Instagram vs Lightroom: AI Photo Editor
Instagram, Inc.
App Store
$12.20M/mo
~$146.36M/yr · 1.6B installs
VS
Lightroom: AI Photo Editor
Adobe Inc.
App Store
$1.80M/mo
~$21.58M/yr · 50.1M installs
Revenue winner
Instagram wins
+578% vs other
Installs winner
Instagram wins
+3082% vs other
MAU winner
Instagram wins
+220% vs other
Rating winner
Lightroom: AI Photo Editor wins
+2% vs other
Why Instagram is winning
Top 3 reasons - backed by the public App Store / Play Store numbers.
- Instagram earns roughly 7× more per month than Lightroom: AI Photo Editor - $12.20M vs $1.80M.
- Premium pricing. Instagram charges $14.99/mo vs Lightroom: AI Photo Editor's $1.99/mo - higher ARPU per converted user.
- Bigger install base. Instagram has ~1.6B lifetime installs vs Lightroom: AI Photo Editor's ~50.1M - 31.8× the funnel top.
→ Find more apps with this revenue gap · Full Instagram report
Side-by-side metrics
Bars scale to whichever app is bigger on that row. Green = winner.
Instagram
vs
Lightroom: AI Photo Editor
Monthly revenue (est.)?
$12.20M
◀
$1.80M
Annual revenue (est.)
$146.36M
◀
$21.58M
Lifetime installs (est.)
1.6B
◀
50.1M
Monthly active users (est.)?
25.5M
◀
8.0M
App Store rating
4.69★
▶
4.78★
Total ratings
29.0M
◀
334K
US grossing rank
-
=
-
Cheapest monthly sub
$14.99
◀
$1.99
IAP tiers detected
2 tiers
▶
9 tiers
- Category
- Photo & Video
- Price
- Free
- Released
- Oct 6, 2010
- Last updated
- May 5, 2026
- File size
- 546.4 MB
- Content rating
- 12+
- Version
- 428.2.0
- Languages
- Croatian, Czech, Danish, Dutch, English, Finnish +25 more
- Category
- Photo & Video
- Price
- Free
- Released
- Jun 22, 2014
- Last updated
- Apr 20, 2026
- File size
- 320.8 MB
- Content rating
- 12+
- Version
- 11.3.1
- Languages
- Dutch, English, French, German, Hindi, Indonesian +16 more
Instagram trajectory
Lightroom: AI Photo Editor trajectory
FAQ
Which makes more money, Instagram or Lightroom: AI Photo Editor? v
Instagram earns about $12.20M per month, while Lightroom: AI Photo Editor earns about $1.80M. That is a 6.8× revenue gap (~$10.40M more per month for Instagram). Annual revenue: Instagram ≈ $146.36M/year, Lightroom: AI Photo Editor ≈ $21.58M/year. Estimates are derived from public App Store signals - grossing rank, scraped IAP tiers, ratings and category benchmarks.
Which has more downloads, Instagram or Lightroom: AI Photo Editor? v
Instagram leads with about 1.6B estimated downloads vs 50.1M for Lightroom: AI Photo Editor - a 31.8× gap. Instagram's App Store downloads are estimated from 29.0M ratings × the standard 1:75 ratio. Lightroom: AI Photo Editor's App Store downloads are estimated from 334K ratings.
Are Instagram and Lightroom: AI Photo Editor in the same App Store category and competing for the same money? v
Yes - both apps sit in the Photo & Video category, which means they compete directly for the same paying users and category-level wallet share. Direct competitors, head-to-head.
What in-app purchases and subscription pricing do Instagram and Lightroom: AI Photo Editor offer? v
Instagram: IAP range 2 tiers detected. Lightroom: AI Photo Editor: IAP range 9 tiers detected. Instagram runs a "Subscription (~$14.99/mo)" monetization model; Lightroom: AI Photo Editor runs "Subscription (~$6.99/mo)". Scraped tier prices and detected subscription pricing drive the bulk of the per-app revenue estimate above.
Which has better ratings, Instagram or Lightroom: AI Photo Editor? v
Lightroom: AI Photo Editor edges ahead with ★ 4.8 vs ★ 4.7 (gap of 0.1 stars). Rating volume: Instagram 29.0M ratings, Lightroom: AI Photo Editor 334K ratings. Higher rating volume = stronger ASO signal even when star averages are close.
How accurate are these Instagram vs Lightroom: AI Photo Editor revenue estimates? v
Directional - typically within 2-3× of actual money earned for popular apps. The $12.20M for Instagram and $1.80M for Lightroom: AI Photo Editor are derived from App Store grossing rank, scraped IAP tiers, ratings volume and category benchmarks (Photo & Video) - net of the 15-30% Apple/Google store cut. Real revenue depends on country mix, retention, refunds and ad fill rate, none of which Apple or Google publish.
How do I compare Instagram or Lightroom: AI Photo Editor to a different App Store app? v
Use the search box at the bottom of this page or paste any two App Store links into the homepage tool. We auto-generate a permanent comparison URL with revenue, downloads, IAP tiers, subscription pricing and grossing rank for both apps.