ExpressVPN · Secure & Fast VPN vs Norton 360 Security & VPN
ExpressVPN · Secure & Fast VPN
Express VPN
App Store
$2.34M/mo
~$28.07M/yr · 62.5M installs
VS
Norton 360 Security & VPN
Gen Digital Inc.
App Store
$2.57M/mo
~$30.88M/yr · 26.9M installs
Revenue winner
Norton 360 Security & VPN wins
+10% vs other
Installs winner
ExpressVPN · Secure & Fast VPN wins
+132% vs other
MAU winner
ExpressVPN · Secure & Fast VPN wins
+55% vs other
Rating winner
ExpressVPN · Secure & Fast VPN wins
+1% vs other
Why Norton 360 Security & VPN is winning
Top 2 reasons - backed by the public App Store / Play Store numbers.
- Premium pricing. Norton 360 Security & VPN charges $15.83/mo vs ExpressVPN · Secure & Fast VPN's $10.00/mo - higher ARPU per converted user.
- More monetization surfaces. Norton 360 Security & VPN runs 7 IAP tiers vs 0 - more chances to convert users at the right price.
→ Find more apps with this revenue gap · Full Norton 360 Security & VPN report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
ExpressVPN · Secure & Fast VPN
vs
Norton 360 Security & VPN
Monthly revenue (est.)?
$2.34M
▶
$2.57M
Annual revenue (est.)
$28.07M
▶
$30.88M
Lifetime installs (est.)
62.5M
◀
26.9M
Monthly active users (est.)?
3.1M
◀
2.0M
App Store rating
4.68★
◀
4.66★
Total ratings
417K
◀
180K
US grossing rank
-
=
-
Cheapest monthly sub
$10.00
▶
$15.83
IAP tiers detected
0 tiers
▶
7 tiers
- Category
- Utilities
- Price
- Free
- Released
- Aug 11, 2014
- Last updated
- Jul 1, 2026
- File size
- 225.3 MB
- Content rating
- 4+
- Version
- 12.65.0
- Languages
- Danish, Dutch, English, Finnish, French, German +11 more
- Category
- Utilities
- Price
- Free
- Released
- Oct 2, 2018
- Last updated
- Jul 1, 2026
- File size
- 546.7 MB
- Content rating
- 4+
- Version
- 26.11.2
- Languages
- Arabic, Czech, Danish, Dutch, English, Finnish +22 more
ExpressVPN · Secure & Fast VPN trajectory
Norton 360 Security & VPN trajectory
FAQ
Which makes more money, ExpressVPN · Secure & Fast VPN or Norton 360 Security & VPN? v
Norton 360 Security & VPN earns about $2.57M per month, while ExpressVPN · Secure & Fast VPN earns about $2.34M. That is a 1.1× revenue gap (~$234.4K more per month for Norton 360 Security & VPN). Annual revenue: ExpressVPN · Secure & Fast VPN ≈ $28.07M/year, Norton 360 Security & VPN ≈ $30.88M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, ExpressVPN · Secure & Fast VPN or Norton 360 Security & VPN? v
ExpressVPN · Secure & Fast VPN leads with about 62.5M estimated downloads vs 26.9M for Norton 360 Security & VPN - a 2.3× gap. ExpressVPN · Secure & Fast VPN's App Store downloads are estimated from 417K ratings × the standard 1:75 ratio. Norton 360 Security & VPN's App Store downloads are estimated from 180K ratings.
Are ExpressVPN · Secure & Fast VPN and Norton 360 Security & VPN in the same App Store category and competing for the same money? v
Yes - both apps sit in the Utilities category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do ExpressVPN · Secure & Fast VPN and Norton 360 Security & VPN offer? v
ExpressVPN · Secure & Fast VPN: no IAP detected on the public listing. Norton 360 Security & VPN: IAP range 7 tiers detected. ExpressVPN · Secure & Fast VPN runs a "Subscription (~$10.00/mo, security)" monetization model; Norton 360 Security & VPN runs "Subscription (~$15.83/mo, security)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, ExpressVPN · Secure & Fast VPN or Norton 360 Security & VPN? v
ExpressVPN · Secure & Fast VPN edges ahead with ★ 4.7 vs ★ 4.7 (gap of 0.0 stars). Rating volume: ExpressVPN · Secure & Fast VPN 417K ratings, Norton 360 Security & VPN 180K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these ExpressVPN · Secure & Fast VPN vs Norton 360 Security & VPN revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $2.34M for ExpressVPN · Secure & Fast VPN and $2.57M for Norton 360 Security & VPN are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Utilities) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare ExpressVPN · Secure & Fast VPN or Norton 360 Security & VPN to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.