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Microsoft OneNote App Store Revenue Estimate

Microsoft Corporation · Productivity

Capture your thoughts, discoveries, and ideas and simplify overwhelming planning moments in your life with your very own digital notepad. With OneNote, you can plan that big event, seize that moment of inspiration to create something new, …

App Store ★ 4.7 Free IAP 🎯 Opportunity 55 🔨 Clone 45
REV.NOW
Microsoft OneNote icon
Microsoft OneNote earns about
$3.98M/month
range $2.19M – $5.78M · $47.80M/year
Live data · refreshed every hour
Per Day
$132.8K
$73.0K – $192.5K
Per Week
$929.5K
$511.2K – $1.35M
Per Month
$3.98M
$2.19M – $5.78M
Per Year
$47.80M
$26.29M – $69.32M
Lifetime
$119.51M
$65.73M – $173.29M
Brand revenue ✓ Verified filing

Microsoft - full brand revenue

Annual brand revenue (2024)
$245B/year
Software · SEC 10-K FY2024
App Store / Play Store share
1%
≈ $48M/year of in-app revenue
Off-store revenue (everything else)
$245B/year
99% of total brand revenue

Microsoft earns about $245B/year across the whole brand.

Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.

App store revenue (in-app purchases, subscriptions, ads, paid downloads) Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
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A specific clone-and-improve plan for Microsoft OneNote

Auto-generated from this app's real revenue ($3.98M/month · $47.80M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

55/100
Opportunity
Decent target
45/100
Cloneability
Hard (3-6 months - significant infrastructure or content needed)
$1
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$9.99/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • subscription is $9.99/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Microsoft OneNote is at $9.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Productivity
  • Smart : Productivity Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Microsoft OneNote for 30 days - here's what I'd do differently"
  • "Why Microsoft OneNote costs $9.99/mo when ours costs $5.99"
  • "The productivity app Microsoft OneNote won't tell you these 3 things"

Monetization

Subscription (~$9.99/mo, security)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
287K
176.3M installs · 2.8% active · 5.8% pay
Profile: Security
In-App Purchases 2
  • Monthlyest. Microsoft 365 Family $12.99 /month
  • Subscription Microsoft 365 Personal2 tiers $9.99 – $11.99 range
2 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
16.108.3
Released
Jan 18, 2011
Last Updated
May 4, 2026
File Size
356.7 MB
Required OS
18.0
Content Rating
4+
Category
Productivity
Price
Free
Currency
USD
Languages
Arabic, Catalan, Croatian, Czech, Danish, Dutch, English, Finnish, French, German, Greek, Hebrew, Hindi, Hungarian, Indonesian, Italian, Japanese, Korean, Malay, NB, Polish, Portuguese, Romanian, Russian, Chinese, Slovak, Spanish, Swedish, Thai, Chinese
Developer
Microsoft Corporation

What's new in v16.108.3

This month’s update is bug fixes only.
Thanks for using OneNote! We listened to your feedback and updated the application with optimizations to help improve your note taking experience.

Having trouble? Send feedback in the app (OneNote->Settings->Send Feedback)
Have an idea? Add to our feature suggestion box at https://aka.ms/onenotefeedback

Fun Numbers - share these

$2
every second
$92
every minute
$5.5K
every hour
$132.8K
every day
  • ☕ Buys 27K $5 coffees every day
  • 👨‍💻 Pays for 266 senior engineer salaries per year
  • 🚗 Earns enough for 1K Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 3 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
176.3M
estimated from 1,037,295 ratings
Active Users (MAU est.)
4.9M
2.8% of installs · security profile benchmark · iOS large-install decay × 0.28
Rating
4.72 ★
1.0M reviews
Monetization
Subscription (~$9.99/mo, security)

Rating Distribution

5★
873K
4★
99K
3★
28K
2★
10K
1★
28K

Compare Microsoft OneNote or explore similar apps

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Frequently Asked About Microsoft OneNote

How much money does Microsoft OneNote make on the App Store?
Microsoft OneNote has an estimated App Store revenue of $3.98M per month (~$47.80M per year, $132.8K per day) with a likely range of $2.19M to $5.78M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Microsoft OneNote get?
Apple does not publish exact App Store download counts. Using public ratings (1.0M reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 176.3M total iOS downloads for Microsoft OneNote - and roughly 4.9M monthly active users on iPhone and iPad.
Is Microsoft OneNote a top grossing iOS app and what is its App Store rank?
Microsoft OneNote is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Microsoft OneNote compares to other highest-grossing iPhone and iPad apps.
How is Microsoft OneNote App Store revenue estimated?
Rev.now estimates Microsoft OneNote App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Productivity category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Microsoft OneNote offer on iOS?
Microsoft OneNote offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Microsoft OneNote App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Microsoft OneNote side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Microsoft OneNote?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Microsoft OneNote. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.