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Dropbox: Cloud Storage Backup icon

Dropbox: Cloud Storage Backup App Store Revenue Estimate

Dropbox, Inc. · Productivity

Dropbox lets you upload, save, and transfer photos and files to the cloud. Backup and sync your pictures, videos, documents, and other files to cloud storage and access them from any device, anywhere. With advanced sharing features, it’s ea…

App Store ★ 4.8 Free IAP 🎯 Opportunity 55 🔨 Clone 30
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Dropbox: Cloud Storage Backup icon
Dropbox: Cloud Storage Backup earns about
$7.32M/month
range $4.03M – $10.62M · $87.88M/year
Live data · refreshed every hour
Per Day
$244.1K
$134.3K – $354.0K
Per Week
$1.71M
$939.9K – $2.48M
Per Month
$7.32M
$4.03M – $10.62M
Per Year
$87.88M
$48.34M – $127.43M
Lifetime
$219.71M
$120.84M – $318.57M
Brand revenue ✓ Verified filing

Dropbox - full brand revenue

Annual brand revenue (2024)
$2.5B/year
Cloud Storage · SEC 10-K FY2024
App Store / Play Store share
3%
≈ $88M/year of in-app revenue
Off-store revenue (everything else)
$2.5B/year
97% of total brand revenue

Dropbox earns about $2.5B/year across the whole brand.

Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.

App store revenue (in-app purchases, subscriptions, ads, paid downloads) Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
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A specific clone-and-improve plan for Dropbox: Cloud Storage Backup

Auto-generated from this app's real revenue ($7.32M/month · $87.88M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

55/100
Opportunity
Decent target
30/100
Cloneability
Hard (3-6 months - significant infrastructure or content needed)
$2
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$6.99/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • faster onboarding · clearer pricing page · richer empty-state

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Dropbox: Cloud Storage Backup is at $6.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Productivity
  • Smart : Productivity Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Dropbox: Cloud Storage Backup for 30 days - here's what I'd do differently"
  • "Why Dropbox: Cloud Storage Backup costs $6.99/mo when ours costs $4.19"
  • "The productivity app Dropbox: Cloud Storage Backup won't tell you these 3 things"

Monetization

Subscription (~$6.99/mo) · calibrated by US grossing rank #37
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
754K
123.5M installs · 30.2% active · 2.0% pay
In-App Purchases 5
  • Monthly Dropbox Simple - Monthly $6.99 /month
  • Monthly Dropbox Plus - Monthly $11.99 /month
  • Monthly Dropbox Professional - Monthly $19.99 /month
  • Monthly Dropbox Family - Monthly $19.99 /month
  • Annual Dropbox Plus - Annual $119.99 /year ~$10.00/mo
5 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
472.2
Released
Sep 29, 2009
Last Updated
May 4, 2026
File Size
210.2 MB
Required OS
16.7.10
Content Rating
12+
Category
Productivity
Price
Free
Currency
USD
Languages
Danish, Dutch, English, French, German, Indonesian, Italian, Japanese, Korean, Malay, NB, Polish, Portuguese, Russian, Chinese, Spanish, Swedish, Thai, Chinese, Ukrainian
Developer
Dropbox, Inc.

What's new in v472.2

We release updates regularly and are always looking for ways to make the app better. If you have any feedback or run into issues, come find us in our forums. We’re happy to help!

Fun Numbers - share these

$3
every second
$170
every minute
$10.2K
every hour
$244.1K
every day
  • ☕ Buys 49K $5 coffees every day
  • 👨‍💻 Pays for 488 senior engineer salaries per year
  • 🚗 Earns enough for 2K Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 2 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
123.5M
estimated from 823,474 ratings
Active Users (MAU est.)
37.3M
30.2% of installs · PRODUCTIVITY category benchmark
US Grossing Rank
#37
Live from App Store top-grossing chart
Monetization
Subscription (~$6.99/mo) · calibrated by US grossing rank #37

Rating Distribution

5★
743K
4★
46K
3★
14K
2★
6K
1★
17K

Compare Dropbox: Cloud Storage Backup or explore similar apps

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Frequently Asked About Dropbox: Cloud Storage Backup

How much money does Dropbox: Cloud Storage Backup make on the App Store?
Dropbox: Cloud Storage Backup has an estimated App Store revenue of $7.32M per month (~$87.88M per year, $244.1K per day) with a likely range of $4.03M to $10.62M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Dropbox: Cloud Storage Backup get?
Apple does not publish exact App Store download counts. Using public ratings (823K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 123.5M total iOS downloads for Dropbox: Cloud Storage Backup - and roughly 37.3M monthly active users on iPhone and iPad.
Is Dropbox: Cloud Storage Backup a top grossing iOS app and what is its App Store rank?
Dropbox: Cloud Storage Backup is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Dropbox: Cloud Storage Backup compares to other highest-grossing iPhone and iPad apps.
How is Dropbox: Cloud Storage Backup App Store revenue estimated?
Rev.now estimates Dropbox: Cloud Storage Backup App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Productivity category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Dropbox: Cloud Storage Backup offer on iOS?
Dropbox: Cloud Storage Backup offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Dropbox: Cloud Storage Backup App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Dropbox: Cloud Storage Backup side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Dropbox: Cloud Storage Backup?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Dropbox: Cloud Storage Backup. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.