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Letterboxd App Store Revenue Estimate

Letterboxd · Social Networking

Letterboxd for iOS puts the popular social network for film lovers on your iPhone or iPad, so you can log films and catch up on your friends’ activity with ease. Sign in with your existing account (or create one for free) to enjoy our nati…

App Store ★ 4.8 Free IAP 🎯 Opportunity 44 🔨 Clone 5
REV.NOW
Letterboxd icon
Letterboxd earns about
$223.0K/month
range $122.7K – $323.4K · $2.68M/year
Live data · refreshed every hour
Per Day
$7.4K
$4.1K – $10.8K
Per Week
$52.0K
$28.6K – $75.5K
Per Month
$223.0K
$122.7K – $323.4K
Per Year
$2.68M
$1.47M – $3.88M
Lifetime
$6.69M
$3.68M – $9.70M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Letterboxd

Auto-generated from this app's real revenue ($223.0K/month · $2.68M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

44/100
Opportunity
Decent target
5/100
Cloneability
Very hard (network effects, regulatory, or content-licensing moats);
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$1.58/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • faster onboarding · clearer pricing page · richer empty-state

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Letterboxd is at $1.58/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Social Networking
  • Smart : Social Networking Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Letterboxd for 30 days - here's what I'd do differently"
  • "Why Letterboxd costs $1.58/mo when ours costs $0.95"
  • "The social networking app Letterboxd won't tell you these 3 things"

Monetization

Subscription (~$1.58/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
101K
9.7M installs · 45% active · 2.3% pay
In-App Purchases 3
  • Annual Letterboxd Pro (1 Year) $18.99 /year ~$1.58/mo
  • Annual Letterboxd Patron (1 Year) $48.99 /year ~$4.08/mo
  • Subscription Video Store Rental7 tiers $3.99 – $19.99 range
3 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
4.11.3
Released
Mar 15, 2016
Last Updated
Apr 28, 2026
File Size
132.7 MB
Required OS
17.5
Content Rating
17+
Category
Social Networking
Price
Free
Currency
USD
Languages
English
Developer
Letterboxd

What's new in v4.11.3

- Introducing Official Lists section on the Browse page
- Miscellaneous bug fixes and improvements

Fun Numbers - share these

$0
every second
$5
every minute
$310
every hour
$7.4K
every day
  • ☕ Buys 1K $5 coffees every day
  • 👨‍💻 Pays for 15 senior engineer salaries per year
  • 🚗 Earns enough for 64 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 58 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
9.7M
estimated from 88,029 ratings
Active Users (MAU est.)
4.4M
45% of installs · SOCIAL_NETWORKING category benchmark
Rating
4.82 ★
88K reviews
Monetization
Subscription (~$1.58/mo)

Rating Distribution

5★
77K
4★
9K
3★
1K
2★
309
1★
775

Compare Letterboxd or explore similar apps

Social Networking · App Store · pick a head-to-head or jump to a leaderboard.

Frequently Asked About Letterboxd

How much money does Letterboxd make on the App Store?
Letterboxd has an estimated App Store revenue of $223.0K per month (~$2.68M per year, $7.4K per day) with a likely range of $122.7K to $323.4K. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Letterboxd get?
Apple does not publish exact App Store download counts. Using public ratings (88K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 9.7M total iOS downloads for Letterboxd - and roughly 4.4M monthly active users on iPhone and iPad.
Is Letterboxd a top grossing iOS app and what is its App Store rank?
Letterboxd is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Letterboxd compares to other highest-grossing iPhone and iPad apps.
How is Letterboxd App Store revenue estimated?
Rev.now estimates Letterboxd App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Social Networking category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Letterboxd offer on iOS?
Letterboxd offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Letterboxd App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Letterboxd side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Letterboxd?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Letterboxd. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.