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Microsoft Bing Search App Store Revenue Estimate

Microsoft Corporation · Productivity

Microsoft Bing delivers fast, intelligently curated answers and makes it easier than ever to discover more. Introducing Copilot Search in Bing Copilot Search in Bing brings AI to search where clear answers and key information are quickly …

App Store ★ 4.7 Free IAP 🎯 Opportunity 55 🔨 Clone 45
REV.NOW
Microsoft Bing Search icon
Microsoft Bing Search earns about
$8.36M/month
range $4.60M – $12.12M · $100.30M/year
Live data · refreshed every hour
Per Day
$278.6K
$153.2K – $404.0K
Per Week
$1.95M
$1.07M – $2.83M
Per Month
$8.36M
$4.60M – $12.12M
Per Year
$100.30M
$55.17M – $145.44M
Lifetime
$250.75M
$137.91M – $363.59M
Brand revenue ✓ Verified filing

Microsoft - full brand revenue

Annual brand revenue (2024)
$245B/year
Software · SEC 10-K FY2024
App Store / Play Store share
1%
≈ $100M/year of in-app revenue
Off-store revenue (everything else)
$245B/year
99% of total brand revenue

Microsoft earns about $245B/year across the whole brand.

Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.

App store revenue (in-app purchases, subscriptions, ads, paid downloads) Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Microsoft Bing Search

Auto-generated from this app's real revenue ($8.36M/month · $100.30M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

55/100
Opportunity
Decent target
45/100
Cloneability
Hard (3-6 months - significant infrastructure or content needed)
$6
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$20.00/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • subscription is $20.00/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Microsoft Bing Search charges ~$20.00/mo. Competitive entry: $12.00/mo or annual at $72/year (50% off annual is the standard hook).

🔡 App Store title ideas

  • Pro: AI-Powered Productivity
  • Smart : Productivity Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Microsoft Bing Search for 30 days - here's what I'd do differently"
  • "Why Microsoft Bing Search costs $20.00/mo when ours costs $12.00"
  • "The productivity app Microsoft Bing Search won't tell you these 3 things"

Monetization

Subscription (~$20.00/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
301K
43.0M installs · 30.1% active · 2.3% pay
In-App Purchases 1
  • Monthlyest. Microsoft Copilot Pro $20.00 /month
1 tier scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
33.2.440430002
Released
Dec 16, 2009
Last Updated
May 4, 2026
File Size
289.7 MB
Required OS
16.0
Content Rating
17+
Category
Productivity
Price
Free
Currency
USD
Languages
Arabic, BN, Bulgarian, Croatian, Czech, Danish, Dutch, English, ET, Finnish, French, German, Greek, Hebrew, Hindi, Hungarian, IS, Indonesian, Italian, Japanese, Korean, LV, MR, NB, FA, Polish, Portuguese, Romanian, Russian, SR
Developer
Microsoft Corporation

What's new in v33.2.440430002

Introducing Copilot Search in Bing. A new way to search that delivers fast, intelligently curated answers and makes it easier than ever to discover more.

Fun Numbers - share these

$3
every second
$193
every minute
$11.6K
every hour
$278.6K
every day
  • ☕ Buys 56K $5 coffees every day
  • 👨‍💻 Pays for 557 senior engineer salaries per year
  • 🚗 Earns enough for 2K Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 2 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
43.0M
estimated from 286,799 ratings
Active Users (MAU est.)
12.9M
30.1% of installs · PRODUCTIVITY category benchmark
Rating
4.75 ★
287K reviews
Monetization
Subscription (~$20.00/mo)

Rating Distribution

5★
242K
4★
31K
3★
7K
2★
2K
1★
5K

Compare Microsoft Bing Search or explore similar apps

Productivity · App Store · pick a head-to-head or jump to a leaderboard.

Frequently Asked About Microsoft Bing Search

How much money does Microsoft Bing Search make on the App Store?
Microsoft Bing Search has an estimated App Store revenue of $8.36M per month (~$100.30M per year, $278.6K per day) with a likely range of $4.60M to $12.12M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Microsoft Bing Search get?
Apple does not publish exact App Store download counts. Using public ratings (287K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 43.0M total iOS downloads for Microsoft Bing Search - and roughly 12.9M monthly active users on iPhone and iPad.
Is Microsoft Bing Search a top grossing iOS app and what is its App Store rank?
Microsoft Bing Search is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Microsoft Bing Search compares to other highest-grossing iPhone and iPad apps.
How is Microsoft Bing Search App Store revenue estimated?
Rev.now estimates Microsoft Bing Search App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Productivity category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Microsoft Bing Search offer on iOS?
Microsoft Bing Search offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Microsoft Bing Search App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Microsoft Bing Search side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Microsoft Bing Search?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Microsoft Bing Search. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.