Facebook vs Skool
Meta Platforms, Inc.
Google Play
$44.97M/mo
~$539.58M/yr · 11.8B installs
VS
Skool
skool.com
Google Play
$0/mo
~$0/yr · 4.1M installs
Revenue winner
Facebook wins
+4496506500% vs other
Installs winner
Facebook wins
+288154% vs other
MAU winner
Facebook wins
+36786% vs other
Rating winner
Facebook wins
+17% vs other
Why Facebook is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Facebook earns roughly 44965065× more per month than Skool - $44.97M vs $0.
- Bigger install base. Facebook has ~11.8B lifetime installs vs Skool's ~4.1M - 2882.5× the funnel top.
- Better app store reviews. Facebook sits at 4.56★ vs 3.91★ - store algorithms reward higher-rated apps with more impressions.
→ Find more apps with this revenue gap · Full Facebook report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Facebook
vs
Skool
Monthly revenue (est.)?
$44.97M
◀
$0
Annual revenue (est.)
$539.58M
◀
$0
Lifetime installs (est.)
11.8B
◀
4.1M
Monthly active users (est.)?
318.0M
◀
862K
App Store rating
4.56★
◀
3.91★
Total ratings
182.9M
◀
6K
US grossing rank
-
=
-
Cheapest monthly sub
No sub
=
No sub
IAP tiers detected
0 tiers
=
0 tiers
- Category
- Social
- Price
- Free
- Released
- -
- Last updated
- Jun 24, 2026
- File size
- -
- Content rating
- Teen
- Version
- VARY
- Languages
- -
- Category
- Social
- Price
- Free
- Released
- Jun 1, 2023
- Last updated
- May 21, 2026
- File size
- -
- Content rating
- Teen
- Version
- 1.0.54
- Languages
- -
Facebook trajectory
Skool trajectory
FAQ
Which makes more money, Facebook or Skool? v
Facebook earns about $44.97M per month, while Skool earns about $0. That is a ∞× revenue gap (~$44.97M more per month for Facebook). Annual revenue: Facebook ≈ $539.58M/year, Skool ≈ $0/year. Estimates are derived from public Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Facebook or Skool? v
Facebook leads with about 11.8B estimated downloads vs 4.1M for Skool - a 2882.5× gap. Facebook reports 10,000,000,000+ installs on Google Play. Skool reports 1,000,000+ installs on Google Play.
Are Facebook and Skool in the same Google Play category and competing for the same money? v
Yes - both apps sit in the Social category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Facebook and Skool offer? v
Facebook: IAP range $0.05 - $10,000.00 per item. Skool: no IAP detected on the public listing. Facebook runs a "Free + IAP (tiers not exposed by store)" monetization model; Skool runs "No App Store revenue (monetizes off-store)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Facebook or Skool? v
Facebook edges ahead with ★ 4.6 vs ★ 3.9 (gap of 0.6 stars). Rating volume: Facebook 4.2M ratings, Skool 570 ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Facebook vs Skool revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $44.97M for Facebook and $0 for Skool are derived from Google Play grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Facebook or Skool to a different Google Play app? v
Use the search box at the bottom of this page or paste any two Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.