CapCut: Photo & Video Editor vs Insta360

CapCut: Photo & Video Editor

Bytedance Pte. Ltd
App Store
$9.91M/mo
~$118.97M/yr · 188.2M installs
VS

Insta360

Insta360
App Store
$54.0K/mo
~$648.1K/yr · 717K installs
Revenue winner CapCut: Photo & Video Editor wins +18257% vs other
Installs winner CapCut: Photo & Video Editor wins +26141% vs other
MAU winner CapCut: Photo & Video Editor wins +7325% vs other
Rating winner CapCut: Photo & Video Editor wins +3% vs other

Why CapCut: Photo & Video Editor is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. CapCut: Photo & Video Editor earns roughly 184× more per month than Insta360 - $9.91M vs $54.0K.
  2. Premium pricing. CapCut: Photo & Video Editor charges $7.99/mo vs Insta360's $2.99/mo - higher ARPU per converted user.
  3. Bigger install base. CapCut: Photo & Video Editor has ~188.2M lifetime installs vs Insta360's ~717K - 262.4× the funnel top.
  4. Charts placement. CapCut: Photo & Video Editor ranks #21 on the US grossing chart (the other app is unranked) - chart placement is a self-reinforcing flywheel.

Find more apps with this revenue gap · Full CapCut: Photo & Video Editor report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

CapCut: Photo & Video Editor
vs
Insta360
Monthly revenue (est.)?
$9.91M
$54.0K
Annual revenue (est.)
$118.97M
$648.1K
Lifetime installs (est.)
188.2M
717K
Monthly active users (est.)?
16.6M
223K
App Store rating
4.62★
4.47★
Total ratings
1.1M
9K
US grossing rank
#21
-
Cheapest monthly sub
$7.99
$2.99
IAP tiers detected
6 tiers
=
6 tiers

CapCut: Photo & Video Editor

Bytedance Pte. Ltd
App Store
Category
Photo & Video
Price
Free
Released
Apr 14, 2020
Last updated
Apr 29, 2026
File size
730.0 MB
Content rating
12+
Version
17.6.0
Languages
Arabic, English, French, Hebrew, Indonesian, Italian +14 more
View full CapCut: Photo & Video Editor report →

Insta360

Insta360
App Store
Category
Photo & Video
Price
Free
Released
Jan 16, 2020
Last updated
May 8, 2026
File size
2.59 GB
Content rating
4+
Version
2.24.0
Languages
English, French, German, Indonesian, Italian, Japanese +8 more
View full Insta360 report →

CapCut: Photo & Video Editor trajectory

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Insta360 trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, CapCut: Photo & Video Editor or Insta360? v
CapCut: Photo & Video Editor earns about $9.91M per month, while Insta360 earns about $54.0K. That is a 183.6× revenue gap (~$9.86M more per month for CapCut: Photo & Video Editor). Annual revenue: CapCut: Photo & Video Editor ≈ $118.97M/year, Insta360 ≈ $648.1K/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, CapCut: Photo & Video Editor or Insta360? v
CapCut: Photo & Video Editor leads with about 188.2M estimated downloads vs 717K for Insta360 - a 262.4× gap. CapCut: Photo & Video Editor's App Store downloads are estimated from 1.1M ratings × the standard 1:75 ratio. Insta360's App Store downloads are estimated from 9K ratings.
Are CapCut: Photo & Video Editor and Insta360 in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do CapCut: Photo & Video Editor and Insta360 offer? v
CapCut: Photo & Video Editor: IAP range 6 tiers detected. Insta360: IAP range 6 tiers detected. CapCut: Photo & Video Editor runs a "Subscription (~$7.50/mo) · calibrated by US grossing rank #21" monetization model; Insta360 runs "Subscription (~$7.50/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, CapCut: Photo & Video Editor or Insta360? v
CapCut: Photo & Video Editor edges ahead with ★ 4.6 vs ★ 4.5 (gap of 0.1 stars). Rating volume: CapCut: Photo & Video Editor 1.1M ratings, Insta360 9K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these CapCut: Photo & Video Editor vs Insta360 revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $9.91M for CapCut: Photo & Video Editor and $54.0K for Insta360 are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare CapCut: Photo & Video Editor or Insta360 to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.