CapCut: Photo & Video Editor vs Persona: AI Beauty Editor
CapCut: Photo & Video Editor
Bytedance Pte. Ltd
App Store
$11.15M/mo
~$133.82M/yr · 189.3M installs
VS
Persona: AI Beauty Editor
Ticket To The Moon, Inc.
App Store
$466.7K/mo
~$5.60M/yr · 4.6M installs
Revenue winner
CapCut: Photo & Video Editor wins
+2290% vs other
Installs winner
CapCut: Photo & Video Editor wins
+4055% vs other
MAU winner
CapCut: Photo & Video Editor wins
+1053% vs other
Rating winner
Persona: AI Beauty Editor wins
+3% vs other
Why CapCut: Photo & Video Editor is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- CapCut: Photo & Video Editor earns roughly 24× more per month than Persona: AI Beauty Editor - $11.15M vs $466.7K.
- Aggressive pricing. CapCut: Photo & Video Editor undercuts at $7.99/mo vs $9.99/mo - converts a higher % of free users.
- Bigger install base. CapCut: Photo & Video Editor has ~189.3M lifetime installs vs Persona: AI Beauty Editor's ~4.6M - 41.6× the funnel top.
- More monetization surfaces. CapCut: Photo & Video Editor runs 6 IAP tiers vs 5 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full CapCut: Photo & Video Editor report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
vs
Monthly revenue (est.)?
$11.15M
◀
$466.7K
Annual revenue (est.)
$133.82M
◀
$5.60M
Lifetime installs (est.)
189.3M
◀
4.6M
Monthly active users (est.)?
16.7M
◀
1.4M
App Store rating
4.62★
▶
4.77★
Total ratings
1.1M
◀
41K
US grossing rank
#19
◀
-
Cheapest monthly sub
$7.99
▶
$9.99
IAP tiers detected
6 tiers
◀
5 tiers
- Category
- Photo & Video
- Price
- Free
- Released
- Apr 14, 2020
- Last updated
- Jun 30, 2026
- File size
- 744.5 MB
- Content rating
- 12+
- Version
- 18.4.0
- Languages
- Arabic, English, French, Hebrew, Indonesian, Italian +14 more
- Category
- Photo & Video
- Price
- Free
- Released
- Apr 20, 2021
- Last updated
- Jul 1, 2026
- File size
- 269.4 MB
- Content rating
- 4+
- Version
- 1.15.42
- Languages
- Arabic, Danish, Dutch, English, Finnish, French +19 more
CapCut: Photo & Video Editor trajectory
Persona: AI Beauty Editor trajectory
FAQ
Which makes more money, CapCut: Photo & Video Editor or Persona: AI Beauty Editor? v
CapCut: Photo & Video Editor earns about $11.15M per month, while Persona: AI Beauty Editor earns about $466.7K. That is a 23.9× revenue gap (~$10.68M more per month for CapCut: Photo & Video Editor). Annual revenue: CapCut: Photo & Video Editor ≈ $133.82M/year, Persona: AI Beauty Editor ≈ $5.60M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, CapCut: Photo & Video Editor or Persona: AI Beauty Editor? v
CapCut: Photo & Video Editor leads with about 189.3M estimated downloads vs 4.6M for Persona: AI Beauty Editor - a 41.6× gap. CapCut: Photo & Video Editor's App Store downloads are estimated from 1.1M ratings × the standard 1:75 ratio. Persona: AI Beauty Editor's App Store downloads are estimated from 41K ratings.
Are CapCut: Photo & Video Editor and Persona: AI Beauty Editor in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do CapCut: Photo & Video Editor and Persona: AI Beauty Editor offer? v
CapCut: Photo & Video Editor: IAP range 6 tiers detected. Persona: AI Beauty Editor: IAP range 5 tiers detected. CapCut: Photo & Video Editor runs a "Subscription (~$7.50/mo) · calibrated by US grossing rank #19" monetization model; Persona: AI Beauty Editor runs "Subscription (~$9.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, CapCut: Photo & Video Editor or Persona: AI Beauty Editor? v
Persona: AI Beauty Editor edges ahead with ★ 4.8 vs ★ 4.6 (gap of 0.2 stars). Rating volume: CapCut: Photo & Video Editor 1.1M ratings, Persona: AI Beauty Editor 41K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these CapCut: Photo & Video Editor vs Persona: AI Beauty Editor revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $11.15M for CapCut: Photo & Video Editor and $466.7K for Persona: AI Beauty Editor are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare CapCut: Photo & Video Editor or Persona: AI Beauty Editor to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.
