Instagram vs TikTok Lite - Faster TikTok

Instagram

Instagram
Google Play
$37.97M/mo
~$455.63M/yr · 7.6B installs
VS

TikTok Lite - Faster TikTok

TikTok Pte. Ltd.
Google Play
$0/mo
~$0/yr · 19.0M installs
Revenue winner Instagram wins +3796954500% vs other
Installs winner Instagram wins +39705% vs other
MAU winner Instagram wins +7555% vs other
Rating winner TikTok Lite - Faster TikTok wins +7% vs other

Why Instagram is winning

Top 3 reasons - backed by the public App Store / Play Store numbers.

  1. Instagram earns roughly 37969545× more per month than TikTok Lite - Faster TikTok - $37.97M vs $0.
  2. Subscription model. Instagram runs a $1.38/mo subscription that compounds; TikTok Lite - Faster TikTok relies on one-shot IAP or ads.
  3. Bigger install base. Instagram has ~7.6B lifetime installs vs TikTok Lite - Faster TikTok's ~19.0M - 398.0× the funnel top.

Find more apps with this revenue gap · Full Instagram report

Side-by-side metrics

Bars scale to whichever app is bigger on that row. Green = winner.

Instagram
vs
TikTok Lite - Faster TikTok
Monthly revenue (est.)?
$37.97M
$0
Annual revenue (est.)
$455.63M
$0
Lifetime installs (est.)
7.6B
19.0M
Monthly active users (est.)?
189.1M
2.5M
App Store rating
4.00★
4.27★
Total ratings
168.3M
45K
US grossing rank
-
=
-
Cheapest monthly sub
$1.38
No sub
IAP tiers detected
0 tiers
=
0 tiers

Instagram

Instagram
Google Play
Category
Social
Price
Free
Released
Apr 3, 2012
Last updated
Jun 29, 2026
File size
-
Content rating
Teen
Version
VARY
Languages
-
View full Instagram report →

TikTok Lite - Faster TikTok

TikTok Pte. Ltd.
Google Play
Category
Social
Price
Free
Released
Dec 6, 2024
Last updated
Jun 26, 2026
File size
-
Content rating
Teen
Version
44.3.51
Languages
-
View full TikTok Lite - Faster TikTok report →

Instagram trajectory

JulAugSepOctNovDecJanFebMarAprMayJun

TikTok Lite - Faster TikTok trajectory

JulAugSepOctNovDecJanFebMarAprMayJun

FAQ

Which makes more money, Instagram or TikTok Lite - Faster TikTok? v
Instagram earns about $37.97M per month, while TikTok Lite - Faster TikTok earns about $0. That is a ∞× revenue gap (~$37.97M more per month for Instagram). Annual revenue: Instagram ≈ $455.63M/year, TikTok Lite - Faster TikTok ≈ $0/year. Estimates are derived from public Google Play signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Instagram or TikTok Lite - Faster TikTok? v
Instagram leads with about 7.6B estimated downloads vs 19.0M for TikTok Lite - Faster TikTok - a 398.0× gap. Instagram reports 5,000,000,000+ installs on Google Play. TikTok Lite - Faster TikTok reports 10,000,000+ installs on Google Play.
Are Instagram and TikTok Lite - Faster TikTok in the same Google Play category and competing for the same money? v
Yes - both apps sit in the Social category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Instagram and TikTok Lite - Faster TikTok offer? v
Instagram: IAP range $0.19 - $10,000.00 per item. TikTok Lite - Faster TikTok: no IAP detected on the public listing. Instagram runs a "Subscription (~$1.38/mo)" monetization model; TikTok Lite - Faster TikTok runs "No App Store revenue (monetizes off-store)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Instagram or TikTok Lite - Faster TikTok? v
TikTok Lite - Faster TikTok edges ahead with ★ 4.3 vs ★ 4.0 (gap of 0.3 stars). Rating volume: Instagram 4.6M ratings, TikTok Lite - Faster TikTok 10K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Instagram vs TikTok Lite - Faster TikTok revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $37.97M for Instagram and $0 for TikTok Lite - Faster TikTok are derived from Google Play grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Social) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Instagram or TikTok Lite - Faster TikTok to a different Google Play app? v
Use the search box at the bottom of this page or paste any two Google Play links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.