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REV.NOW
Hinge Dating App: Match & Date earns about
$11.50M/month
range $6.32M – $16.67M · $137.98M/year
Live data · refreshed every hour
Per Day
$383.3K
$210.8K – $555.8K
Per Week
$2.68M
$1.48M – $3.89M
Per Month
$11.50M
$6.32M – $16.67M
Per Year
$137.98M
$75.89M – $200.08M
Lifetime
$344.96M
$189.73M – $500.19M
Brand revenue
✓ Verified filing
Match Group (Hinge) - full brand revenue
Annual brand revenue (2024)
$3.5B/year
App Store / Play Store share
4%
≈ $138M/year of in-app revenue
Off-store revenue (everything else)
$3.3B/year
96% of total brand revenue
Match Group (Hinge) earns about $3.5B/year across the whole brand.
Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.
App store revenue (in-app purchases, subscriptions, ads, paid downloads)
Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for Hinge Dating App: Match & Date
Auto-generated from this app's real revenue ($11.50M/month · $137.98M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
59/100
Opportunity
5/100
Cloneability
$6
Revenue / install
✓ Features to copy
- subscription paywall (~$14.99/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- subscription is $14.99/mo - undercut by 30-50% to win price-sensitive users
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
Hinge Dating App: Match & Date is at $14.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered LifestyleSmart : Lifestyle Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried Hinge Dating App: Match & Date for 30 days - here's what I'd do differently"
- "Why Hinge Dating App: Match & Date costs $14.99/mo when ours costs $8.99"
- "The lifestyle app Hinge Dating App: Match & Date won't tell you these 3 things"
Monetization
Subscription (~$14.99/mo, dating) · calibrated by US grossing rank #40Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
58.5M installs · 17.1% active · 5.5% pay
Profile: Dating
In-App Purchases 7
- Monthlyest. Membership $19.99 /month
- Subscription Hinge Subscription3 tiers $14.99 – $34.99 range
- Subscription Hinge+ Subscription2 tiers $16.99 – $19.99 range
- One-time Bundle of three Roses $9.99 one-time
- One-time Boost $9.99 one-time
- One-time Boost $19.99 one-time
- One-time Bundle of twelve Roses $29.99 one-time
7 tiers scraped live from the App Store.
App Details
Pulled from the App Store- Current Version
- 9.120.0
- Released
- Feb 6, 2013
- Last Updated
- May 4, 2026
- File Size
- 207.8 MB
- Required OS
- 16.0
- Content Rating
- 17+
- Category
- Lifestyle
- Price
- Free
- Currency
- USD
- Languages
- Danish, Dutch, English, Finnish, French, German, Italian, NB, Polish, Portuguese, Spanish, Swedish
- Developer
- Hinge, Inc.
What's new in v9.120.0
We made performance improvements which means you may end up deleting our app even sooner than you intended.
The dating app designed to be installed, updated, and then deleted.
Fun Numbers - share these
$4
every second
$266
every minute
$16.0K
every hour
$383.3K
every day
- ☕ Buys 77K $5 coffees every day
- 👨💻 Pays for 767 senior engineer salaries per year
- 🚗 Earns enough for 3K Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 1 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Estimated Installs
58.5M
estimated from 1,064,507 ratings
Active Users (MAU est.)
10.0M
17.1% of installs · dating profile benchmark · iOS large-install decay × 0.5
US Grossing Rank
#40
Live from App Store top-grossing chart
Monetization
Subscription (~$14.99/mo, dating) · calibrated by US grossing rank #40
Rating Distribution
5★
768K
4★
133K
3★
69K
2★
25K
1★
70K
Compare Hinge Dating App: Match & Date or explore similar apps
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Frequently Asked About Hinge Dating App: Match & Date
How much money does Hinge Dating App: Match & Date make on the App Store? ⌄
Hinge Dating App: Match & Date has an estimated App Store revenue of $11.50M per month (~$137.98M per year, $383.3K per day) with a likely range of $6.32M to $16.67M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Hinge Dating App: Match & Date get? ⌄
Apple does not publish exact App Store download counts. Using public ratings (1.1M reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 58.5M total iOS downloads for Hinge Dating App: Match & Date - and roughly 10.0M monthly active users on iPhone and iPad.
Is Hinge Dating App: Match & Date a top grossing iOS app and what is its App Store rank? ⌄
Hinge Dating App: Match & Date is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Hinge Dating App: Match & Date compares to other highest-grossing iPhone and iPad apps.
How is Hinge Dating App: Match & Date App Store revenue estimated? ⌄
Rev.now estimates Hinge Dating App: Match & Date App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Lifestyle category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Hinge Dating App: Match & Date offer on iOS? ⌄
Hinge Dating App: Match & Date offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Hinge Dating App: Match & Date App Store revenue with another iOS app? ⌄
Yes. Use the free compare tool to compare Hinge Dating App: Match & Date side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Hinge Dating App: Match & Date? ⌄
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Hinge Dating App: Match & Date. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.
