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HER:Lesbian&Queer LGBTQ Dating icon

HER:Lesbian&Queer LGBTQ Dating App Store Revenue Estimate

Bloomer Inc · Lifestyle

Join 14 million+ queer women, lesbian, bi, nonbinary, trans, and gender nonconforming folks on HER - the world's most loved LGBTQ+ dating & community app. Your people are here. App Store Editors' Choice Award recipient 3 years running - HE…

App Store ★ 4.4 Free IAP 🎯 Opportunity 48 🔨 Clone 5
REV.NOW
HER:Lesbian&Queer LGBTQ Dating icon
HER:Lesbian&Queer LGBTQ Dating earns about
$381.6K/month
range $209.9K – $553.3K · $4.58M/year
Live data · refreshed every hour
Per Day
$12.7K
$7.0K – $18.4K
Per Week
$89.0K
$49.0K – $129.1K
Per Month
$381.6K
$209.9K – $553.3K
Per Year
$4.58M
$2.52M – $6.64M
Lifetime
$11.45M
$6.30M – $16.60M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for HER:Lesbian&Queer LGBTQ Dating

Auto-generated from this app's real revenue ($381.6K/month · $4.58M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

48/100
Opportunity
Decent target
5/100
Cloneability
Very hard (network effects, regulatory, or content-licensing moats);
$2
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$14.99/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • subscription is $14.99/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

HER:Lesbian&Queer LGBTQ Dating is at $14.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Lifestyle
  • Smart : Lifestyle Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried HER:Lesbian&Queer LGBTQ Dating for 30 days - here's what I'd do differently"
  • "Why HER:Lesbian&Queer LGBTQ Dating costs $14.99/mo when ours costs $8.99"
  • "The lifestyle app HER:Lesbian&Queer LGBTQ Dating won't tell you these 3 things"

Monetization

Subscription (~$14.99/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
18K
6.8M installs · 11.6% active · 2.3% pay
In-App Purchases 3
  • Monthlyest. Her Premium $14.99 /month
  • Monthlyest. HER Gold $14.99 /month
  • Subscription HER Platinum4 tiers $19.99 – $31.99 range
3 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
6.28.2
Released
Nov 24, 2012
Last Updated
Apr 29, 2026
File Size
279.7 MB
Required OS
16.0
Content Rating
17+
Category
Lifestyle
Price
Free
Currency
USD
Languages
English, French, German, Japanese, Spanish
Developer
Bloomer Inc

What's new in v6.28.2

fix involuntary actions on profiles underneath ads

Fun Numbers - share these

$0
every second
$9
every minute
$530
every hour
$12.7K
every day
  • ☕ Buys 3K $5 coffees every day
  • 👨‍💻 Pays for 25 senior engineer salaries per year
  • 🚗 Earns enough for 109 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 34 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
6.8M
estimated from 61,859 ratings
Active Users (MAU est.)
789K
11.6% of installs · default benchmark
Rating
4.42 ★
62K reviews
Monetization
Subscription (~$14.99/mo)

Rating Distribution

5★
44K
4★
8K
3★
4K
2★
2K
1★
4K

Compare HER:Lesbian&Queer LGBTQ Dating or explore similar apps

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Frequently Asked About HER:Lesbian&Queer LGBTQ Dating

How much money does HER:Lesbian&Queer LGBTQ Dating make on the App Store?
HER:Lesbian&Queer LGBTQ Dating has an estimated App Store revenue of $381.6K per month (~$4.58M per year, $12.7K per day) with a likely range of $209.9K to $553.3K. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does HER:Lesbian&Queer LGBTQ Dating get?
Apple does not publish exact App Store download counts. Using public ratings (62K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 6.8M total iOS downloads for HER:Lesbian&Queer LGBTQ Dating - and roughly 789K monthly active users on iPhone and iPad.
Is HER:Lesbian&Queer LGBTQ Dating a top grossing iOS app and what is its App Store rank?
HER:Lesbian&Queer LGBTQ Dating is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how HER:Lesbian&Queer LGBTQ Dating compares to other highest-grossing iPhone and iPad apps.
How is HER:Lesbian&Queer LGBTQ Dating App Store revenue estimated?
Rev.now estimates HER:Lesbian&Queer LGBTQ Dating App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Lifestyle category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does HER:Lesbian&Queer LGBTQ Dating offer on iOS?
HER:Lesbian&Queer LGBTQ Dating offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare HER:Lesbian&Queer LGBTQ Dating App Store revenue with another iOS app?
Yes. Use the free compare tool to compare HER:Lesbian&Queer LGBTQ Dating side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for HER:Lesbian&Queer LGBTQ Dating?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for HER:Lesbian&Queer LGBTQ Dating. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.