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REV.NOW
Reddit earns about
$48.47M/month
range $26.66M – $70.28M · $581.66M/year
Live data · refreshed every hour
Per Day
$1.62M
$888.7K – $2.34M
Per Week
$11.31M
$6.22M – $16.40M
Per Month
$48.47M
$26.66M – $70.28M
Per Year
$581.66M
$319.91M – $843.41M
Lifetime
$1.45B
$799.79M – $2.11B
Brand revenue
✓ Verified filing
Reddit - full brand revenue
Annual brand revenue (2024)
$1.3B/year
App Store / Play Store share
45%
≈ $582M/year of in-app revenue
Off-store revenue (everything else)
$718M/year
55% of total brand revenue
Reddit earns about $1.3B/year in total brand revenue.
App Store and Play Store revenue make up a meaningful share of total brand revenue for Reddit - the gap to corporate revenue is small.
App store revenue (in-app purchases, subscriptions, ads, paid downloads)
Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
BUILD THIS BETTER · INDIE PLAYBOOK
A specific clone-and-improve plan for Reddit
Auto-generated from this app's real revenue ($48.47M/month · $581.66M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.
55/100
Opportunity
30/100
Cloneability
$3
Revenue / install
✓ Features to copy
- subscription paywall (~$9.99/mo) - proven monetization
- in-app purchase tier ladder for upsells
⚡ Improve / fix
- subscription is $9.99/mo - undercut by 30-50% to win price-sensitive users
🛠 MVP scope
- core feature loop
- subscription gating
- free-tier limits
- trial period
- analytics
💰 Pricing recommendation
Reddit is at $9.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.
🔡 App Store title ideas
Pro: AI-Powered NewsSmart : News Tracker+ - Faster, Cheaper
📺 TikTok / ad hook angles
- "I tried Reddit for 30 days - here's what I'd do differently"
- "Why Reddit costs $9.99/mo when ours costs $5.99"
- "The news app Reddit won't tell you these 3 things"
Monetization
Subscription (~$9.99/mo)Revenue mix (estimated)
- Subscriptions ~72%
- One-time IAP ~22%
- Ads ~6%
Paying users (est.)
579.9M installs · 25.9% active · 2.3% pay
In-App Purchases 5
- Monthlyest. Collectible Avatar - Tier 999 $9.99 /month
- Weeklyest. Collectible Avatar - Tier 499 $4.99 /week ~$21.68/mo
- Weeklyest. Reddit Premium $6.99 /week ~$30.37/mo
- Annual Reddit Annual Premium $59.99 /year ~$5.00/mo
- Subscription Reddit Gold3 tiers $1.99 – $5.99 range
5 tiers scraped live from the App Store.
App Details
Pulled from the App Store- Current Version
- 2026.18.0
- Released
- Apr 7, 2016
- Last Updated
- May 4, 2026
- File Size
- 408.4 MB
- Required OS
- 16.0
- Content Rating
- 17+
- Category
- News
- Price
- Free
- Currency
- USD
- Languages
- BN, Czech, Danish, Dutch, English, Finnish, French, German, Greek, Hindi, Hungarian, Italian, Japanese, Korean, Malay, NB, Polish, Portuguese, Romanian, Russian, SR, Chinese, Spanish, Swedish, Thai, Chinese, Turkish, Ukrainian, Vietnamese
- Developer
- REDDIT, INC.
What's new in v2026.18.0
Thanks for updating the Reddit app! We've updated our iOS app with bug fixes and changes to improve your overall experience.
Fun Numbers - share these
$19
every second
$1.1K
every minute
$67.3K
every hour
$1.62M
every day
- ☕ Buys 323K $5 coffees every day
- 👨💻 Pays for 3K senior engineer salaries per year
- 🚗 Earns enough for 14K Tesla Model 3s annually
12-Month Revenue Trajectory
Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.
Estimated Installs
579.9M
estimated from 3,411,298 ratings
Active Users (MAU est.)
150.2M
25.9% of installs · NEWS category benchmark
Rating
4.76 ★
3.4M reviews
Monetization
Subscription (~$9.99/mo)
Rating Distribution
5★
3.0M
4★
266K
3★
49K
2★
15K
1★
104K
Compare Reddit or explore similar apps
News · App Store · pick a head-to-head or jump to a leaderboard.
Popular head-to-head comparisons
Frequently Asked About Reddit
How much money does Reddit make on the App Store? ⌄
Reddit has an estimated App Store revenue of $48.47M per month (~$581.66M per year, $1.62M per day) with a likely range of $26.66M to $70.28M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Reddit get? ⌄
Apple does not publish exact App Store download counts. Using public ratings (3.4M reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 579.9M total iOS downloads for Reddit - and roughly 150.2M monthly active users on iPhone and iPad.
Is Reddit a top grossing iOS app and what is its App Store rank? ⌄
Reddit is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Reddit compares to other highest-grossing iPhone and iPad apps.
How is Reddit App Store revenue estimated? ⌄
Rev.now estimates Reddit App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the News category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Reddit offer on iOS? ⌄
Reddit offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Reddit App Store revenue with another iOS app? ⌄
Yes. Use the free compare tool to compare Reddit side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Reddit? ⌄
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Reddit. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.
