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pixiv App Store Revenue Estimate

pixiv Inc. · Social Networking

Over 160 million illustrations, manga, and novels to explore right now! This is the official iOS app of pixiv, Japan's largest creative community with over 119 million registered users. With this app, you can easily discover and enjoy amaz…

App Store ★ 4.5 Free IAP 🎯 Opportunity 26 🔨 Clone 30
REV.NOW
pixiv icon
pixiv earns about
$37.2K/month
range $20.4K – $53.9K · $446.2K/year
Live data · refreshed every hour
Per Day
$1.2K
$682 – $1.8K
Per Week
$8.7K
$4.8K – $12.6K
Per Month
$37.2K
$20.4K – $53.9K
Per Year
$446.2K
$245.4K – $646.9K
Lifetime
$1.12M
$613.5K – $1.62M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for pixiv

Auto-generated from this app's real revenue ($37.2K/month · $446.2K/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

26/100
Opportunity
Marginal - only if you have a real angle
30/100
Cloneability
Hard (3-6 months - significant infrastructure or content needed)
$2
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$4.99/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • faster onboarding · clearer pricing page · richer empty-state

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

pixiv is at $4.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Social Networking
  • Smart : Social Networking Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried pixiv for 30 days - here's what I'd do differently"
  • "Why pixiv costs $4.99/mo when ours costs $2.99"
  • "The social networking app pixiv won't tell you these 3 things"

Monetization

Subscription (~$4.99/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
5K
524K installs · 44% active · 2.3% pay
In-App Purchases 2
  • Weeklyest. pixiv Premium (no new users) $4.99 /week ~$21.68/mo
  • Subscription pixiv Premium4 tiers $4.99 – $45.99 range
2 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
8.6.5
Released
Dec 9, 2009
Last Updated
Apr 30, 2026
File Size
94.0 MB
Required OS
16.0
Content Rating
17+
Category
Social Networking
Price
Free
Currency
USD
Languages
English, Japanese, Korean, Malay, Chinese, Thai, Chinese
Developer
pixiv Inc.

What's new in v8.6.5

* Bug fixes & improvements

Fun Numbers - share these

$0
every second
$1
every minute
$52
every hour
$1.2K
every day
  • ☕ Buys 248 $5 coffees every day
  • 👨‍💻 Pays for 2 senior engineer salaries per year
  • 🚗 Earns enough for 11 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 349 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
524K
estimated from 6,551 ratings
Active Users (MAU est.)
231K
44% of installs · SOCIAL_NETWORKING category benchmark
Rating
4.49 ★
7K reviews
Monetization
Subscription (~$4.99/mo)

Rating Distribution

5★
5K
4★
591
3★
158
2★
94
1★
536

Compare pixiv or explore similar apps

Social Networking · App Store · pick a head-to-head or jump to a leaderboard.

Frequently Asked About pixiv

How much money does pixiv make on the App Store?
pixiv has an estimated App Store revenue of $37.2K per month (~$446.2K per year, $1.2K per day) with a likely range of $20.4K to $53.9K. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does pixiv get?
Apple does not publish exact App Store download counts. Using public ratings (7K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 524K total iOS downloads for pixiv - and roughly 231K monthly active users on iPhone and iPad.
Is pixiv a top grossing iOS app and what is its App Store rank?
pixiv is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how pixiv compares to other highest-grossing iPhone and iPad apps.
How is pixiv App Store revenue estimated?
Rev.now estimates pixiv App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Social Networking category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does pixiv offer on iOS?
pixiv offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare pixiv App Store revenue with another iOS app?
Yes. Use the free compare tool to compare pixiv side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for pixiv?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for pixiv. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.