B-Roll vs Snapchat

B-Roll

Shreyas Thiagarajasubramanian
App Store
$0/mo
~$0/yr · 1K installs
VS

Snapchat

Snap, Inc.
App Store
$55.34M/mo
~$664.13M/yr · 3.0B installs
Revenue winner Snapchat wins +5534378400% vs other
Installs winner Snapchat wins +272727173% vs other
MAU winner Snapchat wins +250073451% vs other
Rating winner Snapchat wins +2% vs other

Why Snapchat is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. Snapchat earns roughly 55343784× more per month than B-Roll - $55.34M vs $0.
  2. Subscription model. Snapchat runs a $4.99/mo subscription that compounds; B-Roll relies on one-shot IAP or ads.
  3. Bigger install base. Snapchat has ~3.0B lifetime installs vs B-Roll's ~1K - 2727272.7× the funnel top.
  4. More monetization surfaces. Snapchat runs 7 IAP tiers vs 0 - more chances to convert users at the right price.

Find more apps with this revenue gap · Full Snapchat report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

B-Roll
vs
Snapchat
Monthly revenue (est.)?
$0
$55.34M
Annual revenue (est.)
$0
$664.13M
Lifetime installs (est.)
1K
3.0B
Monthly active users (est.)?
339.9
850.0M
App Store rating
4.41★
4.51★
Total ratings
22
5.9M
US grossing rank
-
#7
Cheapest monthly sub
No sub
$4.99
IAP tiers detected
0 tiers
7 tiers

B-Roll

Shreyas Thiagarajasubramanian
App Store
Category
Photo & Video
Price
Free
Released
Feb 25, 2020
Last updated
Jun 26, 2026
File size
47.5 MB
Content rating
4+
Version
2.0.3
Languages
English
View full B-Roll report →

Snapchat

Snap, Inc.
App Store
Category
Photo & Video
Price
Free
Released
Jul 13, 2011
Last updated
Jul 1, 2026
File size
363.0 MB
Content rating
12+
Version
14.13.0.53
Languages
Arabic, BN, Danish, Dutch, English, Finnish +29 more
View full Snapchat report →

B-Roll trajectory

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Snapchat trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

FAQ

Which makes more money, B-Roll or Snapchat? v
Snapchat earns about $55.34M per month, while B-Roll earns about $0. That is a ∞× revenue gap (~$55.34M more per month for Snapchat). Annual revenue: B-Roll ≈ $0/year, Snapchat ≈ $664.13M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, B-Roll or Snapchat? v
Snapchat leads with about 3.0B estimated downloads vs 1K for B-Roll - a 2727272.7× gap. B-Roll's App Store downloads are estimated from 22 ratings × the standard 1:75 ratio. Snapchat's App Store downloads are estimated from 5.9M ratings.
Are B-Roll and Snapchat in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do B-Roll and Snapchat offer? v
B-Roll: no IAP detected on the public listing. Snapchat: IAP range 7 tiers detected. B-Roll runs a "No App Store revenue (monetizes off-store)" monetization model; Snapchat runs "Subscription (~$4.99/mo) · calibrated by US grossing rank #7". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, B-Roll or Snapchat? v
Snapchat edges ahead with ★ 4.5 vs ★ 4.4 (gap of 0.1 stars). Rating volume: B-Roll 22 ratings, Snapchat 5.9M ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these B-Roll vs Snapchat revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $0 for B-Roll and $55.34M for Snapchat are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare B-Roll or Snapchat to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.