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REV.NOW
Match Villains earns about
$200.8K/month
range $110.5K – $291.2K · $2.41M/year
Live data · refreshed every hour
Per Day
$6.7K
$3.7K – $9.7K
Per Week
$46.9K
$25.8K – $67.9K
Per Month
$200.8K
$110.5K – $291.2K
Per Year
$2.41M
$1.33M – $3.49M
Lifetime
$6.02M
$3.31M – $8.74M
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for Match Villains
Auto-generated from this app's real revenue ($200.8K/month · $2.41M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
47/100
Opportunity
60/100
Cloneability
$0
Revenue / install
✓ Features to copy
- subscription paywall (~$9.99/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- subscription is $9.99/mo - undercut by 30-50% to win price-sensitive users
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
Match Villains is at $9.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered GamesSmart : Games Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried Match Villains for 30 days - here's what I'd do differently"
- "Why Match Villains costs $9.99/mo when ours costs $5.99"
- "The games app Match Villains won't tell you these 3 things"
Monetization
Free casual game · ads + tiny sub take (~$0.08/MAU)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
25.1M installs · 15% active · 0.4% pay
In-App Purchases 10
- Monthlyest. Prestige Cup $9.99 /month
- Monthlyest. Super Pouch $19.99 /month
- Weeklyest. Daily Offer $4.99 /week ~$21.68/mo
- One-time Tiny Coins $1.99 one-time
- One-time Rescue Pack $1.99 one-time
- One-timeest. Special Offer $1.99 one-time
- One-time Rescue Pack $3.99 one-time
- One-time Heist Pack $6.99 one-time
10 tiers scraped live from the App Store.
App Details
Pulled from the App Store- Current Version
- 1.52.1
- Released
- Jun 13, 2024
- Last Updated
- May 4, 2026
- File Size
- 429.2 MB
- Required OS
- 15.0
- Content Rating
- 4+
- Category
- Games
- Price
- Free
- Currency
- USD
- Languages
- Catalan, Danish, English, ET, French, German, Hebrew, Japanese, Korean, Portuguese, Chinese, Spanish
- Developer
- Good Job Games
What's new in v1.52.1
Big city, bigger plans. 100 new levels await!
NEW ITEM: ICE DRAGON! Freeze moves at the right time. Cool move. Literally.
NEW COLLECTION: FIESTA FEVER! Cards with color, spirit, and no quiet moments.
NEW PASS: MEXICO! Fiesta’s on! Grab that standout NEW STYLE!
NEW PAINT TRAIL: MEXICO! Follow the tune, unlock BANNERS.
NEW SHRINK INC.: MEXICO! Temple in, CHARM out.
NEW CHARMS: MEXICO! Collect charms, upgrade your banner.
NEW POSTER: LONDON CALLING! Mind the gap, plans already set!
Fun Numbers - share these
$0
every second
$5
every minute
$279
every hour
$6.7K
every day
- ☕ Buys 1K $5 coffees every day
- 👨💻 Pays for 13 senior engineer salaries per year
- 🚗 Earns enough for 57 Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 65 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Estimated Installs
25.1M
estimated from 167,352 ratings
Active Users (MAU est.)
3.8M
15% of installs · GAMES category benchmark · iOS large-install decay × 0.75
Rating
4.72 ★
167K reviews
Monetization
Free casual game · ads + tiny sub take (~$0.08/MAU)
Rating Distribution
5★
138K
4★
19K
3★
7K
2★
2K
1★
2K
Compare Match Villains or explore similar apps
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Popular head-to-head comparisons
Frequently Asked About Match Villains
How much money does Match Villains make on the App Store? ⌄
Match Villains has an estimated App Store revenue of $200.8K per month (~$2.41M per year, $6.7K per day) with a likely range of $110.5K to $291.2K. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Match Villains get? ⌄
Apple does not publish exact App Store download counts. Using public ratings (167K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 25.1M total iOS downloads for Match Villains - and roughly 3.8M monthly active users on iPhone and iPad.
Is Match Villains a top grossing iOS app and what is its App Store rank? ⌄
Match Villains is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Match Villains compares to other highest-grossing iPhone and iPad apps.
How is Match Villains App Store revenue estimated? ⌄
Rev.now estimates Match Villains App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Games category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Match Villains offer on iOS? ⌄
Match Villains offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Match Villains App Store revenue with another iOS app? ⌄
Yes. Use the free compare tool to compare Match Villains side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Match Villains? ⌄
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Match Villains. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.
