AI Video Generator - HeyGen vs Lensa AI: Photo Editor

AI Video Generator - HeyGen

HeyGen Technology Inc
App Store
$176.5K/mo
~$2.12M/yr · 1.7M installs
VS

Lensa AI: Photo Editor

Prisma labs, inc.
App Store
$955.4K/mo
~$11.47M/yr · 62.5M installs
Revenue winner Lensa AI: Photo Editor wins +441% vs other
Installs winner Lensa AI: Photo Editor wins +3530% vs other
MAU winner Lensa AI: Photo Editor wins +1709% vs other
Rating winner AI Video Generator - HeyGen wins +2% vs other

Why Lensa AI: Photo Editor is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Lensa AI: Photo Editor earns roughly 5× more per month than AI Video Generator - HeyGen - $955.4K vs $176.5K.
  2. Aggressive pricing. Lensa AI: Photo Editor undercuts at $3.00/mo vs $10.00/mo - converts a higher % of free users.
  3. Bigger install base. Lensa AI: Photo Editor has ~62.5M lifetime installs vs AI Video Generator - HeyGen's ~1.7M - 36.3× the funnel top.

Find more apps with this revenue gap · Full Lensa AI: Photo Editor report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

AI Video Generator - HeyGen
vs
Lensa AI: Photo Editor
Monthly revenue (est.)?
$176.5K
$955.4K
Annual revenue (est.)
$2.12M
$11.47M
Lifetime installs (est.)
1.7M
62.5M
Monthly active users (est.)?
545K
9.9M
App Store rating
4.77★
4.70★
Total ratings
16K
416K
US grossing rank
-
=
-
Cheapest monthly sub
$10.00
$3.00
IAP tiers detected
10 tiers
7 tiers

AI Video Generator - HeyGen

HeyGen Technology Inc
App Store
Category
Photo & Video
Price
Free
Released
Oct 13, 2024
Last updated
Jun 30, 2026
File size
119.3 MB
Content rating
4+
Version
2.6.7
Languages
English, Portuguese, Spanish
View full AI Video Generator - HeyGen report →

Lensa AI: Photo Editor

Prisma labs, inc.
App Store
Category
Photo & Video
Price
Free
Released
Nov 16, 2018
Last updated
Jun 24, 2026
File size
198.7 MB
Content rating
4+
Version
8.8.2
Languages
English, French, German, Japanese, Korean, Portuguese +3 more
View full Lensa AI: Photo Editor report →

AI Video Generator - HeyGen trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

Lensa AI: Photo Editor trajectory

AugSepOctNovDecJanFebMarAprMayJunJul

FAQ

Which makes more money, AI Video Generator - HeyGen or Lensa AI: Photo Editor? v
Lensa AI: Photo Editor earns about $955.4K per month, while AI Video Generator - HeyGen earns about $176.5K. That is a 5.4× revenue gap (~$779.0K more per month for Lensa AI: Photo Editor). Annual revenue: AI Video Generator - HeyGen ≈ $2.12M/year, Lensa AI: Photo Editor ≈ $11.47M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, AI Video Generator - HeyGen or Lensa AI: Photo Editor? v
Lensa AI: Photo Editor leads with about 62.5M estimated downloads vs 1.7M for AI Video Generator - HeyGen - a 36.3× gap. AI Video Generator - HeyGen's App Store downloads are estimated from 16K ratings × the standard 1:75 ratio. Lensa AI: Photo Editor's App Store downloads are estimated from 416K ratings.
Are AI Video Generator - HeyGen and Lensa AI: Photo Editor in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do AI Video Generator - HeyGen and Lensa AI: Photo Editor offer? v
AI Video Generator - HeyGen: IAP range 10 tiers detected. Lensa AI: Photo Editor: IAP range 7 tiers detected. AI Video Generator - HeyGen runs a "Subscription (~$10.00/mo)" monetization model; Lensa AI: Photo Editor runs "Subscription (~$3.00/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, AI Video Generator - HeyGen or Lensa AI: Photo Editor? v
AI Video Generator - HeyGen edges ahead with ★ 4.8 vs ★ 4.7 (gap of 0.1 stars). Rating volume: AI Video Generator - HeyGen 16K ratings, Lensa AI: Photo Editor 416K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these AI Video Generator - HeyGen vs Lensa AI: Photo Editor revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $176.5K for AI Video Generator - HeyGen and $955.4K for Lensa AI: Photo Editor are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare AI Video Generator - HeyGen or Lensa AI: Photo Editor to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.