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Impulse - Brain Training icon

Impulse - Brain Training App Store Revenue Estimate

GMRD Apps Limited · Health & Fitness

100+ million downloads 4.7 worldwide rating App of the Day in 50+ countries Train your brain. Discover yourself. Become sharper. Impulse is more than a brain training app - it's a complete toolkit for understanding how your mind works an…

App Store ★ 4.7 Free IAP 🎯 Opportunity 55 🔨 Clone 65
REV.NOW
Impulse - Brain Training icon
Impulse - Brain Training earns about
$2.55M/month
range $1.40M – $3.70M · $30.65M/year
Live data · refreshed every hour
Per Day
$85.1K
$46.8K – $123.4K
Per Week
$595.9K
$327.8K – $864.1K
Per Month
$2.55M
$1.40M – $3.70M
Per Year
$30.65M
$16.86M – $44.44M
Lifetime
$76.62M
$42.14M – $111.10M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Impulse - Brain Training

Auto-generated from this app's real revenue ($2.55M/month · $30.65M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

55/100
Opportunity
Decent target
65/100
Cloneability
Moderate (4-8 weeks for a credible competitor)
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$2.46/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • faster onboarding · clearer pricing page · richer empty-state

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Impulse - Brain Training is at $2.46/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Health & Fitness
  • Smart : Health & Fitness Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Impulse - Brain Training for 30 days - here's what I'd do differently"
  • "Why Impulse - Brain Training costs $2.46/mo when ours costs $1.47"
  • "The health & fitness app Impulse - Brain Training won't tell you these 3 things"

Monetization

Subscription (~$2.46/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
748K
124.3M installs · 25.9% active · 2.3% pay
In-App Purchases 8
  • Weekly ImpulsePRO [1 week] $9.99 /week ~$43.41/mo
  • Annual PRO [1 year, special offer] $29.49 /year ~$2.46/mo
  • One-time Premium Access $6.99 one-time
  • One-time Premium Access $7.99 one-time
  • One-time Premium Access $15.99 one-time
  • One-time Premium Access $28.99 one-time
  • One-time Premium Access $39.99 one-time
  • One-time Premium Access $49.99 one-time
8 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
1.47.1
Released
Feb 20, 2019
Last Updated
Apr 28, 2026
File Size
230.4 MB
Required OS
16.0
Content Rating
4+
Category
Health & Fitness
Price
Free
Currency
USD
Languages
Arabic, Dutch, English, French, German, Hindi, Indonesian, Italian, Japanese, Korean, Malay, NB, Polish, Portuguese, Chinese, Spanish, Swedish, Thai, Chinese, Turkish, Ukrainian, Vietnamese
Developer
GMRD Apps Limited

What's new in v1.47.1

We update the Impulse app as often as possible to make it better for you. This version contains the following:
- UI/UX improved.
- Minor bugs fixed.
Enjoy!

Fun Numbers - share these

$1
every second
$59
every minute
$3.5K
every hour
$85.1K
every day
  • ☕ Buys 17K $5 coffees every day
  • 👨‍💻 Pays for 170 senior engineer salaries per year
  • 🚗 Earns enough for 730 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 5 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
124.3M
estimated from 828,680 ratings
Active Users (MAU est.)
32.2M
25.9% of installs · HEALTH_AND_FITNESS category benchmark
Rating
4.75 ★
829K reviews
Monetization
Subscription (~$2.46/mo)

Rating Distribution

5★
711K
4★
66K
3★
28K
2★
7K
1★
16K

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Frequently Asked About Impulse - Brain Training

How much money does Impulse - Brain Training make on the App Store?
Impulse - Brain Training has an estimated App Store revenue of $2.55M per month (~$30.65M per year, $85.1K per day) with a likely range of $1.40M to $3.70M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Impulse - Brain Training get?
Apple does not publish exact App Store download counts. Using public ratings (829K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 124.3M total iOS downloads for Impulse - Brain Training - and roughly 32.2M monthly active users on iPhone and iPad.
Is Impulse - Brain Training a top grossing iOS app and what is its App Store rank?
Impulse - Brain Training is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Impulse - Brain Training compares to other highest-grossing iPhone and iPad apps.
How is Impulse - Brain Training App Store revenue estimated?
Rev.now estimates Impulse - Brain Training App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Health & Fitness category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Impulse - Brain Training offer on iOS?
Impulse - Brain Training offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Impulse - Brain Training App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Impulse - Brain Training side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Impulse - Brain Training?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Impulse - Brain Training. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.