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MY LITTLE PONY: MAGIC PRINCESS earns about
$159.0K/month
range $87.5K – $230.6K · $1.91M/year
Live data · refreshed every hour
Per Day
$5.3K
$2.9K – $7.7K
Per Week
$37.1K
$20.4K – $53.8K
Per Month
$159.0K
$87.5K – $230.6K
Per Year
$1.91M
$1.05M – $2.77M
Lifetime
$4.77M
$2.62M – $6.92M
Brand revenue
📰 Reported
Gameloft - full brand revenue
Annual brand revenue (2024)
$293M/year
App Store / Play Store share
1%
≈ $2M/year of in-app revenue
Off-store revenue (everything else)
$291M/year
99% of total brand revenue
Gameloft earns about $293M/year across the whole brand.
Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.
App store revenue (in-app purchases, subscriptions, ads, paid downloads)
Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for MY LITTLE PONY: MAGIC PRINCESS
Auto-generated from this app's real revenue ($159.0K/month · $1.91M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
48/100
Opportunity
65/100
Cloneability
$2
Revenue / install
✓ Features to copy
- subscription paywall (~$9.99/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- subscription is $9.99/mo - undercut by 30-50% to win price-sensitive users
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
MY LITTLE PONY: MAGIC PRINCESS is at $9.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered GamesSmart : Games Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried MY LITTLE PONY: MAGIC PRINCESS for 30 days - here's what I'd do differently"
- "Why MY LITTLE PONY: MAGIC PRINCESS costs $9.99/mo when ours costs $5.99"
- "The games app MY LITTLE PONY: MAGIC PRINCESS won't tell you these 3 things"
Monetization
Subscription (~$9.99/mo)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
2.5M installs · 19.4% active · 2.3% pay
In-App Purchases 10
- Monthly 1-Month Royal Club Membership $4.99 /month
- Monthlyest. Celestial Club Membership $9.99 /month
- Weeklyest. PIGGY BANK III $2.99 /week ~$12.99/mo
- Weeklyest. SCOOP OF BITS $4.99 /week ~$21.68/mo
- One-time POUCH OF GEMS $1.99 one-time
- One-timeest. POUCH OF BITS $1.99 one-time
- One-time SCOOP OF GEMS $4.99 one-time
- One-time Scoop of Gems $9.99 one-time
10 tiers scraped live from the App Store.
App Details
Pulled from the App Store- Current Version
- 11.1.0
- Released
- Nov 8, 2012
- Last Updated
- Apr 29, 2026
- File Size
- 2.61 GB
- Required OS
- 11.0
- Content Rating
- 4+
- Category
- Games
- Price
- Free
- Currency
- USD
- Languages
- Arabic, English, French, German, Italian, Japanese, Korean, Portuguese, Russian, Chinese, Spanish, Thai, Turkish
- Developer
- Gameloft
What's new in v11.1.0
New pony adventures await!
• Around Equestria in 80 Days: Twilight Sparkle bets she can travel across Equestria in 80 days. Join her and Spike, and help them win the wager.
• Call of the Cutie: Ponyville's roller derby brings back Applejack's memories of Apple Bloom's cutie mark struggles. Relive the story in a fast-paced event.
• A Royal Problem: Starlight Glimmer helps Princess Celestia and Princess Luna, but Queen Chrysalis is plotting revenge. See how this story unfolds!
Fun Numbers - share these
$0
every second
$4
every minute
$221
every hour
$5.3K
every day
- ☕ Buys 1K $5 coffees every day
- 👨💻 Pays for 11 senior engineer salaries per year
- 🚗 Earns enough for 45 Tesla Model 3s annually
- ⏱️ Earns the price of a coffee in 81 seconds
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Estimated Installs
2.5M
estimated from 23,044 ratings
Active Users (MAU est.)
492K
19.4% of installs · GAMES category benchmark
Rating
4.32 ★
23K reviews
Monetization
Subscription (~$9.99/mo)
Rating Distribution
5★
16K
4★
3K
3★
1K
2★
852
1★
2K
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Frequently Asked About MY LITTLE PONY: MAGIC PRINCESS
How much money does MY LITTLE PONY: MAGIC PRINCESS make on the App Store? ⌄
MY LITTLE PONY: MAGIC PRINCESS has an estimated App Store revenue of $159.0K per month (~$1.91M per year, $5.3K per day) with a likely range of $87.5K to $230.6K. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does MY LITTLE PONY: MAGIC PRINCESS get? ⌄
Apple does not publish exact App Store download counts. Using public ratings (23K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 2.5M total iOS downloads for MY LITTLE PONY: MAGIC PRINCESS - and roughly 492K monthly active users on iPhone and iPad.
Is MY LITTLE PONY: MAGIC PRINCESS a top grossing iOS app and what is its App Store rank? ⌄
MY LITTLE PONY: MAGIC PRINCESS is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how MY LITTLE PONY: MAGIC PRINCESS compares to other highest-grossing iPhone and iPad apps.
How is MY LITTLE PONY: MAGIC PRINCESS App Store revenue estimated? ⌄
Rev.now estimates MY LITTLE PONY: MAGIC PRINCESS App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Games category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does MY LITTLE PONY: MAGIC PRINCESS offer on iOS? ⌄
MY LITTLE PONY: MAGIC PRINCESS offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare MY LITTLE PONY: MAGIC PRINCESS App Store revenue with another iOS app? ⌄
Yes. Use the free compare tool to compare MY LITTLE PONY: MAGIC PRINCESS side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for MY LITTLE PONY: MAGIC PRINCESS? ⌄
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for MY LITTLE PONY: MAGIC PRINCESS. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.
