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RunwayML App Store Revenue Estimate

runwayml · Photo & Video

Make anything with the Runway iOS app, featuring the best AI image and video models in the world. Including Gen-4.5, Nano Banana Pro and more. With Runway, you can generate images and videos in any style you can imagine with consistent cha…

App Store ★ 4.5 Free IAP 🎯 Opportunity 48 🔨 Clone 30
REV.NOW
RunwayML icon
RunwayML earns about
$151.0K/month
range $83.0K – $218.9K · $1.81M/year
Live data · refreshed every hour
Per Day
$5.0K
$2.8K – $7.3K
Per Week
$35.2K
$19.4K – $51.1K
Per Month
$151.0K
$83.0K – $218.9K
Per Year
$1.81M
$996.6K – $2.63M
Lifetime
$4.53M
$2.49M – $6.57M
BUILD THIS BETTER · INDIE PLAYBOOK

A specific clone-and-improve plan for RunwayML

Auto-generated from this app's real revenue ($151.0K/month · $1.81M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

48/100
Opportunity
Decent target
30/100
Cloneability
Hard (3-6 months - significant infrastructure or content needed)
$4
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$12.00/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • subscription is $12.00/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

RunwayML is at $12.00/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Photo & Video
  • Smart : Photo & Video Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried RunwayML for 30 days - here's what I'd do differently"
  • "Why RunwayML costs $12.00/mo when ours costs $7.20"
  • "The photo & video app RunwayML won't tell you these 3 things"

Monetization

Subscription (~$12.00/mo)
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
9K
1.3M installs · 31.1% active · 2.3% pay
In-App Purchases 10
  • Monthly Standard - Monthly $15.00 /month
  • Monthly Pro - Monthly $35.00 /month
  • Monthly Unlimited - Monthly $95.00 /month
  • Annual Standard - Yearly $143.99 /year ~$12.00/mo
  • One-time 1000 Generation Credits $10.00 one-time
  • One-time 1500 Generation Credits $15.00 one-time
  • One-time 2000 Generation Credits $20.00 one-time
  • One-time 3000 Generation Credits $30.00 one-time
10 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
87.0.0
Released
Apr 18, 2023
Last Updated
Jun 24, 2026
File Size
113.7 MB
Required OS
16.4
Content Rating
4+
Category
Photo & Video
Price
Free
Currency
USD
Languages
English
Developer
runwayml

What's new in v87.0.0

Bug fixes and performance improvements.

Fun Numbers - share these

$0
every second
$3
every minute
$210
every hour
$5.0K
every day
  • ☕ Buys 1K $5 coffees every day
  • 👨‍💻 Pays for 10 senior engineer salaries per year
  • 🚗 Earns enough for 43 Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 86 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JulAugSepOctNovDecJanFebMarAprMayJun
Estimated Installs
1.3M
estimated from 11,386 ratings
Active Users (MAU est.)
390K
31.1% of installs · PHOTO_AND_VIDEO category benchmark
Rating
4.48 ★
11K reviews
Monetization
Subscription (~$12.00/mo)

Rating Distribution

5★
9K
4★
644
3★
407
2★
241
1★
924

Compare RunwayML or explore similar apps

Photo & Video · App Store · pick a head-to-head or jump to a leaderboard.

Frequently Asked About RunwayML

How much money does RunwayML make on the App Store?
RunwayML has an estimated App Store revenue of $151.0K per month (~$1.81M per year, $5.0K per day) with a likely range of $83.0K to $218.9K. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does RunwayML get?
Apple does not publish exact App Store download counts. Using public ratings (11K reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 1.3M total iOS downloads for RunwayML - and roughly 390K monthly active users on iPhone and iPad.
Is RunwayML a top grossing iOS app and what is its App Store rank?
RunwayML is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how RunwayML compares to other highest-grossing iPhone and iPad apps.
How is RunwayML App Store revenue estimated?
Rev.now estimates RunwayML App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Photo & Video category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does RunwayML offer on iOS?
RunwayML offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare RunwayML App Store revenue with another iOS app?
Yes. Use the free compare tool to compare RunwayML side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for RunwayML?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for RunwayML. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.