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Lens Scan: Identify Anything icon

Lens Scan: Identify Anything App Store Revenue Estimate

EvenEdge · Utilities

Have you ever stopped and asked yourself: “What is this plant called?”, “What bug just crawled past me?”, or “Could this coin actually be valuable?” We’ve all had those moments of curiosity when the world shows us something unfamiliar. That…

App Store ★ 4.6 Free IAP 🎯 Opportunity 26 🔨 Clone 65
REV.NOW
Lens Scan: Identify Anything icon
Lens Scan: Identify Anything earns about
$37.0K/month
range $20.3K – $53.6K · $443.5K/year
Live data · refreshed every hour
Per Day
$1.2K
$678 – $1.8K
Per Week
$8.6K
$4.7K – $12.5K
Per Month
$37.0K
$20.3K – $53.6K
Per Year
$443.5K
$243.9K – $643.1K
Lifetime
$1.11M
$609.8K – $1.61M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Lens Scan: Identify Anything

Auto-generated from this app's real revenue ($37.0K/month · $443.5K/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

26/100
Opportunity
Marginal - only if you have a real angle
65/100
Cloneability
Moderate (4-8 weeks for a credible competitor)
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$6.67/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • faster onboarding · clearer pricing page · richer empty-state

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Lens Scan: Identify Anything is at $6.67/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Utilities
  • Smart : Utilities Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Lens Scan: Identify Anything for 30 days - here's what I'd do differently"
  • "Why Lens Scan: Identify Anything costs $6.67/mo when ours costs $4.00"
  • "The utilities app Lens Scan: Identify Anything won't tell you these 3 things"

Monetization

Subscription (~$6.67/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
4K
1.5M installs · 11.8% active · 2.3% pay
In-App Purchases 7
  • Monthly Lens Scan Pro Monthly $14.99 /month
  • Monthly Lens Scan Pro Monthly $79.99 /month
  • Weekly Lens Scan Pro Weekly Discount $4.99 /week ~$21.68/mo
  • Weekly Lens Scan Pro Weekly $8.99 /week ~$39.06/mo
  • Annual Lens Scan Pro Yearly Promo $39.99 /year ~$3.33/mo
  • Annual Lens Scan Pro Yearly $79.99 /year ~$6.67/mo
  • Annual Lens Scan Pro Yearly $89.99 /year ~$7.50/mo
7 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
1.7.36
Released
Sep 4, 2024
Last Updated
Apr 9, 2026
File Size
172.9 MB
Required OS
16.6
Content Rating
4+
Category
Utilities
Price
Free
Currency
USD
Languages
English
Developer
EvenEdge

What's new in v1.7.36

We've made interface and performance improvements to enhance your experience.

Fun Numbers - share these

$0
every second
$1
every minute
$51
every hour
$1.2K
every day
  • ☕ Buys 246 $5 coffees every day
  • 👨‍💻 Pays for 2 senior engineer salaries per year
  • 🚗 Earns enough for 11 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 351 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
1.5M
estimated from 13,252 ratings
Active Users (MAU est.)
172K
11.8% of installs · default benchmark
Rating
4.65 ★
13K reviews
Monetization
Subscription (~$6.67/mo)

Rating Distribution

5★
11K
4★
994
3★
406
2★
160
1★
622

Compare Lens Scan: Identify Anything or explore similar apps

Utilities · App Store · pick a head-to-head or jump to a leaderboard.

Frequently Asked About Lens Scan: Identify Anything

How much money does Lens Scan: Identify Anything make on the App Store?
Lens Scan: Identify Anything has an estimated App Store revenue of $37.0K per month (~$443.5K per year, $1.2K per day) with a likely range of $20.3K to $53.6K. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Lens Scan: Identify Anything get?
Apple does not publish exact App Store download counts. Using public ratings (13K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 1.5M total iOS downloads for Lens Scan: Identify Anything - and roughly 172K monthly active users on iPhone and iPad.
Is Lens Scan: Identify Anything a top grossing iOS app and what is its App Store rank?
Lens Scan: Identify Anything is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Lens Scan: Identify Anything compares to other highest-grossing iPhone and iPad apps.
How is Lens Scan: Identify Anything App Store revenue estimated?
Rev.now estimates Lens Scan: Identify Anything App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Utilities category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Lens Scan: Identify Anything offer on iOS?
Lens Scan: Identify Anything offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Lens Scan: Identify Anything App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Lens Scan: Identify Anything side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Lens Scan: Identify Anything?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Lens Scan: Identify Anything. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.