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Lensa AI: Photo Editor icon

Lensa AI: Photo Editor App Store Revenue Estimate

Prisma labs, inc. · Photo & Video

Make every photo share-worthy. Lensa helps you look your best, remove distractions, and add stunning effects so your posts always stand out. Simple, fast, and fun-perfect for social media and everyday memories. Lensa AI: Your Photos, Your…

App Store ★ 4.7 Free IAP 🎯 Opportunity 55 🔨 Clone 65
REV.NOW
Lensa AI: Photo Editor icon
Lensa AI: Photo Editor earns about
$1.91M/month
range $1.05M – $2.76M · $22.86M/year
Live data · refreshed every hour
Per Day
$63.5K
$34.9K – $92.1K
Per Week
$444.6K
$244.5K – $644.6K
Per Month
$1.91M
$1.05M – $2.76M
Per Year
$22.86M
$12.57M – $33.15M
Lifetime
$57.16M
$31.44M – $82.88M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Lensa AI: Photo Editor

Auto-generated from this app's real revenue ($1.91M/month · $22.86M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

55/100
Opportunity
Decent target
65/100
Cloneability
Moderate (4-8 weeks for a credible competitor)
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$3.00/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • faster onboarding · clearer pricing page · richer empty-state

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Lensa AI: Photo Editor is at $3.00/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Photo & Video
  • Smart : Photo & Video Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Lensa AI: Photo Editor for 30 days - here's what I'd do differently"
  • "Why Lensa AI: Photo Editor costs $3.00/mo when ours costs $1.80"
  • "The photo & video app Lensa AI: Photo Editor won't tell you these 3 things"

Monetization

Subscription (~$3.00/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
457K
62.3M installs · 31.6% active · 2.3% pay
In-App Purchases 7
  • Weekly Unlimited Access (1 Week) $2.99 /week ~$12.99/mo
  • Annualest. Membership $35.99 /year ~$3.00/mo
  • Subscription Unlimited Access4 tiers $4.99 – $49.99 range
  • One-time Magic Avatars Pack 1 $3.99 one-time
  • One-time Magic Avatars Pack 2 $5.99 one-time
  • One-time Magic Avatars Pack 10 $7.99 one-time
  • One-time Magic Avatars Pack 11 $11.99 one-time
7 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
8.6.0
Released
Nov 16, 2018
Last Updated
May 6, 2026
File Size
198.6 MB
Required OS
18.0
Content Rating
4+
Category
Photo & Video
Price
Free
Currency
USD
Languages
English, French, German, Japanese, Korean, Portuguese, Russian, Chinese, Spanish
Developer
Prisma labs, inc.

What's new in v8.6.0

Meet Advanced Eraser - our smartest object removal yet. Remove anything from your photos in one tap: people, objects, distractions. Cleaner edges, sharper details, flawless results every time.

Fun Numbers - share these

$1
every second
$44
every minute
$2.6K
every hour
$63.5K
every day
  • ☕ Buys 13K $5 coffees every day
  • 👨‍💻 Pays for 127 senior engineer salaries per year
  • 🚗 Earns enough for 544 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 7 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
62.3M
estimated from 415,132 ratings
Active Users (MAU est.)
19.7M
31.6% of installs · PHOTO_AND_VIDEO category benchmark
Rating
4.70 ★
415K reviews
Monetization
Subscription (~$3.00/mo)

Rating Distribution

5★
357K
4★
26K
3★
12K
2★
5K
1★
15K

Compare Lensa AI: Photo Editor or explore similar apps

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Frequently Asked About Lensa AI: Photo Editor

How much money does Lensa AI: Photo Editor make on the App Store?
Lensa AI: Photo Editor has an estimated App Store revenue of $1.91M per month (~$22.86M per year, $63.5K per day) with a likely range of $1.05M to $2.76M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Lensa AI: Photo Editor get?
Apple does not publish exact App Store download counts. Using public ratings (415K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 62.3M total iOS downloads for Lensa AI: Photo Editor - and roughly 19.7M monthly active users on iPhone and iPad.
Is Lensa AI: Photo Editor a top grossing iOS app and what is its App Store rank?
Lensa AI: Photo Editor is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Lensa AI: Photo Editor compares to other highest-grossing iPhone and iPad apps.
How is Lensa AI: Photo Editor App Store revenue estimated?
Rev.now estimates Lensa AI: Photo Editor App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Photo & Video category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Lensa AI: Photo Editor offer on iOS?
Lensa AI: Photo Editor offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Lensa AI: Photo Editor App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Lensa AI: Photo Editor side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Lensa AI: Photo Editor?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Lensa AI: Photo Editor. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.