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Tinder Dating App: Date & Chat icon

Tinder Dating App: Date & Chat App Store Revenue Estimate

Tinder LLC · Lifestyle

Tinder is the place to meet someone new and see where a spark might lead. With millions of people nearby and around the world, Tinder makes dating fun and helps you find someone who matches your vibe, interests, and intentions. HOW IT WORK…

App Store ★ 4.2 Free IAP 🎯 Opportunity 65 🔨 Clone 5
REV.NOW
Tinder Dating App: Date & Chat icon
Tinder Dating App: Date & Chat earns about
$29.92M/month
range $16.46M – $43.39M · $359.05M/year
Live data · refreshed every hour
Per Day
$997.4K
$548.6K – $1.45M
Per Week
$6.98M
$3.84M – $10.12M
Per Month
$29.92M
$16.46M – $43.39M
Per Year
$359.05M
$197.48M – $520.63M
Lifetime
$897.63M
$493.70M – $1.30B
Brand revenue ✓ Verified filing

Match Group (Tinder) - full brand revenue

Annual brand revenue (2024)
$3.5B/year
Dating · SEC 10-K FY2024
App Store / Play Store share
10%
≈ $359M/year of in-app revenue
Off-store revenue (everything else)
$3.1B/year
90% of total brand revenue

Match Group (Tinder) earns about $3.5B/year as a brand.

The app stores are one channel. The full brand pulls in revenue across web subscriptions, ad sales, enterprise contracts and other distribution outside iOS and Android.

App store revenue (in-app purchases, subscriptions, ads, paid downloads) Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
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A specific clone-and-improve plan for Tinder Dating App: Date & Chat

Auto-generated from this app's real revenue ($29.92M/month · $359.05M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

65/100
Opportunity
Decent target
5/100
Cloneability
Very hard (network effects, regulatory, or content-licensing moats);
$2
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$9.99/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • subscription is $9.99/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

Tinder Dating App: Date & Chat is at $9.99/mo. Consider going slightly lower with a longer free trial (14 days) to win price-aware users.

🔡 App Store title ideas

  • Pro: AI-Powered Lifestyle
  • Smart : Lifestyle Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried Tinder Dating App: Date & Chat for 30 days - here's what I'd do differently"
  • "Why Tinder Dating App: Date & Chat costs $9.99/mo when ours costs $5.99"
  • "The lifestyle app Tinder Dating App: Date & Chat won't tell you these 3 things"

Monetization

Subscription (~$9.99/mo, dating) · calibrated by US grossing rank #16
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
2.2M
500.0M installs · 15% active · 2.9% pay
Profile: Dating
In-App Purchases 7
  • Monthlyest. Tinder Plus $9.99 /month
  • Subscription Tinder Gold4 tiers $13.99 – $24.99 range
  • One-time 1 Boost $3.99 one-time
  • One-time 5 Super Likes $4.99 one-time
  • One-time 1 Boost $6.99 one-time
  • One-time 1 Boost $7.99 one-time
  • One-time 3 Super Likes $9.99 one-time
7 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
17.16.0
Released
Aug 3, 2012
Last Updated
May 6, 2026
File Size
355.9 MB
Required OS
16.0
Content Rating
17+
Category
Lifestyle
Price
Free
Currency
USD
Languages
AF, SQ, Arabic, AZ, EU, BN, BS, Bulgarian, MY, KM, Catalan, Croatian, Czech, Danish, Dutch, English, ET, Finnish, French, GL, KA, German, Greek, Hebrew, Hindi, Hungarian, Indonesian, Italian, Japanese, Korean
Developer
Tinder LLC

What's new in v17.16.0

We’ve improved how you find and connect with people who want what you want-whether it's a spark, a story, or something long-term.
Get one step closer to what you're looking for on Tinder.

Fun Numbers - share these

$12
every second
$693
every minute
$41.6K
every hour
$997.4K
every day
  • ☕ Buys 199K $5 coffees every day
  • 👨‍💻 Pays for 2K senior engineer salaries per year
  • 🚗 Earns enough for 9K Tesla Model 3s annually

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JunJulAugSepOctNovDecJanFebMarAprMay
Estimated Installs
500.0M
Match Group disclosure
Active Users (MAU est.)
75.0M
Public: Match Group disclosure
US Grossing Rank
#16
Live from App Store top-grossing chart
Monetization
Subscription (~$9.99/mo, dating) · calibrated by US grossing rank #16

Rating Distribution

5★
1.2M
4★
139K
3★
114K
2★
58K
1★
212K

Compare Tinder Dating App: Date & Chat or explore similar apps

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Frequently Asked About Tinder Dating App: Date & Chat

How much money does Tinder Dating App: Date & Chat make on the App Store?
Tinder Dating App: Date & Chat has an estimated App Store revenue of $29.92M per month (~$359.05M per year, $997.4K per day) with a likely range of $16.46M to $43.39M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does Tinder Dating App: Date & Chat get?
Apple does not publish exact App Store download counts. Using public ratings (1.7M reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 500.0M total iOS downloads for Tinder Dating App: Date & Chat - and roughly 75.0M monthly active users on iPhone and iPad.
Is Tinder Dating App: Date & Chat a top grossing iOS app and what is its App Store rank?
Tinder Dating App: Date & Chat is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how Tinder Dating App: Date & Chat compares to other highest-grossing iPhone and iPad apps.
How is Tinder Dating App: Date & Chat App Store revenue estimated?
Rev.now estimates Tinder Dating App: Date & Chat App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Lifestyle category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does Tinder Dating App: Date & Chat offer on iOS?
Tinder Dating App: Date & Chat offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare Tinder Dating App: Date & Chat App Store revenue with another iOS app?
Yes. Use the free compare tool to compare Tinder Dating App: Date & Chat side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for Tinder Dating App: Date & Chat?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for Tinder Dating App: Date & Chat. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.