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Learn to Read - Duolingo ABC earns about
$28.5K/month
range $15.7K – $41.3K · $341.6K/year
Live data · refreshed every hour
Per Day
$949
$522 – $1.4K
Per Week
$6.6K
$3.7K – $9.6K
Per Month
$28.5K
$15.7K – $41.3K
Per Year
$341.6K
$187.9K – $495.3K
Lifetime
$854.0K
$469.7K – $1.24M
Brand revenue
✓ Verified filing
Duolingo - full brand revenue
Annual brand revenue (2024)
$748M/year
App Store / Play Store share
1%
≈ $342K/year of in-app revenue
Off-store revenue (everything else)
$748M/year
99% of total brand revenue
Duolingo earns about $748M/year across the whole brand.
Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.
App store revenue (in-app purchases, subscriptions, ads, paid downloads)
Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for Learn to Read - Duolingo ABC
Auto-generated from this app's real revenue ($28.5K/month · $341.6K/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
47/100
Opportunity
65/100
Cloneability
$3
Revenue / install
✓ Features to copy
- subscription paywall (~$14.00/mo) - proven monetization
- streaks + daily reminders for retention
⚡ Improve / fix
- subscription is $14.00/mo - undercut by 30-50% to win price-sensitive users
- last updated 36 months ago - ship faster, advertise the freshness
🛠 MVP scope
- lesson content (curated)
- streak tracker
- XP/level system
- audio playback
- subscription paywall
💰 Pricing recommendation
Learn to Read - Duolingo ABC is at $14.00/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered EducationSmart : Education Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried Learn to Read - Duolingo ABC for 30 days - here's what I'd do differently"
- "Why Learn to Read - Duolingo ABC costs $14.00/mo when ours costs $8.40"
- "The education app Learn to Read - Duolingo ABC won't tell you these 3 things"
Monetization
Subscription (~$14.00/mo, language)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
296K installs · 15.8% active · 3.1% pay
Profile: Language
In-App Purchases
- Sub Subscription tier $14.00/month
Subscription tiers parsed from store description.
App Details
Pulled from the App Store- Current Version
- 1.96.2
- Released
- Mar 23, 2020
- Last Updated
- Aug 2, 2023
- File Size
- 211.6 MB
- Required OS
- 13.0
- Content Rating
- 4+
- Category
- Education
- Price
- Free
- Currency
- USD
- Languages
- English
- Developer
- Duolingo
What's new in v1.96.2
We work hard to pack bug fixes and other improvements into every release. Send us your feedback at literacy-feedback@duolingo.com!
Fun Numbers - share these
$0
every second
$1
every minute
$40
every hour
$949
every day
- ☕ Buys 190 $5 coffees every day
- 👨💻 Pays for 2 senior engineer salaries per year
- 🚗 Earns enough for 8 Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 455 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Estimated Installs
296K
estimated from 3,703 ratings
Active Users (MAU est.)
47K
15.8% of installs · language profile benchmark
Rating
4.25 ★
4K reviews
Monetization
Subscription (~$14.00/mo, language)
Rating Distribution
5★
3K
4★
347
3★
230
2★
133
1★
396
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Frequently Asked About Learn to Read - Duolingo ABC
How much money does Learn to Read - Duolingo ABC make on the App Store? ⌄
Learn to Read - Duolingo ABC has an estimated App Store revenue of $28.5K per month (~$341.6K per year, $949 per day) with a likely range of $15.7K to $41.3K. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Learn to Read - Duolingo ABC get? ⌄
Apple does not publish exact App Store download counts. Using public ratings (4K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 296K total iOS downloads for Learn to Read - Duolingo ABC - and roughly 47K monthly active users on iPhone and iPad.
Is Learn to Read - Duolingo ABC a top grossing iOS app and what is its App Store rank? ⌄
Learn to Read - Duolingo ABC is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Learn to Read - Duolingo ABC compares to other highest-grossing iPhone and iPad apps.
How is Learn to Read - Duolingo ABC App Store revenue estimated? ⌄
Rev.now estimates Learn to Read - Duolingo ABC App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Education category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Learn to Read - Duolingo ABC offer on iOS? ⌄
Learn to Read - Duolingo ABC currently shows no in-app purchases or subscription pricing on the public App Store listing. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Learn to Read - Duolingo ABC App Store revenue with another iOS app? ⌄
Yes. Use the free compare tool to compare Learn to Read - Duolingo ABC side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Learn to Read - Duolingo ABC? ⌄
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Learn to Read - Duolingo ABC. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.
