← Check another app
Plants vs. Zombies™ 2 icon

Plants vs. Zombies™ 2 App Store Revenue Estimate

PopCap · Games

This game includes optional in-game purchases of virtual currency that can be used to acquire virtual in-game items, including a random selection of virtual in-game items. Play the award-winning hit action-strategy adventure where you meet…

App Store ★ 4.7 Free IAP 🎯 Opportunity 55 🔨 Clone 65
REV.NOW
Plants vs. Zombies™ 2 icon
Plants vs. Zombies™ 2 earns about
$7.23M/month
range $3.98M – $10.49M · $86.78M/year
Live data · refreshed every hour
Per Day
$241.0K
$132.6K – $349.5K
Per Week
$1.69M
$928.0K – $2.45M
Per Month
$7.23M
$3.98M – $10.49M
Per Year
$86.78M
$47.73M – $125.83M
Lifetime
$216.94M
$119.32M – $314.57M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for Plants vs. Zombies™ 2

Auto-generated from this app's real revenue ($7.23M/month · $86.78M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

55/100
Opportunity
Decent target
65/100
Cloneability
Moderate (4-8 weeks for a credible competitor)
$3
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$17.34/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • subscription is $17.34/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Plants vs. Zombies™ 2 charges ~$17.34/mo. Competitive entry: $10.40/mo or annual at $62/year (50% off annual is the standard hook).

🔡 App Store title ideas

  • Pro: AI-Powered Games
  • Smart : Games Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Plants vs. Zombies™ 2 for 30 days - here's what I'd do differently"
  • "Why Plants vs. Zombies™ 2 costs $17.34/mo when ours costs $10.40"
  • "The games app Plants vs. Zombies™ 2 won't tell you these 3 things"

Monetization

Subscription (~$17.34/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
300K
64.7M installs · 19.9% active · 2.3% pay
In-App Purchases 10
  • Weeklyest. Plant - Snow Pea $3.99 /week ~$17.34/mo
  • Weeklyest. Electric Peashooter $4.99 /week ~$21.68/mo
  • One-timeest. Bonus Seed Slot $0.99 one-time
  • One-time Gem Pack 20 $1.99 one-time
  • One-time Coin Pack 5000 $2.99 one-time
  • One-time Coin Pack 10000 $4.99 one-time
  • One-time Gem Pack 50 $4.99 one-time
  • One-time Gem Pack 110 $9.99 one-time
10 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
13.1.1
Released
Aug 15, 2013
Last Updated
Apr 30, 2026
File Size
187.6 MB
Required OS
13.0
Content Rating
12+
Category
Games
Price
Free
Currency
USD
Languages
English, French, German, Italian, Portuguese, Spanish
Developer
PopCap

What's new in v13.1.1

The lawn is bursting with balloons, cake and zombies from all eras! Can your plants keep the celebration alive and send those party crashers back before they unveil their gift-grabbing tricks and brain-hungry plans?
NEW PLANT:
Volt Snapdragon - Early Access - 5/04/26 - 5/17/26
ARENA:
Tournament of Champions! - 4/20/26 - 5/17/26
Volt Snapdragon Season - 5/18/26 - 6/14/26
THYMED EVENTS:
The Zombosseum - 4/27/26 - 5/17/26
Birthdayz Party - 5/18/26 - 6/7/26
UPDATES:
Bug Fixes, & more!

Fun Numbers - share these

$3
every second
$167
every minute
$10.0K
every hour
$241.0K
every day
  • ☕ Buys 48K $5 coffees every day
  • 👨‍💻 Pays for 482 senior engineer salaries per year
  • 🚗 Earns enough for 2K Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 2 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
64.7M
estimated from 431,556 ratings
Active Users (MAU est.)
12.9M
19.9% of installs · GAMES category benchmark
Rating
4.68 ★
432K reviews
Monetization
Subscription (~$17.34/mo)

Rating Distribution

5★
359K
4★
40K
3★
13K
2★
6K
1★
14K

Compare Plants vs. Zombies™ 2 or explore similar apps

Games · App Store · pick a head-to-head or jump to a leaderboard.

Frequently Asked About Plants vs. Zombies™ 2

How much money does Plants vs. Zombies™ 2 make on the App Store?
Plants vs. Zombies™ 2 has an estimated App Store revenue of $7.23M per month (~$86.78M per year, $241.0K per day) with a likely range of $3.98M to $10.49M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Plants vs. Zombies™ 2 get?
Apple does not publish exact App Store download counts. Using public ratings (432K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 64.7M total iOS downloads for Plants vs. Zombies™ 2 - and roughly 12.9M monthly active users on iPhone and iPad.
Is Plants vs. Zombies™ 2 a top grossing iOS app and what is its App Store rank?
Plants vs. Zombies™ 2 is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Plants vs. Zombies™ 2 compares to other highest-grossing iPhone and iPad apps.
How is Plants vs. Zombies™ 2 App Store revenue estimated?
Rev.now estimates Plants vs. Zombies™ 2 App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Games category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Plants vs. Zombies™ 2 offer on iOS?
Plants vs. Zombies™ 2 offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Plants vs. Zombies™ 2 App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Plants vs. Zombies™ 2 side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Plants vs. Zombies™ 2?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Plants vs. Zombies™ 2. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.