Backbone - Next-Level Play vs ZEPETO: Avatar, Connect & Live
Backbone - Next-Level Play
Backbone Labs, Inc
App Store
$470.4K/mo
~$5.64M/yr · 10.8M installs
VS
ZEPETO: Avatar, Connect & Live
NAVER Z Corporation
App Store
$9.78M/mo
~$117.40M/yr · 78.5M installs
Revenue winner
ZEPETO: Avatar, Connect & Live wins
+1980% vs other
Installs winner
ZEPETO: Avatar, Connect & Live wins
+626% vs other
MAU winner
ZEPETO: Avatar, Connect & Live wins
+378% vs other
Rating winner
Backbone - Next-Level Play wins
+3% vs other
Why ZEPETO: Avatar, Connect & Live is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- ZEPETO: Avatar, Connect & Live earns roughly 21× more per month than Backbone - Next-Level Play - $9.78M vs $470.4K.
- Premium pricing. ZEPETO: Avatar, Connect & Live charges $17.34/mo vs Backbone - Next-Level Play's $3.99/mo - higher ARPU per converted user.
- Bigger install base. ZEPETO: Avatar, Connect & Live has ~78.5M lifetime installs vs Backbone - Next-Level Play's ~10.8M - 7.3× the funnel top.
- More monetization surfaces. ZEPETO: Avatar, Connect & Live runs 9 IAP tiers vs 1 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full ZEPETO: Avatar, Connect & Live report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Backbone - Next-Level Play
vs
ZEPETO: Avatar, Connect & Live
Monthly revenue (est.)?
$470.4K
▶
$9.78M
Annual revenue (est.)
$5.64M
▶
$117.40M
Lifetime installs (est.)
10.8M
▶
78.5M
Monthly active users (est.)?
3.6M
▶
17.4M
App Store rating
4.80★
◀
4.65★
Total ratings
98K
▶
523K
US grossing rank
-
=
-
Cheapest monthly sub
$3.99
▶
$17.34
IAP tiers detected
1 tiers
▶
9 tiers
- Category
- Social Networking
- Price
- Free
- Released
- Oct 19, 2020
- Last updated
- Mar 2, 2026
- File size
- 375.8 MB
- Content rating
- 12+
- Version
- 1.9.26
- Languages
- English, French, German, Italian, Japanese, Korean +4 more
- Category
- Social Networking
- Price
- Free
- Released
- Mar 1, 2018
- Last updated
- Jun 29, 2026
- File size
- 509.1 MB
- Content rating
- 12+
- Version
- 4.26.000
- Languages
- Arabic, English, French, Indonesian, Italian, Japanese +9 more
Backbone - Next-Level Play trajectory
ZEPETO: Avatar, Connect & Live trajectory
FAQ
Which makes more money, Backbone - Next-Level Play or ZEPETO: Avatar, Connect & Live? v
ZEPETO: Avatar, Connect & Live earns about $9.78M per month, while Backbone - Next-Level Play earns about $470.4K. That is a 20.8× revenue gap (~$9.31M more per month for ZEPETO: Avatar, Connect & Live). Annual revenue: Backbone - Next-Level Play ≈ $5.64M/year, ZEPETO: Avatar, Connect & Live ≈ $117.40M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Backbone - Next-Level Play or ZEPETO: Avatar, Connect & Live? v
ZEPETO: Avatar, Connect & Live leads with about 78.5M estimated downloads vs 10.8M for Backbone - Next-Level Play - a 7.3× gap. Backbone - Next-Level Play's App Store downloads are estimated from 98K ratings × the standard 1:75 ratio. ZEPETO: Avatar, Connect & Live's App Store downloads are estimated from 523K ratings.
Are Backbone - Next-Level Play and ZEPETO: Avatar, Connect & Live in the same App Store category and competing for the same money? v
Yes - both apps sit in the Social Networking category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Backbone - Next-Level Play and ZEPETO: Avatar, Connect & Live offer? v
Backbone - Next-Level Play: IAP range 1 tiers detected. ZEPETO: Avatar, Connect & Live: IAP range 9 tiers detected. Backbone - Next-Level Play runs a "Subscription (~$3.99/mo)" monetization model; ZEPETO: Avatar, Connect & Live runs "Subscription (~$17.34/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Backbone - Next-Level Play or ZEPETO: Avatar, Connect & Live? v
Backbone - Next-Level Play edges ahead with ★ 4.8 vs ★ 4.7 (gap of 0.2 stars). Rating volume: Backbone - Next-Level Play 98K ratings, ZEPETO: Avatar, Connect & Live 523K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Backbone - Next-Level Play vs ZEPETO: Avatar, Connect & Live revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $470.4K for Backbone - Next-Level Play and $9.78M for ZEPETO: Avatar, Connect & Live are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social Networking) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Backbone - Next-Level Play or ZEPETO: Avatar, Connect & Live to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.