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McAfee: Stay Secure & Private earns about
$1.82M/month
range $1.00M – $2.64M · $21.87M/year
Live data · refreshed every hour
Per Day
$60.8K
$33.4K – $88.1K
Per Week
$425.3K
$233.9K – $616.8K
Per Month
$1.82M
$1.00M – $2.64M
Per Year
$21.87M
$12.03M – $31.72M
Lifetime
$54.69M
$30.08M – $79.30M
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for McAfee: Stay Secure & Private
Auto-generated from this app's real revenue ($1.82M/month · $21.87M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
55/100
Opportunity
40/100
Cloneability
$2
Revenue / install
✓ Features to copy
- subscription paywall (~$6.67/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- faster onboarding · clearer pricing page · richer empty-state
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
McAfee: Stay Secure & Private is at $6.67/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered UtilitiesSmart : Utilities Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried McAfee: Stay Secure & Private for 30 days - here's what I'd do differently"
- "Why McAfee: Stay Secure & Private costs $6.67/mo when ours costs $4.00"
- "The utilities app McAfee: Stay Secure & Private won't tell you these 3 things"
Monetization
Subscription (~$6.67/mo, security)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
33.9M installs · 10% active · 5.8% pay
Profile: Security
In-App Purchases 9
- Monthly Monthly Standard Subscription $2.99 /month
- Monthly Monthly Basic Subscription $2.99 /month
- Monthly Monthly Plus Subscription $9.99 /month
- Monthly Total Protection Monthly $9.99 /month
- Monthly Monthly Advanced Subscription $9.99 /month
- Monthly McAfee+ Advanced Monthly $19.99 /month
- Annual Yearly Standard Subscription $29.99 /year ~$2.50/mo
- Annual Yearly Plus Subscription $79.99 /year ~$6.67/mo
9 tiers scraped live from the App Store.
App Details
Pulled from the App Store- Current Version
- 10.5
- Released
- Jan 8, 2014
- Last Updated
- May 8, 2026
- File Size
- 343.3 MB
- Required OS
- 17.0
- Content Rating
- 4+
- Category
- Utilities
- Price
- Free
- Currency
- USD
- Languages
- Arabic, Croatian, Czech, Danish, Dutch, English, Finnish, French, German, Greek, Hebrew, Hungarian, Italian, Japanese, Korean, NB, Polish, Portuguese, Russian, SR, Chinese, Slovak, Spanish, Swedish, Chinese, Turkish
- Developer
- McAfee, LLC.
What's new in v10.5
Introducing McAfee's Scam Detector! Online, it can be hard to tell what's real, so we make it easy: McAfee gives you protection against scam texts and emails. Available with McAfee+, McAfee LiveSafe, and McAfee Total Protection.
Fun Numbers - share these
$1
every second
$42
every minute
$2.5K
every hour
$60.8K
every day
- ☕ Buys 12K $5 coffees every day
- 👨💻 Pays for 122 senior engineer salaries per year
- 🚗 Earns enough for 521 Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 7 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Estimated Installs
33.9M
estimated from 225,703 ratings
Active Users (MAU est.)
3.4M
10% of installs · security profile benchmark
Rating
4.72 ★
226K reviews
Monetization
Subscription (~$6.67/mo, security)
Rating Distribution
5★
186K
4★
27K
3★
7K
2★
2K
1★
4K
Compare McAfee: Stay Secure & Private or explore similar apps
Utilities · App Store · pick a head-to-head or jump to a leaderboard.
Popular head-to-head comparisons
Frequently Asked About McAfee: Stay Secure & Private
How much money does McAfee: Stay Secure & Private make on the App Store? ⌄
McAfee: Stay Secure & Private has an estimated App Store revenue of $1.82M per month (~$21.87M per year, $60.8K per day) with a likely range of $1.00M to $2.64M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does McAfee: Stay Secure & Private get? ⌄
Apple does not publish exact App Store download counts. Using public ratings (226K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 33.9M total iOS downloads for McAfee: Stay Secure & Private - and roughly 3.4M monthly active users on iPhone and iPad.
Is McAfee: Stay Secure & Private a top grossing iOS app and what is its App Store rank? ⌄
McAfee: Stay Secure & Private is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how McAfee: Stay Secure & Private compares to other highest-grossing iPhone and iPad apps.
How is McAfee: Stay Secure & Private App Store revenue estimated? ⌄
Rev.now estimates McAfee: Stay Secure & Private App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Utilities category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does McAfee: Stay Secure & Private offer on iOS? ⌄
McAfee: Stay Secure & Private offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare McAfee: Stay Secure & Private App Store revenue with another iOS app? ⌄
Yes. Use the free compare tool to compare McAfee: Stay Secure & Private side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for McAfee: Stay Secure & Private? ⌄
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for McAfee: Stay Secure & Private. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.
