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REV.NOW
Experian® earns about
$10.00M/month
range $5.50M – $14.50M · $120.02M/year
Live data · refreshed every hour
Per Day
$333.4K
$183.4K – $483.4K
Per Week
$2.33M
$1.28M – $3.38M
Per Month
$10.00M
$5.50M – $14.50M
Per Year
$120.02M
$66.01M – $174.03M
Lifetime
$300.04M
$165.02M – $435.06M
Brand revenue
📰 Reported
Experian - full brand revenue
Annual brand revenue (2026)
$8.4B/year
App Store / Play Store share
1%
≈ $120M/year of in-app revenue
Off-store revenue (everything else)
$8.3B/year
99% of total brand revenue
Experian earns about $8.4B/year across the whole brand.
Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.
App store revenue (in-app purchases, subscriptions, ads, paid downloads)
Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for Experian®
Auto-generated from this app's real revenue ($10.00M/month · $120.02M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
55/100
Opportunity
0/100
Cloneability
$1
Revenue / install
✓ Features to copy
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- faster onboarding · clearer pricing page · richer empty-state
🛠 MVP scope
- core feature
- onboarding flow
- IAP unlock or one-time purchase
- settings + share
💰 Pricing recommendation
Experian® is free with IAP. Consider a free trial → $4.99/mo or $29.99/yr subscription model - much higher ARPU than ads.
🔡 App Store title ideas
Pro: AI-Powered FinanceSmart : Finance Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried Experian® for 30 days - here's what I'd do differently"
- "Why Experian® costs $9.99/mo when ours costs $5.99"
- "The finance app Experian® won't tell you these 3 things"
Monetization
Free + one-time IAP (6 tiers)Revenue mix (estimated)
- In-app purchases ~62%
- Ads ~38%
Paying users (est.)
Per-MAU revenue from category benchmark ($0.50–$4.00/mo)
In-App Purchases 6
- One-time Experian CreditWorks℠ with Trial $4.99 one-time
- One-time Experian CreditWorks℠ $4.99 one-time
- One-time Experian CreditWorks℠ with Trial $9.99 one-time
- One-time Experian CreditWorks℠ $9.99 one-time
- One-time Experian CreditWorks℠ with Trial $19.99 one-time
- One-time Experian CreditWorks℠ $19.99 one-time
6 tiers scraped live from the App Store.
App Details
Pulled from the App Store- Current Version
- 4.2.21
- Released
- May 16, 2016
- Last Updated
- Jun 23, 2026
- File Size
- 240.0 MB
- Required OS
- 17.0
- Content Rating
- 4+
- Category
- Finance
- Price
- Free
- Currency
- USD
- Languages
- English
- Developer
- Experian
What's new in v4.2.21
This update includes performance improvements that make the app faster and more reliable. Just one way we're helping you manage your credit more easily.
Fun Numbers - share these
$4
every second
$232
every minute
$13.9K
every hour
$333.4K
every day
- ☕ Buys 67K $5 coffees every day
- 👨💻 Pays for 667 senior engineer salaries per year
- 🚗 Earns enough for 3K Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 1 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Estimated Installs
452.3M
estimated from 2,660,333 ratings
Active Users (MAU est.)
31.2M
6.9% of installs · FINANCE category benchmark · iOS large-install decay × 0.16
Rating
4.84 ★
2.7M reviews
Monetization
Free + one-time IAP (6 tiers)
Rating Distribution
5★
2.3M
4★
239K
3★
54K
2★
7K
1★
11K
Compare Experian® or explore similar apps
Finance · App Store · pick a head-to-head or jump to a leaderboard.
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Frequently Asked About Experian®
How much money does Experian® make on the App Store? ⌄
Experian® has an estimated App Store revenue of $10.00M per month (~$120.02M per year, $333.4K per day) with a likely range of $5.50M to $14.50M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Experian® get? ⌄
Apple does not publish exact App Store download counts. Using public ratings (2.7M reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 452.3M total iOS downloads for Experian® - and roughly 31.2M monthly active users on iPhone and iPad.
Is Experian® a top grossing iOS app and what is its App Store rank? ⌄
Experian® is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Experian® compares to other highest-grossing iPhone and iPad apps.
How is Experian® App Store revenue estimated? ⌄
Rev.now estimates Experian® App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Finance category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Experian® offer on iOS? ⌄
Experian® offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Experian® App Store revenue with another iOS app? ⌄
Yes. Use the free compare tool to compare Experian® side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Experian®? ⌄
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Experian®. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.
