CapCut: Photo & Video Editor vs Splice - Video Editor & Maker
CapCut: Photo & Video Editor
Bytedance Pte. Ltd
App Store
$12.16M/mo
~$145.94M/yr · 189.3M installs
VS
Splice - Video Editor & Maker
Bending Spoons Apps ApS
App Store
$3.22M/mo
~$38.70M/yr · 63.7M installs
Revenue winner
CapCut: Photo & Video Editor wins
+277% vs other
Installs winner
CapCut: Photo & Video Editor wins
+197% vs other
MAU winner
CapCut: Photo & Video Editor wins
+66% vs other
Rating winner
CapCut: Photo & Video Editor wins
+0% vs other
Why CapCut: Photo & Video Editor is winning
Top 4 reasons - backed by the public App Store / Play Store numbers.
- CapCut: Photo & Video Editor earns roughly 4× more per month than Splice - Video Editor & Maker - $12.16M vs $3.22M.
- Aggressive pricing. CapCut: Photo & Video Editor undercuts at $7.99/mo vs $9.99/mo - converts a higher % of free users.
- Bigger install base. CapCut: Photo & Video Editor has ~189.3M lifetime installs vs Splice - Video Editor & Maker's ~63.7M - 3.0× the funnel top.
- More monetization surfaces. CapCut: Photo & Video Editor runs 6 IAP tiers vs 4 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full CapCut: Photo & Video Editor report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
vs
Monthly revenue (est.)?
$12.16M
◀
$3.22M
Annual revenue (est.)
$145.94M
◀
$38.70M
Lifetime installs (est.)
189.3M
◀
63.7M
Monthly active users (est.)?
16.7M
◀
10.0M
App Store rating
4.62★
◀
4.60★
Total ratings
1.1M
◀
425K
US grossing rank
#18
◀
-
Cheapest monthly sub
$7.99
▶
$9.99
IAP tiers detected
6 tiers
◀
4 tiers
- Category
- Photo & Video
- Price
- Free
- Released
- Apr 14, 2020
- Last updated
- Jun 30, 2026
- File size
- 744.5 MB
- Content rating
- 12+
- Version
- 18.4.0
- Languages
- Arabic, English, French, Hebrew, Indonesian, Italian +14 more
- Category
- Photo & Video
- Price
- Free
- Released
- Dec 23, 2010
- Last updated
- Jun 25, 2026
- File size
- 163.8 MB
- Content rating
- 4+
- Version
- 4.28.66
- Languages
- English, French, German, Italian, Japanese, Korean +6 more
CapCut: Photo & Video Editor trajectory
Splice - Video Editor & Maker trajectory
FAQ
Which makes more money, CapCut: Photo & Video Editor or Splice - Video Editor & Maker? v
CapCut: Photo & Video Editor earns about $12.16M per month, while Splice - Video Editor & Maker earns about $3.22M. That is a 3.8× revenue gap (~$8.94M more per month for CapCut: Photo & Video Editor). Annual revenue: CapCut: Photo & Video Editor ≈ $145.94M/year, Splice - Video Editor & Maker ≈ $38.70M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, CapCut: Photo & Video Editor or Splice - Video Editor & Maker? v
CapCut: Photo & Video Editor leads with about 189.3M estimated downloads vs 63.7M for Splice - Video Editor & Maker - a 3.0× gap. CapCut: Photo & Video Editor's App Store downloads are estimated from 1.1M ratings × the standard 1:75 ratio. Splice - Video Editor & Maker's App Store downloads are estimated from 425K ratings.
Are CapCut: Photo & Video Editor and Splice - Video Editor & Maker in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do CapCut: Photo & Video Editor and Splice - Video Editor & Maker offer? v
CapCut: Photo & Video Editor: IAP range 6 tiers detected. Splice - Video Editor & Maker: IAP range 4 tiers detected. CapCut: Photo & Video Editor runs a "Subscription (~$7.50/mo) · calibrated by US grossing rank #18" monetization model; Splice - Video Editor & Maker runs "Subscription (~$9.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, CapCut: Photo & Video Editor or Splice - Video Editor & Maker? v
CapCut: Photo & Video Editor edges ahead with ★ 4.6 vs ★ 4.6 (gap of 0.0 stars). Rating volume: CapCut: Photo & Video Editor 1.1M ratings, Splice - Video Editor & Maker 425K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these CapCut: Photo & Video Editor vs Splice - Video Editor & Maker revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $12.16M for CapCut: Photo & Video Editor and $3.22M for Splice - Video Editor & Maker are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare CapCut: Photo & Video Editor or Splice - Video Editor & Maker to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.
