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YouTube Music App Store Revenue Estimate

Google · Music

Connecting you to the world of music: ● Music content including live performances, covers, remixes and music content you can’t find elsewhere ● Thousands of curated playlist across many genres and activities Get personalized music, perfect…

App Store ★ 4.8 Free IAP 🎯 Opportunity 55 🔨 Clone 10
REV.NOW
YouTube Music icon
YouTube Music earns about
$16.97M/month
range $9.33M – $24.60M · $203.61M/year
Live data · refreshed every hour
Per Day
$565.6K
$311.1K – $820.1K
Per Week
$3.96M
$2.18M – $5.74M
Per Month
$16.97M
$9.33M – $24.60M
Per Year
$203.61M
$111.99M – $295.23M
Lifetime
$509.02M
$279.96M – $738.08M
Brand revenue ✓ Verified filing

Alphabet (Google) - full brand revenue

Annual brand revenue (2024)
$350B/year
Internet Services & Advertising · SEC 10-K FY2024
App Store / Play Store share
1%
≈ $204M/year of in-app revenue
Off-store revenue (everything else)
$350B/year
99% of total brand revenue

Alphabet (Google) earns about $350B/year across the whole brand.

Most of that money comes from off-store revenue - trading fees, commissions, payment processing, ad sales, hardware, enterprise contracts - not in-app purchases or subscriptions on the App Store / Google Play.

App store revenue (in-app purchases, subscriptions, ads, paid downloads) Off-store revenue (trading fees, commissions, web subscriptions, ad sales, enterprise)
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A specific clone-and-improve plan for YouTube Music

Auto-generated from this app's real revenue ($16.97M/month · $203.61M/year), monetization model, rating signals and category. Every line is calibrated to this app, not generic advice.

55/100
Opportunity
Decent target
10/100
Cloneability
Very hard (network effects, regulatory, or content-licensing moats);
$2
Revenue / install
Lifetime value per download (≈30-month app life). Higher = each user is worth more.

✓ Features to copy

  • subscription paywall (~$15.99/mo) - proven monetization
  • in-app purchase tier ladder for upsells

⚡ Improve / fix

  • subscription is $15.99/mo - undercut by 30-50% to win price-sensitive users

🛠 MVP scope

  • core feature loop
  • subscription gating
  • free-tier limits
  • trial period
  • analytics

💰 Pricing recommendation

YouTube Music charges ~$15.99/mo. Competitive entry: $9.59/mo or annual at $58/year (50% off annual is the standard hook).

🔡 App Store title ideas

  • Pro: AI-Powered Music
  • Smart : Music Tracker
  • + - Faster, Cheaper

📺 TikTok / ad hook angles

  • "I tried YouTube Music for 30 days - here's what I'd do differently"
  • "Why YouTube Music costs $15.99/mo when ours costs $9.59"
  • "The music app YouTube Music won't tell you these 3 things"

Monetization

Subscription (~$15.99/mo) · calibrated by US grossing rank #14
Revenue mix (estimated)
  • Subscriptions ~72%
  • One-time IAP ~22%
  • Ads ~6%
Paying users (est.)
764K
257.4M installs · 6.9% active · 4.3% pay
In-App Purchases 5
  • Monthlyest. YouTube Music $15.99 /month
  • Monthlyest. YouTube Premium $20.99 /month
  • Monthlyest. YouTube Red $20.99 /month
  • Monthlyest. YouTube Music Family $24.99 /month
  • Monthlyest. YouTube Premium Family $34.99 /month
5 tiers scraped live from the App Store.

App Details

Pulled from the App Store
Current Version
9.25
Released
Nov 12, 2015
Last Updated
Jun 22, 2026
File Size
264.6 MB
Required OS
16.0
Content Rating
12+
Category
Music
Price
Free
Currency
USD
Languages
AF, SQ, AM, Arabic, HY, AZ, EU, BE, BN, BS, Bulgarian, MY, KM, Catalan, Croatian, Czech, Danish, Dutch, English, ET, Finnish, French, GL, KA, German, Greek, GU, Hebrew, Hindi, Hungarian
Developer
Google

What's new in v9.25

We update our app all the time in order to make your YouTube Music experience better. We polished a few things, fixed bugs, and made some performance improvements.

Fun Numbers - share these

$7
every second
$393
every minute
$23.6K
every hour
$565.6K
every day
  • ☕ Buys 113K $5 coffees every day
  • 👨‍💻 Pays for 1K senior engineer salaries per year
  • 🚗 Earns enough for 5K Tesla Model 3s annually
  • ⏱️ Earns the price of a coffee in 1 seconds

12-Month Revenue Trajectory

Modeled from grossing rank, app score, and update cadence. Hover any point to see the value. Real growth depends on retention, marketing, and seasonality.

JulAugSepOctNovDecJanFebMarAprMayJun
Estimated Installs
257.4M
estimated from 1,514,190 ratings
Active Users (MAU est.)
17.8M
6.9% of installs · MUSIC category benchmark · iOS large-install decay × 0.16
US Grossing Rank
#14
Live from App Store top-grossing chart
Monetization
Subscription (~$15.99/mo) · calibrated by US grossing rank #14

Rating Distribution

5★
1.3M
4★
171K
3★
25K
2★
9K
1★
25K

Compare YouTube Music or explore similar apps

Music · App Store · pick a head-to-head or jump to a leaderboard.

Frequently Asked About YouTube Music

How much money does YouTube Music make on the App Store?
YouTube Music has an estimated App Store revenue of $16.97M per month (~$203.61M per year, $565.6K per day) with a likely range of $9.33M to $24.60M. This includes earnings from in-app purchases, subscription revenue, ads and any paid downloads - all directional estimates from public App Store signals, not private Apple financial data.
How many App Store downloads does YouTube Music get?
Apple does not publish exact App Store download counts. Using public ratings (1.5M reviews), grossing rank, category position and the standard 1:75 ratings-to-downloads ratio, Rev.now estimates about 257.4M total iOS downloads for YouTube Music - and roughly 17.8M monthly active users on iPhone and iPad.
Is YouTube Music a top grossing iOS app and what is its App Store rank?
YouTube Music is analyzed using App Store grossing rank, category ranking, ratings velocity, monetization model (subscription revenue, in-app purchases, paid downloads) and ad-revenue signals. Check the iOS top grossing leaderboard to see how YouTube Music compares to other highest-grossing iPhone and iPad apps.
How is YouTube Music App Store revenue estimated?
Rev.now estimates YouTube Music App Store revenue from public app data: estimated downloads, monthly active users (MAU), the iOS conversion rate to paying users, subscription pricing detected on the listing, in-app purchase tiers, ad monetization (eCPM × impressions × MAU) and the Music category ARPU benchmark - net of Apple's 15-30% store cut.
What in-app purchases and subscriptions does YouTube Music offer on iOS?
YouTube Music offers in-app purchases on the App Store, which can include subscription tiers (weekly, monthly or annual), one-time purchases or virtual currency. Subscription revenue and IAP earnings are a major driver of the monthly revenue estimate above.
Can I compare YouTube Music App Store revenue with another iOS app?
Yes. Use the free compare tool to compare YouTube Music side-by-side with any other App Store app by estimated revenue, downloads, paying users, subscription pricing, in-app purchase tiers, grossing rank and monetization model.
Does Rev.now show exact App Store revenue for YouTube Music?
No - Rev.now shows estimated App Store revenue, in-app purchase earnings and subscription revenue for YouTube Music. Exact financial data, paying-user counts and ad income are private to Apple and the developer; Rev.now does not have access to App Store Connect or developer payouts.