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Google Health (Fitbit) App Store Revenue Estimate

Google · Health & Fitness

The Fitbit app is now Google Health, bringing out your best with effortless tracking and personalized coaching that’s built with Gemini. Personalized AI fitness plans, sleep insights, and health data make it easier than ever to stay on trac…

App Store ★ 4.5 Free IAP 🎯 Opportunity 59 🔨 Clone 45
REV.NOW
Google Health (Fitbit) icon
Google Health (Fitbit) earns about
$1.55M/month
range $852.8K – $2.25M · $18.61M/year
Live data · refreshed every hour
Per Day
$51.7K
$28.4K – $74.9K
Per Week
$361.8K
$199.0K – $524.6K
Per Month
$1.55M
$852.8K – $2.25M
Per Year
$18.61M
$10.23M – $26.98M
Lifetime
$46.51M
$25.58M – $67.45M
Brand revenue ✓ Verified filing

Alphabet (Google) - full brand revenue

Annual brand revenue (2024)
$350B/year
Internet Services & Advertising · SEC 10-K FY2024
App Store / Play Store share
1%
≈ $19M/year of in-app revenue
Off-store revenue (everything else)
$350B/year
99% of total brand revenue

Alphabet (Google) earns about $350B/year across the whole brand.

Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.

App store revenue (in-app purchases, subscriptions, ads, paid downloads) Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Google Health (Fitbit)

Auto-generated from this app's real revenue ($1.55M/month · $18.61M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

59/100
Opportunity
Decent target
45/100
Cloneability
Hard (3-6 months - significant infrastructure or content needed)
$0
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$6.67/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • faster onboarding · clearer pricing page · richer empty-state

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Google Health (Fitbit) is at $6.67/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Health & Fitness
  • Smart : Health & Fitness Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Google Health (Fitbit) for 30 days - here's what I'd do differently"
  • "Why Google Health (Fitbit) costs $6.67/mo when ours costs $4.00"
  • "The health & fitness app Google Health (Fitbit) won't tell you these 3 things"

Monetization

Subscription (~$6.67/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
167K
101.2M installs · 7.1% active · 2.3% pay
In-App Purchases 2
  • Monthly Fitbit Premium Monthly $9.99 /month
  • Annual Fitbit Premium Annual $79.99 /year ~$6.67/mo
2 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
5.02.1
Released
Oct 18, 2011
Last Updated
Jun 23, 2026
File Size
548.8 MB
Required OS
16.4
Content Rating
4+
Category
Health & Fitness
Price
Free
Currency
USD
Languages
Bulgarian, Croatian, Czech, Danish, Dutch, English, ET, Finnish, French, German, Greek, Hindi, Hungarian, Indonesian, Italian, Japanese, Korean, LV, LT, Malay, NB, Polish, Portuguese, Romanian, Russian, Chinese, Slovak, SL, Spanish, Swedish
Developer
Google

What's new in v5.02.1

"Release Notes for App Store
* See more metrics on the Today tab with expanded view. Tap the pencil icon to add more metrics.
* Hourly activity charts are back and now available on the Today and Health tabs.
* Improved sleep charts so you can see naps more easily and better compare Restlessness and Awake periods.
* Improved speed of nutrition search results. Added brand name to results pages.
* See estimated macronutrients when logging food.
* See calorie intake and calories remaining on the nutrition Today tile."

Fun Numbers - share these

$1
every second
$36
every minute
$2.2K
every hour
$51.7K
every day
  • ☕ Buys 10K $5 coffees every day
  • 👨‍💻 Pays for 103 senior engineer salaries per year
  • 🚗 Earns enough for 443 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 8 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JulAugSepOctNovDecJanFebMarAprMayJun
Estimated Installs
101.2M
estimated from 674,540 ratings
Active Users (MAU est.)
7.2M
7.1% of installs · HEALTH_AND_FITNESS category benchmark · iOS large-install decay × 0.28
Rating
4.49 ★
675K reviews
Monetization
Subscription (~$6.67/mo)

Rating Distribution

5★
504K
4★
90K
3★
29K
2★
16K
1★
36K

Compare Google Health (Fitbit) or explore similar apps

Health & Fitness · App Store · pick a head-to-head or jump to a leaderboard.

Frequently Asked About Google Health (Fitbit)

How much money does Google Health (Fitbit) make on the App Store?
Google Health (Fitbit) has an estimated App Store revenue of $1.55M per month (~$18.61M per year, $51.7K per day) with a likely range of $852.8K to $2.25M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Google Health (Fitbit) get?
Apple does not publish exact App Store download counts. Using public ratings (675K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 101.2M total iOS downloads for Google Health (Fitbit) - and roughly 7.2M monthly active users on iPhone and iPad.
Is Google Health (Fitbit) a top grossing iOS app and what is its App Store rank?
Google Health (Fitbit) is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Google Health (Fitbit) compares to other highest-grossing iPhone and iPad apps.
How is Google Health (Fitbit) App Store revenue estimated?
Rev.now estimates Google Health (Fitbit) App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Health & Fitness category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Google Health (Fitbit) offer on iOS?
Google Health (Fitbit) offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Google Health (Fitbit) App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Google Health (Fitbit) side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Google Health (Fitbit)?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Google Health (Fitbit). Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.