DOWN: The Casual Dating App vs happn: dating app

DOWN: The Casual Dating App

Down App, Inc.
App Store
$5.30M/mo
~$63.63M/yr · 5.4M installs
VS

happn: dating app

HAPPN SAS
App Store
$1.25M/mo
~$15.05M/yr · 1.7M installs
Revenue winner DOWN: The Casual Dating App wins +323% vs other
Installs winner DOWN: The Casual Dating App wins +218% vs other
MAU winner DOWN: The Casual Dating App wins +217% vs other
Rating winner happn: dating app wins +1% vs other

Why DOWN: The Casual Dating App is winning

Top 4 reasons - backed by the public App Store / Play Store numbers.

  1. DOWN: The Casual Dating App earns roughly 4× more per month than happn: dating app - $5.30M vs $1.25M.
  2. Premium pricing. DOWN: The Casual Dating App charges $19.99/mo vs happn: dating app's $14.99/mo - higher ARPU per converted user.
  3. Bigger install base. DOWN: The Casual Dating App has ~5.4M lifetime installs vs happn: dating app's ~1.7M - 3.2× the funnel top.
  4. More monetization surfaces. DOWN: The Casual Dating App runs 10 IAP tiers vs 8 - more chances to convert users at the right price.

Find more apps with this revenue gap · Full DOWN: The Casual Dating App report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

DOWN: The Casual Dating App
vs
happn: dating app
Monthly revenue (est.)?
$5.30M
$1.25M
Annual revenue (est.)
$63.63M
$15.05M
Lifetime installs (est.)
5.4M
1.7M
Monthly active users (est.)?
1.8M
575K
App Store rating
4.31★
4.35★
Total ratings
119K
48K
US grossing rank
-
=
-
Cheapest monthly sub
$19.99
$14.99
IAP tiers detected
10 tiers
8 tiers

DOWN: The Casual Dating App

Down App, Inc.
App Store
Category
Lifestyle
Price
Free
Released
May 1, 2013
Last updated
Apr 9, 2026
File size
153.4 MB
Content rating
17+
Version
74
Languages
English, Chinese
View full DOWN: The Casual Dating App report →

happn: dating app

HAPPN SAS
App Store
Category
Lifestyle
Price
Free
Released
Mar 7, 2012
Last updated
May 5, 2026
File size
162.7 MB
Content rating
17+
Version
2026.9.0
Languages
Danish, Dutch, English, French, German, Hindi +8 more
View full happn: dating app report →

DOWN: The Casual Dating App trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

happn: dating app trajectory

JunJulAugSepOctNovDecJanFebMarAprMay

FAQ

Which makes more money, DOWN: The Casual Dating App or happn: dating app? v
DOWN: The Casual Dating App earns about $5.30M per month, while happn: dating app earns about $1.25M. That is a 4.2× revenue gap (~$4.05M more per month for DOWN: The Casual Dating App). Annual revenue: DOWN: The Casual Dating App ≈ $63.63M/year, happn: dating app ≈ $15.05M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, DOWN: The Casual Dating App or happn: dating app? v
DOWN: The Casual Dating App leads with about 5.4M estimated downloads vs 1.7M for happn: dating app - a 3.2× gap. DOWN: The Casual Dating App's App Store downloads are estimated from 119K ratings × the standard 1:75 ratio. happn: dating app's App Store downloads are estimated from 48K ratings.
Are DOWN: The Casual Dating App and happn: dating app in the same App Store category and competing for the same money? v
Yes - both apps sit in the Lifestyle category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do DOWN: The Casual Dating App and happn: dating app offer? v
DOWN: The Casual Dating App: IAP range 10 tiers detected. happn: dating app: IAP range 8 tiers detected. DOWN: The Casual Dating App runs a "Subscription (~$19.99/mo, dating)" monetization model; happn: dating app runs "Subscription (~$14.99/mo, dating)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, DOWN: The Casual Dating App or happn: dating app? v
happn: dating app edges ahead with ★ 4.3 vs ★ 4.3 (gap of 0.0 stars). Rating volume: DOWN: The Casual Dating App 119K ratings, happn: dating app 48K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these DOWN: The Casual Dating App vs happn: dating app revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $5.30M for DOWN: The Casual Dating App and $1.25M for happn: dating app are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Lifestyle) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare DOWN: The Casual Dating App or happn: dating app to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.