CapCut: Photo & Video Editor vs Insta360
CapCut: Photo & Video Editor
Bytedance Pte. Ltd
App Store
$9.47M/mo
~$113.62M/yr · 189.3M installs
VS
Insta360
Insta360
App Store
$0/mo
~$0/yr · 730K installs
Revenue winner
CapCut: Photo & Video Editor wins
+946866700% vs other
Installs winner
CapCut: Photo & Video Editor wins
+25826% vs other
MAU winner
CapCut: Photo & Video Editor wins
+7236% vs other
Rating winner
CapCut: Photo & Video Editor wins
+3% vs other
Why CapCut: Photo & Video Editor is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- CapCut: Photo & Video Editor earns roughly 9468667× more per month than Insta360 - $9.47M vs $0.
- Subscription model. CapCut: Photo & Video Editor runs a $7.99/mo subscription that compounds; Insta360 relies on one-shot IAP or ads.
- Bigger install base. CapCut: Photo & Video Editor has ~189.3M lifetime installs vs Insta360's ~730K - 259.3× the funnel top.
- More monetization surfaces. CapCut: Photo & Video Editor runs 6 IAP tiers vs 0 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full CapCut: Photo & Video Editor report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
CapCut: Photo & Video Editor
vs
Insta360
Monthly revenue (est.)?
$9.47M
◀
$0
Annual revenue (est.)
$113.62M
◀
$0
Lifetime installs (est.)
189.3M
◀
730K
Monthly active users (est.)?
16.7M
◀
227K
App Store rating
4.62★
◀
4.47★
Total ratings
1.1M
◀
9K
US grossing rank
#23
◀
-
Cheapest monthly sub
$7.99
◀
No sub
IAP tiers detected
6 tiers
◀
0 tiers
- Category
- Photo & Video
- Price
- Free
- Released
- Apr 14, 2020
- Last updated
- Jun 30, 2026
- File size
- 744.5 MB
- Content rating
- 12+
- Version
- 18.4.0
- Languages
- Arabic, English, French, Hebrew, Indonesian, Italian +14 more
- Category
- Photo & Video
- Price
- Free
- Released
- Jan 16, 2020
- Last updated
- Jun 29, 2026
- File size
- 2.19 GB
- Content rating
- 4+
- Version
- 2.28.0
- Languages
- English, French, German, Indonesian, Italian, Japanese +8 more
CapCut: Photo & Video Editor trajectory
Insta360 trajectory
FAQ
Which makes more money, CapCut: Photo & Video Editor or Insta360? v
CapCut: Photo & Video Editor earns about $9.47M per month, while Insta360 earns about $0. That is a ∞× revenue gap (~$9.47M more per month for CapCut: Photo & Video Editor). Annual revenue: CapCut: Photo & Video Editor ≈ $113.62M/year, Insta360 ≈ $0/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, CapCut: Photo & Video Editor or Insta360? v
CapCut: Photo & Video Editor leads with about 189.3M estimated downloads vs 730K for Insta360 - a 259.3× gap. CapCut: Photo & Video Editor's App Store downloads are estimated from 1.1M ratings × the standard 1:75 ratio. Insta360's App Store downloads are estimated from 9K ratings.
Are CapCut: Photo & Video Editor and Insta360 in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do CapCut: Photo & Video Editor and Insta360 offer? v
CapCut: Photo & Video Editor: IAP range 6 tiers detected. Insta360: no IAP detected on the public listing. CapCut: Photo & Video Editor runs a "Subscription (~$7.50/mo) · calibrated by US grossing rank #23" monetization model; Insta360 runs "No App Store revenue (monetizes off-store)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, CapCut: Photo & Video Editor or Insta360? v
CapCut: Photo & Video Editor edges ahead with ★ 4.6 vs ★ 4.5 (gap of 0.2 stars). Rating volume: CapCut: Photo & Video Editor 1.1M ratings, Insta360 9K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these CapCut: Photo & Video Editor vs Insta360 revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $9.47M for CapCut: Photo & Video Editor and $0 for Insta360 are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare CapCut: Photo & Video Editor or Insta360 to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.