99/mo) · calibrated by US grossing rank #12
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
1.4M
335.0M installs · 28.7% active · 1.4% pay
In-App Purchases 4
  • Monthly Disney+ Basic Monthly $11.99 /month
  • Subscription Disney+ Premium2 tiers $18.99 – $189.99 range
  • One-time Disney Bundle Duo Basic $12.99 one-time
  • One-time Disney+, Hulu Bundle Premium $19.99 one-time
4 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
5.8.0
Released
Nov 11, 2019
Last Updated
May 6, 2026
File Size
251.5 MB
Required OS
16.5
Content Rating
12+
Category
Entertainment
Price
Free
Currency
USD
Languages
Czech, Danish, Dutch, English, Finnish, French, German, Greek, Hungarian, Italian, Japanese, Korean, NB, Polish, Portuguese, Romanian, Chinese, Slovak, Spanish, Swedish, Chinese, Turkish
Developer
Disney

What's new in v5.8.0

Disney+ now has even more content on our never-ending quest to create and share the best stories from Disney, Pixar, Marvel, Star Wars and National Geographic. We will continue to be a place for you to feel something with every story, whatever your mood, wherever you might be.

Fun Numbers - share these

$9
every second
$537
every minute
$32.2K
every hour
$773.6K
every day
  • ☕ Buys 155K $5 coffees every day
  • 👨‍💻 Pays for 2K senior engineer salaries per year
  • 🚗 Earns enough for 7K Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 1 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
335.0M
estimated from 1,970,550 ratings
Active Users (MAU est.)
96.1M
28.7% of installs · ENTERTAINMENT category benchmark
US Grossing Rank
#12
Live from App Store top-grossing chart
Monetization
Subscription (~$11.99/mo) · calibrated by US grossing rank #12

Rating Distribution

5★
1.6M
4★
203K
3★
81K
2★
39K
1★
80K

Compare Disney+ or explore similar apps

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Frequently Asked About Disney+

How much money does Disney+ make on the App Store?
Disney+ has an estimated App Store revenue of $23.21M per month (~$278.49M per year, $773.6K per day) with a likely range of $12.76M to $33.65M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Disney+ get?
Apple does not publish exact App Store download counts. Using public ratings (2.0M reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 335.0M total iOS downloads for Disney+ - and roughly 96.1M monthly active users on iPhone and iPad.
Is Disney+ a top grossing iOS app and what is its App Store rank?
Disney+ is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Disney+ compares to other highest-grossing iPhone and iPad apps.
How is Disney+ App Store revenue estimated?
Rev.now estimates Disney+ App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Entertainment category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Disney+ offer on iOS?
Disney+ offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Disney+ App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Disney+ side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Disney+?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Disney+. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.